South Africa Awaits — Come Find Your Joy!
Danette Breitenbach
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Sneaking up on e-commerce search powerhouses: TheFind
"The [e-commerce] industry is growing quite rapidly despite the recession and high unemployment. That in fact helps us, as it is also causing people to search much more to make sure they are finding the best options. People are looking for coupons, local stores, bargains," says Siva Kumar.
In May, TheFind reached a notable milestone: It overtook Yahoo Shopping to become the No. 2 search engine for retail queries, according to comScore. Google holds the No. 1 slot.
A relative newcomer, TheFind has posted remarkable growth in a short period of time. In April, for example, it grew 175% year over year, noted founder and CEO Siva Kumar, who spoke with the E-Commerce Times about his company's strategy and the healthy growth prospects for e-commerce, despite an overall economy that continues to be lackluster at best.
