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Provantage brands Durban Station for KDG Auto Exports
Provantage Out of Home Media have recently branded pillars at Durban Station for motoring client KDG Auto Exports.
The brief was to create awareness for the brand, the offerings and the shop location. The branding is visible to thousands of motorists driving past daily, as well as over 900 000 train passengers utilising the station each month.
Since winning the PRASA (Passenger Rail Agency of South Africa) tender in 2010, Provantage has provided clients with a host of advertising media within train stations nationally. The highly sought-after sites include interior and exterior train station branding, platform branding as well as electronic and static advertising boards.
Provantage is one of the largest and most innovative end-to-end integrated marketing solutions and media businesses in Africa, extended over multiple key consumer touchpoints and covering a range of environments and audience segments. Operating across the MEA region, Provantage offers a comprehensive range of products, services, and integrated solutions, including brand activation, in-store and trade media services, field sales and compliance auditing, transit media, mall media, billboards, street furniture, golf course media and airport advertising. The company is a Black-owned, B-BBEE level 1 contributor, and proud member of the ACI, DPAA, OAAA, WOOHO, OMC and POPAI.
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