The Captain's Gate Crash
It probably comes as no surprise, but, as usual, Captain Morgan has been on top form, successfully sparking parties port, starboard and centre. In his most recent escapade, he travelled to Thailand to gate crash the Sports Illustrated swimsuit shoot.
With all this excitement hitting the shores of Phuket, Urbian, a digital innovations agency in Cape Town, decided it imperative to get fans of both Captain Morgan and The Sports Illustrated Swimsuit Edition in on all the action. Cue, The Captain's Gate Crash campaign.
The Captain's Gate Crash is a four week challenge that invites you and your friends to work together in unlocking never before seen photos of the 2012 Sports Illustrated swimsuit models. For each friend that successfully registers to The Captain's Gate Crash, one photo is unlocked.
When you manage to unlock all nine photos, you receive access to exclusive footage of the Captain gate crashing the Sports Illustrated swimsuit shoot in Thailand. Of course, this victory also affords you a chance to win legendary prizes.
Participants can expect amazing weekly prizes including a BlackBerry Bold smartphone, an iPad 2, as well as a Sony Bloggy Cam, which was won by Robin Venter last week. Participants in The Captain's Gate Crash also stood a chance to win four VIP tickets to the party of the year - The exclusive Sports Illustrated Swimsuit Edition launch event. The winner, Zanmari Vosges, and three of her friends were flown to Cape Town where they were chaperoned in a stretch Hummer by Captain Morgan and his Morganettes. After enjoying cable car rides and abseiling down Table Mountain, they got to party with the Sports Illustrated swimsuit models at the launch event where their experience was documented. To top it all off, after the party, the lucky winners will get well-deserved rest at the magnificent Fire & Ice hotel.
So far, The Captain's Gate Crash site has received a phenomenal 16 000 Facebook shares since the 2nd of October and continues to grow in popularity by the minute. If you're keen on getting a sneak peek of this year's Sports Illustrated Swimsuit Edition, as well as standing a chance to win Legendary prizes, do yourself a favour and visit www.captainsgatecrash.co.za to get involved.
Take it from the Captain - You won't be disappointed.
