[John Boe] Essentially a sales manager's primary responsibility is to recruit, train and motivate his or her sales force to achieve peak performance. Of these three vitally important tasks, recruiting is the least understood and by far the most challenging.
6 Feb 2012 09:48
[Gregory Gondwe: @Kalipochi] In a report released by the Civic and Political Space Platform (CPSP), a group of civil society organisations in Malawi, it was established that the media in Malawi has had positive growth over the last two years, despite numerous challenges which almost derailed its progress.
2 Feb 2012 12:34The International Federation of Journalists (IFJ) on Friday, 27 January 2012, joined its African regional organisation, the Federation of African Journalists (FAJ), in calling on the Federal Government of Nigeria to protect journalists as the increased violence by Islamist group, Boko Haram, continues to claim lives of citizens and threatens to ignite a wider conflict.
30 Jan 2012 11:39
CNN International and MultiChoice announced at the end of last week that the deadline for entries for the CNN MultiChoice African Journalist 2012 Awards have been extended to Wednesday, 22 February 2012, and the judging to take place in April this year.
30 Jan 2012 10:02
[Angela Quintal] The fragmentation of the media and the mind-boggling range of sources of information available to readers have conspired to cause publishers of print media to re-evaluate their roles. Does that mean that print is dead? No, far from it, but periods of serious introspection are nonetheless the order of the day for publishers of newspapers and magazines across the globe.
27 Jan 2012 14:28
[Lana Hindmarch] In 2012, businesses will take a more aggressive approach to transforming their marketing efforts and reducing their cost per lead, by focusing more on permission-based,
inbound marketing programmes that allow customers to find
them.
27 Jan 2012 13:01
CLEVELAND, US: The 2012 Tabbies call for entries is now available at the TABPI website, allowing all B2B magazine editors, publishers and art directors the opportunity to have their best work judged by their peers. Tabbies' partners include South Africa's SAFREA, and MPASA. [video]
26 Jan 2012 11:40
TUNIS, TUNISIA: The Arab Free Press Forum opened today, 23 January, in Tunisia with a celebration of the gains that have been made in Middle East press freedom, but with a reminder that much more needs to be done.
23 Jan 2012 13:10
[Gregory Gondwe: @Kalipochi] Malawian journalists are considering whether or not to boycott president Bingu wa Mutharika's organised press conferences, called 'Press Rallies', since it is done in the presence of political party cohorts who heckle journalists whenever they ask questions.
23 Jan 2012 11:39
[Anice Hassim] 2012 will bring fundamental tectonic shifts to the balance of power in technology choices. Many of these will be driven by the people and for the people - in 2012 the trend, literally, is your friend. Smart enterprise will embrace this change but big business will very quickly have to learn to shut up and listen to what the consumer wants.
19 Jan 2012 15:18
[Marion Scher] Ever since I read Faith Popcorn's
Clicking in 1998 (and I can't believe you haven't read it - really?) I've been hooked on trends and how important it is not only to pay attention to what's affecting people right now but what could happen around the corner. Because you need to be around that corner, armed with what you need to reach your market.
17 Jan 2012 13:43
[Allison Cooper] While 2012 will bring another hard year for some brands and their consumers, there are others which will continue to perform really well. In 2012, marketers must seek out trends that not only enable a brand to engage with consumers, but also ensure that they are constantly breaking through the media's gatekeeping role to ensure newsworthy publicity opportunities.
10 Jan 2012 15:15Several hundred Tunisian journalists demonstrated in Tunis on Monday, 9 January 2011, to protest at the appointment of media bosses by the government, which they regard as a return to bad practices of the past.
10 Jan 2012 13:02