Australian fashion labels at Woolworths in Mall of the North

The store manager, Rodney Masoka, says that there is a huge demand for these upmarket brands amongst the store's customers. "Our customers are very fashion forward. Some tell us that they travel as far afield as Sandton for the brands. Now they no longer have to, as the store is bringing these ranges straight to them."

In order to accommodate this expanded selection, the store has extended its retail area by nearly 550 sqm, bringing the entire store to some 6050 sqm.