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Richard Mukheibir, managing director of Cash Converters, says: "GloCell will manager our entire cellular business, including marketing, training, in-store support and a dedicated Customer Care Centre that will provide our franchisees complete peace of mind and allow them the time and space to concentrate on their core day-to-day business which is the buying and selling of second-hand goods.
"GloCell are affording Cash Converters the opportunity to offer specialized cellular products, at hugely competitive prices which will be promoted through extensive 'product and price' advertising campaigns; without the usual complications, risks and barriers normally associated with a retailer entering the cellular market."
Francesco Mariola, GloCell's sales and marketing director, says: "Glocell's proven TV formula will create huge demand, product sell-through and produce good cellular net profit margins for the Cash Converters outlets. The enormous traffic generated through Cash Converters stores will also grow their existing core business considerably."
Front Counter Shop Assistant | Johannesburg | Jetline | 11 Sep |
Marketing Manager | Johannesburg | Word For Word Marketing PTY Ltd | 22 Aug |
More jobs |