SMS becomes a business, healthcare tool

[Jennigay Coetzer] SMS is used more in customer relationship management (CRM) in developing countries like SA than in other markets because more individuals have cellphones than internet access. 17 Mar 2011 13:40

Luvi Ogilvy wins at 2010 CLIOs

Luvi Ogilvy Reunion Island, an affiliation of Ogilvy Africa, was awarded bronze during the 2010 CLIO Healthcare Awards in the Direct Mail category for its 'Syphilis sucks' campaign. Condoms were strategically stuck onto postcards so that they appeared like lollipops in this playful campaign that aimed to highlight the dangers of STIs being transmitted during oral sex. 17 Nov 2010 08:11