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Muscle Evolution spreads social media links
The Muscle Evolution website, which went live in December 2009, forms the focal point of magazine's online publishing strategy, which is claimed to already boast a large footprint within the social media space.
“We already have a strong following on Twitter and Facebook and intend to integrate a number of other social media platforms into the mix, such as Flickr, YouTube and Zoopy,” says Andrew Carruthers, publisher at Maverick Publishing Corporation and editor-in-chief at Muscle Evolution.
“We also plan to launch a local bodybuilding forum to ensure the local bodybuilding community has an independent platform to raise their concerns, seek advice or just share success stories.
Regular blogging from the editorial team at the magazine, as well as top industry commentators will be sure to keep readers interested and interacting on the website.”