The Ivorian government has signed MOU with Visa with an aim to digitise government services and ensure financial services are accessible to more Ivorians...
5 Jul 2018
Kenyan startup Tanda, which makes it easier to run a shop by allowing shop owners to order and manage their inventory, has formally launched after a four-month pilot...
Tom Jackson 6 Jun 2018
As store closures continue across the globe, we're witnessing the demise of physical retail as we know it...
Lauren Hartzenberg 26 Mar 2018
In partnership with Payless Pharmacy, Engen has launched its first pharmacy-service station concept at its Hurlingham branch in Nairobi, Kenya...
20 Sep 2017
The latest Ask Afrika Orange Index provides customer service trends based on 13 years of data, across 32 industries and 155 companies...
4 Mar 2015
Shoppers are always on the lookout for ways to save on their purchases. One method that they find effective is the use of daily deal coupon codes and promo codes.
Matthew Samuel 2 Jan 2014
The year 2013 for most brands, especially the ones coping with saturated markets in developed countries, will be a decisive one. Incorporating Africa into their corporate brand strategy, if they haven't done so, will be the better part of valour, so to speak.
Obaika Consulting Team 31 Jan 2013
No, the concepts of "tribalism", "gamification" and "engagement" aren't a promo for the latest computer game, but are in fact the trends that will characterise the way companies and consumers interact in 2013. The branding industry is constantly developing and. while the following trends are evolutions rather than dynamic, short-term changes, we believe there are 10 areas that will define the brandscape over the next year.
HKLM Exco Team 31 Jan 2013
SoLoMo: the glorious intersection of social, location and mobile that was going to superpower hyperlocal search and prove to be the holy grail, allowing retailers and other businesses to attract an army of smartphone-wielding customers. Pretty exciting stuff, especially during an economic downturn, right? In my opinion, quite the contrary.
Vanessa Clark 23 Jan 2013