Motorola will be the official handset sponsor to this year's Vodacom Durban July, supporting innovative design and creativity in the local fashion industry as well as aligning Motorola's design focus with local initiatives.
Jacky Humphries, director of marketing for Motorola, says: "There is no doubt that the Vodacom Durban July is one of the highlights of the fashion calendar. It's also an opportunity to foster local talent and creativity. For Motorola there are great synergies with this event and its programme considering our design heritage and leadership in iconic design development."
The sponsorship announcement was made at the kick-off event of Vodacom's Fashion Experience Showcase in Midrand recently. The event showcased celebrated stylist, couturier and fashion designer extraordinaire, Simon Rademan's glittering designs to Vodacom and Motorola's executives, VIP guests and fashion lovers hoping to catch a glimpse of the expected trends in the run up to this year's race day.
