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Marketing & Media#Loeries2025 and City of Cape Town drive creative industry
Danette Breitenbach 8 hours





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It indicates that using LinkedIn effectively as a way of engaging with business leaders is something everyone should know and, according to Retha van Staden, too few do.
As public relations professionals, LinkedIn also provides a platform to build communities and to engage with them in a business environment. As Facebook and Twitter become infused with adverts and promotional posts, LinkedIn seems to be the only social media networking tool that remains untainted.
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