The Top Million research report into South Africa's top million households in 2019 - with a combined buying power of R700 billion - looks at what drives this 'Upper Middle Class'; what they are spending on; where they have cut back; and how marketers can reach this group...?
The Top Million research report into South Africa's Upper Middle Class households in 2019 - with a combined buying power of R700 billion - was released by the UCT Marketing Institute and ad agency M&C Saatchi Abel, in both Johannesburg and Cape Town this week...
Kantar CEO Eric Salama presented an update on the new ownership structure and the opportunities under, Bain Capital during a press call held on Thursday...
Juanita Pienaar 5 Aug 2019
An average of 800 hours will be spent using mobile internet this year - that's equivalent to 33 days without sleep or pause, according to Zenith's Media Consumption Forecasts...
5 Jul 2019
Warc's Global Ad Trends report has found that advertising revenues among key social and messaging companies have halved over the last year as consumer trust becomes a growing issue...
2 Jul 2019
According to a new CMO Council's report, Reshaping Global Engagement Operations, today's customer is seeking security, service and localised experiences based on local language and culture...
25 Jun 2019
The report reveals that internet ad formats already account for the majority of media spend in eight markets, including the US, UK and China...
31 May 2019
The New York Festivals AME Awards has released the 2019 AME Report, a ranking of the world's most successful agencies, and advertisers according to their achievements in the AME Awards...
23 May 2019
Wan-Ifra has released a new report that looks at the global map of remedies adopted by governments whose objective is to combat the disinformation crisis, though with extremely diverse intent and effects...
15 May 2019
The results of the second annual BrandZ Top 75 Most Valuable Global Retail Brands have been revealed. The research shows that the world's most valuable retail brands are worth $339 billion more...
14 May 2019
NEW YORK, US: Global online consumer confidence fell for the seventh consecutive quarter as confidence in 31 of 56 global markets measured declined, according to from Nielsen, a leading global provider of insights and analytics into what consumers watch and buy.
9 Nov 2011
NEW YORK, US: Consumer confidence fell in 25 out of 52 countries in Q4 2010 as hope for a global economic recovery evaporated at the end of last year, according to the latest edition of the Nielsen Global Consumer Confidence Index, which tracks consumer confidence, major concerns and spending intentions among online consumers.
27 Jan 2011