Pandemic anxiety can impact driver behaviour
Keith Cunningham, head of Driver Assess, boasts an extensive background in occupational health, safety and risk. He explained that there needs to be a shift from focusing on the functionality of driving, to driver behaviour, if this risk is going to be tackled: “The majority of accidents are as a result of driver behaviour. Yet most road safety measures implemented to curtail the rising numbers seek to penalise bad driving, rather than minimising the risk by addressing the behaviour behind the wheel before it becomes problematic.”
The Covid-19 pandemic, and subsequent lockdown measures, brought the road carnage into sharp focus. The Easter weekend, a time notorious for road fatalities (309 in 2018, and 126 in 2019) saw 28 people killed on South African roads in 2020. This is not simply because there were fewer cars on the road, but fewer drivers behaving irrationally.
“With the re-opening of the economy, we are seeing more drivers on the road, but the concern is that heightened anxieties caused by the pandemic could result in more irrational road behaviour,” explained Cunningham.
People are emotional beings and South Africans, in particular, tend to get aggressive on the roads. Our high-risk drivers have around 10 aggressive exchanges a day – this is things like jumping a red robot, tailgating or even swearing at a fellow driver. This amounts to around 45 billion heated exchanges on the road annually, costing citizens their lives and the country billions. The global pandemic will likely further compound this trend.
“For many of us, driving is the most dangerous activity we’ll do in the day, but the biggest difficulty is getting people to acknowledge their behavioural blind spots,” explained Cunningham.
“You might be a great functional driver, but when inappropriate emotions come into it, the risk immediately goes up. Having taken the test myself, I realised that the reason I became angered by bad driving was because I felt I was being disrespected. When I considered this and put it into context, I understood these drivers don’t know me, there’s no intention of disrespect, and I am now able to take this awareness and put it into positive action when driving.”
The online assessment, which takes roughly 20 minutes, empowers drivers by allowing them to identify situations and actions that trigger their emotions. Rather than driving in a ‘sub-conscious’ and, often, distracted manner, the driver is now proactive to his or her approach to driving.
Driver Assess has widespread applications for everyone from individual drivers through to commercial transport organisations, and Cunningham said that targetting those starting out on the roads is key to addressing the rampant road fatalities: “Even as passengers, young drivers are not passive. They’ve learnt patterns and behaviours from parents or other drivers, and are likely to emulate these. By identifying any potential threats early on, we’re going to introduce a much safer type of driver onto South African roads. “At the heart of it, emotions drive people, and people drive cars. We need to address these emotions to ensure we drive on safer roads.”
Take the test at https://driverassesslive.com to get some insights on personal driver experiences.