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Bulbulia has over 15 years of experience in the communications sector. She was a councillor at the regulator (IBA and ICASA, respectively), worked briefly at Vodacom and spent three years heading Cell C's regulatory division, as a member of its executive team. She has consulted in the public and private sector and has served on several boards.
Bulbulia has a Master's degree from the University of Witwatersrand and studied international relations at the Clingendael Institute in The Hague. She is currently developing a PhD proposal focusing on the ICT sector.
Whiley replaces Anil Khandelwal, who returns to India towards the end of this financial year.