Providing quality and efficient service to our clients
for accurate management and implementation of the
clients' needs according to their brief.Mission Statement
We strive for service excellence as a centre of solution which
- Identifying the clients' need and expectation.
- Conceptualising and planning the overall design of the event.
- Developing timelines and production schedules.
- Manage the operations team or support staff.
- Coordinate and provide service to the clients and suppliers as required.
- Select and secure appropriate suppliers to supply all components of the event.
- Oversee all aspects of the event execution.
- Monitor and evaluate the event.
The company has a high level of standards that distinguishes it from others, in managing the clients' event.
- Economic growth
Petersen Events is a 100% black empowered and owned company. The Executive Management comprises of:Miss Cindy Petersen (Chief Executive Officer)
Cindy has a qualification in marketing and strategic management. She has been working in the international, local and national government for more than 5 years.
Her skills entail: project management, event management, website designing, motivational speaking, sales and marketing, strategic management and compilations. Her profile expanded through the
years with the compilation of tender documents in the commercial, government and European sectors.Mr Samuel Petersen - Director (Sales and Events)
Samuel specialises in sales, marketing, business planning, organisation, warehousing, video-graphy, coordination and control of business units.Mrs Jeanette Petersen - Director (Catering and Cleaning)
Jeanette is a certified confectioner baker with over ten years experience in catering and baking for all types of functions. To add to her qualifications she has coordinated and choreographed several functions.Black Empowerment Status
We value our clients and take pride in our work; therefore strategies have been put in place to achieve service excellence:
- Communication Strategy Plan
- Strategic Marketing Plan
- Information Systems
- Event and Project Management
- Venue Sourcing and cleaning services
Compilation of Plans
- Strategic Marketing
- Communication plan
- Marketing research
- Business Plans
- Marketing business plan
- Risk analysis