Marketing & Media

Articles

The five vital aspects of a successful social media campaign

The five vital aspects of a successful social media campaign

Zubeida Goolam 20 Nov 2018

Website automation: The beginning of the end?

Website automation: The beginning of the end?

Keenan Bouwer 13 Sep 2018

The need for the advertising industry to modernise

The need for the advertising industry to modernise

Alistair Mokoena 3 Aug 2018

Startups invited to apply for AppsAfrica Innovation Awards

Startups invited to apply for AppsAfrica Innovation Awards

Tom Jackson 16 Jul 2018

Applications open for second Google Launchpad Accelerator Africa

Applications open for second Google Launchpad Accelerator Africa

Tom Jackson 11 Jun 2018

LinkedIn Sales Navigator via .

Mobility to rule video in 2018

Priscilla Kennedy 1 Jun 2018

Image supplied.

Generation Z - Chasing butterflies (Part 1)

Marthinus Van Loggerenberg and Tuelo Lechuti 18 May 2018

Sebastian Kaulitzki ©

#Prisms2018: Out of Africa - an insider's perspective

Robyn de Villiers 23 Apr 2018

Bradley Elliott, founder of Continuon.

World's first social influencer survey results reveal the power of authentic online influence

Juanita Pienaar 23 Mar 2018

#ECMA18: Cracking e-commerce conversion

#ECMA18: Cracking e-commerce conversion

Lauren Hartzenberg 16 Mar 2018

Johanna McDowell. Image provided.

Marketers to take digital in-house at unprecedented rate

Johanna McDowell 22 Feb 2018

The next step in your marketing? You're probably already using it

The next step in your marketing? You're probably already using it

Adam Howatson 19 Feb 2018

Why it's time to reevaluate your customer communication, starting with email

Why it's time to reevaluate your customer communication, starting with email

Wynand Smit 13 Feb 2018

Four fast ways to maximise in-store promotions

Four fast ways to maximise in-store promotions

Sandra Steenkamp 5 Feb 2018

It's true what they say; prevention is better than cure

It's true what they say; prevention is better than cure

Thandukwazi Gcabashe 24 Jan 2018

#BizTrends2018: A few 'bone shakers' for media in 2018

#BizTrends2018: A few 'bone shakers' for media in 2018

Graham Deneys 8 Jan 2018

Heidi Brauer, chief marketing officer, Hollard Insurance.

#BizTrends2018: A trends story from a magician's granddaughter

Heidi Brauer 8 Jan 2018

Omar Essack, CEO of Primedia Broadcasting.

#BizTrends2018: Advertising platform accountability

Omar Essack 8 Jan 2018

Gil Sperling, CTO of Popimedia.

#BizTrends2018: You guessed it, it's the year of video

Gil Sperling 8 Jan 2018

To build a better customer experience, start with the architecture

To build a better customer experience, start with the architecture

Richard Mullins 1 Dec 2017

Make it digital

Make it digital

Jeanette Grove 26 Oct 2017

Monetising online radio: Stop, collaborate and digitally listen

Monetising online radio: Stop, collaborate and digitally listen

Chris Jordan 26 Oct 2017

Ten tips for excellent copywriting

Ten tips for excellent copywriting

Lauren Crooks 24 Oct 2017

Purpose must come before profit... and before anything else too

Purpose must come before profit... and before anything else too

Mike Freedman 19 Sep 2017

The anatomy of a creative concept

The anatomy of a creative concept

Peter Barnard 15 Sep 2017

On a scale of Coca-Cola to Pepsi: How to make your brand pop on social media

Babalwa Nyembezi 13 Sep 2017

rawpixel ©

Why do some brands still shy away from giving consumers experiences?

Khangelani Dziba 8 Sep 2017

Lukas Gojda ©

Capitalising on Twitter trends to amplify your brand

Amahle Madlala 5 Sep 2017