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"American Swiss is just one of many long term tenants that have recently undergone a makeover. The store combines some very modern retailing trends with the traditional and makes fine-jewellery accessible to everyone," says Brenda Bibby, centre manager for Cavendish Square
The store offers an online application, 'The StyList', which allows shoppers to browse through its catalogue online, select merchandise that they would like and share with friends via Facebook.