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Trust no one... Survivor SA announced

BREAKING NEWS: M-Net has announced that its flagship show for 2006 will be South Africa's own version of hit reality TV show, Survivor. Survivor South Africa, with a R1 million prize tag, will be filmed on the Panama islands and entries close on April 30. Shooting will be over June and July this year and the show will be broadcast from August 2006.

The programming coup was announced by M-Net in a somewhat unprecedented satellite media conference from its Johannesburg studios. Media from Cape Town, Durban and Port Elizabeth were included in the broadcast.

M-Net director: original productions, Carl Fischer, said many agonizing months had gone into getting the rights to create a homegrown version of the popular reality TV show. "We spent many months in debate, scouring TV schedules around the world to see what was capturing the imagination of viewers globally... before deciding on Survivor South Africa, with South African contestants on an exotic island... somewhere in the world!"

That location has been revealed as Panama's Pearl Islands and entries will be available in selected media from Friday: You/Huisgenoot, Drum, City Press and Sunday Times. There are places for 14 contestants.

The show is being brought to South Africa by M-Net Original Productions, together with Endemol South Africa, and will be broadcast from Sunday, 27 August 2006. Oracle Airtime Sales will shortly be going to market for a headline sponsor.

For more info, go to: www.mnet.co.za.

About Louise Marsland

Louise Burgers (previously Marsland) is Founder/Content Director: SOURCE Content Marketing Agency. Louise is a Writer, Publisher, Editor, Content Strategist, Content/Media Trainer. She has written about consumer trends, brands, branding, media, marketing and the advertising communications industry in SA and across Africa, for over 20 years, notably, as previous Africa Editor: Bizcommunity.com; Editor: Bizcommunity Media/Marketing SA; Editor-in-Chief: AdVantage magazine; Editor: Marketing Mix magazine; Editor: Progressive Retailing magazine; Editor: BusinessBrief magazine; Editor: FMCG Files newsletter. Web: www.sourceagency.co.za.
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