6 Jul 2009

 

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Are we our own worst enemy?

Today Dr Nikolaus Eberl asks if hotel greed will kill South Africa's tourism brand beyond 2010 and wonders whether SA will take the high road - using 2010 as a foundation on which to build tourism in the future, or the low road, which will virtually guarantee that the industry will be hammered. He paints a bleak picture of how Athens burnt its tourism brand by hiking prices through the roof. In similar fashion, he recounts how Cape Town managed to hammer its film industry by doing exactly the same thing.

Talking about tourism, 2010 and beyond, the Eastern Cape is one province determined to take the high road. Its tourism board last week launched a revamped destination brand and 2010 sub-brand, positioning the Eastern Cape as South Africa's “Adventure Province” “where the game never ends 2010 & beyond”. Orchestrated by Boomtown, the brand essence has been developed to position and brand the province strategically and to differentiate the Eastern Cape in the domestic and global markets. According to Zola Tshefu, Eastern Cape Tourism Board CEO, “Adventure is the one area that the Eastern Cape can factually dominate over competing provinces and is also the most important desire for travelers in the international and domestic market segments.”

Moving on to business tourism, another brand following in the footsteps of the Imperial Car Rental/Europcar global footprint rebranding strategy in time for 2010 has been the revamped iconic Rosebank Hotel, which is now the Crowne Plaza Johannesburg - The Rosebank. Its sister Magaliesburg property, the Mount Grace Country House & Spa, has also invested R135 million in a refurbishment programmed which concluded with the recent unveiling of its new state-of-the-art conference centre.

This is all just the tip of the iceberg when it comes to SA readying itself for the beautiful game next year.

“Ke Nako [it's time]"
The biz editorial team

Please send all marketing and media news to marketingnews@bizcommunity.com and opinion pieces to contributors@bizcommunity.com. Responses to this column welcomed in our online editor's column archive or on our editorial blog: http://blog.bizcommunity.com.

Top stories



Editorial news

2010 FIFA World Cup


Will hotel greed kill SA's tourism brand beyond 2010?
[Dr Nikolaus Eberl] At last week's final LOC press conference for the Confederations Cup, LOC board member and SA minister of human settlement, Tokyo Sexwale, called upon the ‘Barcelona Effect' for maximising the tourism legacy beyond 2010, saying that “Brand South Africa aims to create a legacy that is similar to what Barcelona did in 1992, when the Olympics were organised in Barcelona. We want tourists to remember Brand South Africa long after the tournament.” [poll] Read more >>

Brand SA aims for the Barcelona 92 effect
[Tshepiso Seopa] South Africa has been given a pass mark of 75% by the football governing body for successfully hosting the Confederations Cup tournament. Now Brand South Africa is aiming at triggering the so-called Barcelona effect when it hosts the 2010 FIFA World Cup. Read more >>

Be proud, Visa tells Confederations Cup organisers
Visa has congratulated all parties involved with the organising and staging of the 2009 Confederations Cup, believing that the competition augured well for the FIFA World Cup in 2010, the cardholder announced yesterday, Monday, 29 June 2009. Read more >>

Advertising


Joint Student of the Year at 2009 D&AD Student Awards
LONDON: For only the second time in its 31-year history, the Student of the Year was awarded jointly at the D&AD Student Awards 2009 Ceremony in London last night, Thursday, 2 July 2009. Recipients were Petra Muda and Harri Leppala from Berghs School of Communication in Sweden and Micheline Mannion, Central Saint Martins College of Art and Design in the UK. Read more >>

Advertisement:


Loeries extends Young Creatives deadline
It's not too late for young creatives to enter the Loeries. The deadline for entries for the Loeries Young Creatives Award 2009 has been extended to 10 July 2009. Read more >>

Ad-funded programming: tonic for crisis-hit broadcasters?
[Issa Sikiti da Silva] Vulnerable and financially unsustainable African broadcasters, including the ‘mighty' SABC, which generate a big slice of their total revenues from advertising, are feeling the pinch of the current hostile economic climate as companies slash their marketing budgets and others just close. One marketing expert believes, however, that where there is a will, there is always a way. Read more >>

Loeries Travelling Expo off to Durban
The Loeries Travelling Exhibition will be returning to KwaZulu-Natal shortly when it goes to the Durban branch of Vega, The Brand Communications School, from 13 to 18 July. The exhibition showcases the winning work from the awards. Read more >>

The Loerie Awards - whose ego reigns supreme?
If you've got an ego so large that even a big fat raise, your boss's job and a supermodel won't satiate, then The Loerie Awards has created just the site for you. Read more >>

New media packages from Sony Entertainment Television
Sony Entertainment Television (SET) announced yesterday, Tuesday, 30 June 2009, that it has made two new media packages available for the channel's advertisers. Read more >>

New chief exec for D&AD
D&AD has appointed Tim O'Kennedy, brand and communications consultant and former MD of Wieden + Kennedy Amsterdam, as its chief executive. Read more >>

Branding

    Idea Engineers will grow your brand, reputation & business.  

Yes we can! Confed Cup boosts Brand SA
[Dr Nikolaus Eberl] When the final whistle blew at Ellis Park to signal the conclusion of the 2009 FIFA Confederations Cup, international football authorities were unanimous in declaring the hosting nation the biggest winner. [poll] Read more >>

Putting the appeal of Brand 2010 into perspective
[Chris Moerdyk] Of every 100 football fans considering coming to South Africa for next year's 2010 FIFA World Cup, I estimate that 90 will already have decided to come, while a further eight will be wondering whether they can afford it given the global economic meltdown and only two might still be vacillating as a result of crime levels in this country. Read more >>

Cinema


Durban film-maker to shine at Durban International Film Festival
Fresh from scooping a clutch of accolades at the CIAK Junior Film Festival Awards in Italy in June, 12-year-old Durban schoolgirl, Amber-Jay van Rooyen, has been invited to take part in the 2009 Durban International Film Festival, in the Short Film Category. The festival will take place from 23 July to 2 August 2009. Read more >>

CRM


Jellybeans and Tabasco: a recipe for loyal customers, memorable brands
[Jo Duxbury] Your customers are potentially your best salespeople. If you want to get them talking positively about your brand, consider thoughtful, low-cost, high impact touches that will surprise and delight them. Read more >>

Design


Marketing Merchants wins gold for green stand design
At the recent Financial Planning Institute Congress & Expo held in Johannesburg, Cape Town-based Marketing Merchants won Best Stand Award for its Momentum stand design, done in collaboration with FCBCT advertising agency, the company announced on 26 June 2009. Read more >>

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Digital


High broadband costs stifle innovation, opportunities
[Tshepiso Seopa] It is accepted that broadband costs in South Africa are high as compared to many countries. In the effort to remedy that, the government established the Broadband Infraco in 2006 with the main objective of expanding the availability as well as the affordability of electronic telecoms in South Africa. Read more >>

Eventing


Countdown to gaming and comic event
Thousands of gamers and hobby enthusiasts from all over the country will once again this weekend converge on Jabula Recreation Centre in Sandringham, Johannesburg for the 17th annual consumer gaming and comic event, ICON, which features interactive gameplay, comics and collectibles, hobby-related events, anime screenings and a variety of events. Read more >>

Advertisement:


Wits takes on the National Arts Festival like never before
The National Arts Festival will display a vast array of Wits School of the Arts (WSOA) productions. The revamped festival kicked off yesterday, Thursday, 2 July 2009. Read more >>

Nu Metro to pay tribute to Michael Jackson
Nu Metro Cinemas announced yesterday, 1 July 2009, that the next Nu Metro Beat event will feature a Michael Jackson Biography as a tribute. Read more >>

Exhibitions


Joburg Wine Show bookings open for 2010
The organisers of The Wine Show Joburg, which took place from 29-31 May have declared the 2009 show a success, both in terms of attendance and product sales, and have already opened bookings for next year, they announced earlier this week. Organisers are currently finalising the dates for next year's show. For more information, go to www.wineshow.co.za.

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Magazines


Sarie's 60
Today, Monday, 6 July 2009, Sarie magazine turns 60 and is commemorating the milestone over both July and August issues as well as by means of a TV ad on KykNET. Read more >>

Getaway bags a Kudu
For its balanced reporting on conservation-related matters and conducting its reporting in a socially responsible manner, Getaway magazine has won SANParks' Kudu Award, the magazine announced yesterday, Wednesday, 1 July 2009. Read more >>

Tour de France issue from Bicycling
The 96th annual Tour de France will be commemorated by a special synergised print and online offering in its July issue, Bicycling magazine announced yesterday, Wednesday 1 July 2009. Read more >>

Media

    Recruitment - Advertising, Marketing, Public Relations, Media Sales  

Independent producers need protection, says TVIEC

click to enlarge
The Television Industry Emergency Coalition (TVIEC) met the Minister of Communications General Siphewe Nyanda on Friday, 3 July 2009, and told the minister that the sector faces serious problems. Read more >>

Advertisement:


Happy hour for Joburg media at Crowne Plaza Johannesburg - The Rosebank
Take a break from the world of the newsroom and deadlines. Cocktails in style at Crowne Plaza Johannesburg - The Rosebank are served every Tuesday, and all media and their friends drink at the Circle Bar for half price. To join in the Media Happy Hours, pre-registration is necessary. Drinks are served between 6pm and 8pm. After that the price reverts to normal. Go to www.therosebank.co.za.

RICA raises experts' hackles; show us the money say ex SABC board members
NEWSWATCH: Amendments to the 2002 Regulation of Interception of Communication-Related Information Act, to be known as RICA, have raised the ire of experts, who question its effectiveness and its impact on our right to privacy, reports IOL. Meanwhile, ex members of the SABC board want to be paid their retainers, reports IOL. Read more >>

So who's who on the SABC interim board?
The selections for the broadcaster's interim board cover range of expertise. Read more >>

Africa Business Reporting Awards 2009 winners announced
Diageo announced the winners of the 6th Africa Business Reporting Awards at a gala ceremony at Sheraton Park Lane, Piccadilly, London last night, 2 July 2009. Xan Rice from The Guardian and the New Statesman won the award for Journalist of the Year 2009. Read more >>

TVIEC to meet communications minister
The TV Industry Emergency Coalition (TVIEC) is to meet Communications Minister Nyanda today, Friday 3 July 2009, in order to counter what the organisation says is false information from the SABC, and to make the minister fully aware of the impact of the crisis at the broadcaster on the TV and production industries. The TVIEC has issued the following statement... Read more >>

Broadcaster fails in bid to stop strike
NEWSWATCH: Unions are happy that they have defeated a bid by the SABC to stop them striking; the Johannesburg Labour Court yesterday dismissed the broadcaster's bid to prevent the strike, reports IOL, which also reports that the unions are unfazed by the broadcaster's ‘no work, no pay' policy. Meanwhile, Rhoda Kadalie, human rights activist, writing in Business Day, provides a blow-by-blow account of how - and why - the national broadcaster has gone downhill. Read more >>

Parly gives go-ahead for SABC board dissolution
The National Assembly has given the go-ahead for the dissolution of the South African Broadcasting Corporation (SABC) board. Read more >>

Yes, the SABC does have ‘rotten apples'
NEWSWATCH: The SABC's acting chief executive Gab Mampone told MPs yesterday that the broadcaster does indeed have ‘rotten apples', reports IOL. Also addressing the Parliamentary portfolio committee yesterday, suspended SABC chief executive Dali Mpofu says he backs an inquiry into the broadcaster's financial affairs, reports Mail & Guardian Online. Read more >>

ICASA's CCC stance on ‘blacklisting' complaint astounds FXI
The Freedom of Expression Institute's (FXI) acting executive director, Melissa Moore issued a statement yesterday, 30 June 2009, in which she says the organisation is deeply disappointed and astounded by the Complaints and Compliance Committee of Independent Communication Authority of South Africa's (CCC) decision not to deal with the wrongdoings of the South African Broadcasting Corporation (SABC) in respect of the “blacklisting controversy”. Read more >>

Alvin Naicker is SAB Sports Journalist of the Year

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Television director Alvin Naicker was named as the overall winner in the new category of SAB Sports Journalist of the Year for his coverage on Supersport of live action soccer and walked away with a grand total of R45 000. The award was announced last night, 29 June 2009. Read more >>

Beware of ‘ghost' magazines
NEWSWATCH: beware of ‘ghost' magazines, reports The Media Online, which also reports on a recent PricewaterhouseCoopers media report that indicates, amongst others, that as their access to broadband grows, so consumers are taking greater control of what they read, see and hear. Read more >>

Mobile


Mobility 2009 reveals SA's cellular gap
The South African cellular market reached a milestone of 50-million connections at the end of 2008 - but only 68% of these represented individual users. This is according to World Wide Worx 2009 annual Mobility study, released yesterday 2 July 2009. Read more >>

SA company imports Obama's Internet software
South African mobile services provider Grapevine Interactive has entered into an exclusive partnership with iLoop Mobile to import the same mobile Internet site development technology used by Barack Obama's presidential campaign, the company reported yesterday, Tuesday, 30 June 2009. Read more >>

Strict laws to control sale of cellular phones, sim cards
[Vivian Warby] Government is to implement strict laws on the sale of cellular phones and sim cards to help curb serious crime in the country. Read more >>

Mobile marketing drives creativity
Mobile marketing is forcing companies and their advertising agencies to create different advertising campaigns that are relevant to their various audiences, claimed Angus Robinson, CEO of Brandsh, an agency that specialises in mobile and social media, yesterday, Tuesday 30 June 2009. Read more >>

Newspapers

Sprint

Presses silent at SA's oldest independent newspaper
[David Macgregor] South Africa's oldest independent newspaper has closed its print shop after 140 years in Grahamstown. Yesterday, 30 June 2009, was the end of an era at Grocott's Mail when former owner Jeff Grocott retired after 49 years, and eight print shop staff were retrenched. Read more >>

Online Media


Elan Lohmann heads to Avusa
[Issa Sikiti da Silva] Elan Lohmann will be joining Avusa Media Online as GM on 1 August 2009 after four-and-half years at Naspers. Johannesburg-born Lohmann (32) told Bizcommunity.com in an exclusive interview that he is joining Avusa in a quest for a new challenge and a change of scenery. Read more >>

Advertisement:


Out Of Home


Entries open for 2009 OHMSA Awards
The Out of Home Media Association (OHMSA) has opened entries for the 2009 OHMSA Awards. Read more >>

Pezulu Outdoor Advertising goes online
Pezulu Outdoor has announced the launch of www.pezuluoutdoor.com, an interactive marketing tool that is designed to assist potential clients to search for Pezulu Outdoor billboard locations, either by province or the town name. The website was designed to provide users with the opportunity to have first-hand information on the billboards, so that they can search for locations, zoom in on the provided maps, satellite images, download the spec sheets, or even email a request on the identified billboard.

Production


Register for indigenous language scriptwriter's workshop
A workshop with successful South African screenwriter Mtutuzeli Matshoba is to be held at the 30th Durban International Film Festival and the organisers are inviting applications for entry. Read more >>

Film group objects to proposed tax laws
[Linda Ensor] The Independent Producers' Association has objected to the proposed exclusion of banks, insurers and other financial service companies from film industry tax incentives, saying this will undermine the growth of what has been a major job-creating sector. Read more >>

Promotions


Sunbake launches new promotion
Foodcorp's Sunbake brand has launched a new in-store promotion from July 2009 to promote the updated look and feel of the packaging and differentiate the bread brand from its competitors. With a new pay-off line “the taste we love”, the promotion uses brightly coloured motifs to draw attention and highlight the brand propositions of energy-rich, nutritious ingredients. The promotional material will be applied to free-standing units, cladding, bread trolley header, shelf strips, in-store posters, eye catchers, wobblers and floor decals as well as truck branding.

Radio


Primedia Broadcasting restructures production unit
Primedia Broadcasting announced its latest restructure yesterday, 1 July 2009. The restructuring entails a revamp of its creative and production teams that will now all fall under the new 'Production Unit'. Read more >>

Research


Using maps to get to grips with SAARF data
[Lisa Botha] USING RESEARCH BETTER: Previously in our series on how to get the most out of SAARF's media audience currencies, I explained how a CHAID analysis can be a valuable starting point when first investigating a market. Here are two further tools which can help turn the SAARF data into media, market and brand insight. Read more >>

MasterCard survey: SA consumer confidence declines
Despite the decline, however, South Africans remain optimistic overall and are the third most optimistic in the Asia-Pacific, Middle East, and Africa region. The MasterCard Worldwide Index of Consumer Confidence was released on 1 July 2009. Read more >>

Survey: Bloggers and their relationships with PRs
PR agency Text 100 surveyed 449 bloggers from 21 countries concerning blogging habits and the desired ways of interaction of bloggers with PR people, and found that while the majority of the bloggers surveyed welcome contacts by PR people, the latter should treat bloggers not as journalists, but rather as influencers. Read more >>

Retail


Winds of blame blow through retail chains
[Sure Kamhunga and Kgomotso Mathe] Nearly two years after slapping a record fine of R98m on food group Tiger Brands for being part of a price cartel, the Competition Commission has in its sights supermarket chains whose perceived market dominance is being compared to the wind that you can feel but can't see. Read more >>

New website for Jump.co.za
Jump.co.za, the South African online shopping comparative search engine launched its new website, yesterday, Monday 29 June 2009. Improved search speed and new features are among the benefits offered. Read more >>

Sponsorship


More entries for BASA Awards
There have been more entries to the 12th annual Business Day BASA Awards this year than last year, together with a large number of first-time entrants, organisers said last week. Read more >>

New sponsor for 94.7 Cycle Challenge
94.7 Highveld Stereo recently announced the new sponsor of the 94.7 Cycle Challenge: Momentum, which has come on board as title sponsor of the Cycle Challenge road race, the Mountain Bike Challenge, the Children's Challenge as well as all water points associated with the events. In addition, it also sponsors the live television broadcast, which again falls into the hands of the SuperSport crew with commentator Phil Liggett as host.

TV


Emmy scoop for SABC Content Enterprises
SABC Content Enterprises to host the regional semi-final round of judging for 2009 International Emmy Awards, it announced on Friday, 3 July 2009. Read more >>

A rival for M-Net?
NEWSWATCH: The Independent Communications Authority of SA (Icasa) intends to licence a rival to M-Net, reports FM Tech. Read more >>

/GNITION revs up to DStv channel 265
TV motoring platform, /GNITION, will kick it up a gear this weekend, 4 July 2009, when it moves to its own channel on DStv 265. Read more >>

Sales rocket after DStv radio campaign
Following the launch of DStv's My Voice radio campaign across seven radio stations, the company exceeded its sales targets, it reported yesterday, Tuesday, 30 June 2009. Read more >>

Blogs
Pick a board – any board
[Marion Scher] It’s finally happened – the SABC board is being dissolved. At last the penny’s dropped that these guys, or at least the majority of them – have tipped the sinking ship even further into the sea. Read more >>
 

Company news

Advertising


Mortimer Harvey wins Ads24 business - Mortimer Harvey
Ads 24, the national Sales and Trade Marketing Division for Media 24's newspapers, has appointed Mortimer Harvey as their trade marketing agency as of June 2009. Read more >>

Howard Music scores the latest Peugeot TV campaign for Saatchi & Saatchi - Howard Music
The latest TV campaign for Peugeot is one of the many jobs Howard Music has been busy with lately. Also recently completed for Saatchi & Saatchi was original music for a Pampers “Way fit” TVC to be used in Nigeria and Ghana. Y&R has also had music composed for a Nutriday TVC. . Read more >>

Egg + Humanoid opens up some happiness - Egg Films
Egg + Humanoid's latest TV ad further entrenches Coke's strong association with football and South Africa's youth ahead of the 2009 FIFA Confederations Cup. Read more >>

Lowe Bull keeps values alive for Castle Milk Stout drinkers - Lowe Bull
Lowe Bull has conceptualised a new creative platform for SABMiller's Castle Milk Stout, while remaining true to the brand's celebration of African culture and tradition. Read more >>

Promotions and appointments at Mortimer Harvey - Mortimer Harvey
Mortimer Harvey has appointed Mariette Nebuloni as Client Service Director, Sharon Gordon as Head of Production and Sagren Pather as Digital Project Manager. Read more >>

2010 FIFA World Cup and Confederations Cup boost marketing spend in the economic recession - Masters & Savant
With South Africa now in a recession after two quarters or negative growth, the FIFA 2010 World Cup looks to be the possible light at the end of the tunnel for the marketing and advertising industry. Read more >>

ProNutro packs animated power - Masters & Savant
ProNutro's new TV commercial which shows the power that is packed into the goodness of every pack of cereal was conceptualised by Herdbuoys eKapa and created by production studio Masters & Savant Worldwide. Read more >>

The animated exploration of Cadbury Astros - Masters & Savant
Cadbury Astros has launched a competition aimed at further fostering the desire for exploration in their youth target audience. With a downloadable game supported by a competition element, the promotion will see one lucky winner experience what Astros is all about - the discovery of space. Read more >>

Branding


Emerging market lesson from the East - The Fearless Executive
[Karin Botta] There is a lot of nervous talk lately about the understanding of and communicating to the ‘mass market'. We tend to approach this market with a one-shoe style fits all form of communication. This works for a limited period only - eventually the market begins to segment and brands had best be ready to engage those segments. Read more >>

Are you building a business or a brand? - Gullan&Gullan
[Desiree Gullan] If you're in the business of marketing a product or service, you're probably trying to do both. For some, your business is your brand. For others, your organisation produces and markets many brands. Current thinking suggests that what's good for the business is not always good for the brand. And vice versa. Read more >>

Welcome to the New World Order - a brand survival guide - Idea Engineers
[Janice Spark] Idea Engineers' Janice Spark explores some of the major brand trends currently emerging across the world... Read more >>

Rise of a mighty heart - Yellowwood Future Architects
[Al Mackay] Where does consumer ethics leave your company - and does it create any opportunities for a new way to differentiate your brand? Read more >>

New Design Director at Interbrand Sampson - Interbrand Sampson
Interbrand Sampson Group is delighted to announce the appointment of Anton Krugel as Design Director, based in Johannesburg. Read more >>

Boomtown client, NMMU, achieves international recognition - Boomtown
Nelson Mandela Metropolitan University (NMMU), a longstanding client of Boomtown Strategic Brand Agency, has triumphed in an international publications competition for higher education. Read more >>

November 1's new brand consultants have a passion for sport and health - November 1
November 1's expansion drive continues to gain momentum with two new appointments in Johannesburg. Bringing new energy into the company are brand consultants Kerry Tomkinson and Tiaan Raath, who both have a passion for sport and health. Read more >>

Design


Dynamic Designs - using balanced designs to deliver business success - Dynamic Designs
One of the most important rules graphic designers are taught is that of balance. At Dynamic Designs that balance is achieved by providing professional customer care and superior graphic designing solutions. Read more >>

Digital


FrogsLuck.com - the most innovative way to promote online competitions drawing traffic and leads! - Popimedia
FrogsLuck.com is a one-stop shop for competition listings across the web. Competitions are all different and run by the different competition hosts. Entries are free and prizes in abundance! Read more >>

Religion online - Cambrient
While you'd be hard pressed to find anyone that enjoys being marketed to online, it can be particularly frustrating when you're bombarded with advertising related to some other denomination. After having spoken about politics and sex, The Digital Edge decided to look at the topic of religion online. Read more >>

Gaming: winning ways for marketers - SkillPod Media
Technology plays a central role in the life of today's teenagers and young adults. It's a crucial element for marketers to recognise in their attempts to attract the attention of these young consumers. Read more >>

Yola honoured among BusinessWeek's 50 best tech startups - Yola
Yola, the do-it-yourself free website builder, has been named one of the “Fifty Tech Startups You Should Know” for 2009 by BusinessWeek. The list includes young fledgling tech companies that are attracting early buzz and are poised to grow beyond their regional or niche-market origins. Read more >>

Education and Training


Project managers can step up as economy pinches - UCT Graduate School of Business
The UCT Graduate School of Business (GSB) will this August host a course to enable experienced project managers to better align projects to business strategy and get the most value out of projects - essential skills as companies feel the pinch in a belt-tightening economy. Read more >>

Eventing


Attica goes green with Tomorrow's Society at Wembley Square - Attica
The recent Tomorrow's Society activation on Wembley Square in Cape Town proved that eco-friendly and style-conscious are no longer mutually exclusive, through creative installations, visual presentations and lifestyle demonstrations. Read more >>

The Event Production Company lands three pitches - The Event Production Company
The Event Production Company has successfully won some exciting pitches for a diverse selection of clients and events in the forthcoming months. Read more >>

Tough times call for positive reflection - The Event Production Company
Always one to seek opportunities - even when the outlook is bleak - Karen Ashwin, MD of The Event Production Company shares an inspiring viewpoint on how to turn the economic dip to our advantage. Read more >>

345 days and counting to kick-off... - AV Direct
During the build-up to the 2010 FIFA World Cup, AV Direct recently supplied the technical equipment for several prestigious events. Read more >>

Exhibitions


Markex 2009 at Sandton Convention foyer - 3D Deco
With Markex over and plenty of new friends made 3D Deco considers the week a huge success. Read more >>

Terenzo Hairdressing partners with the Look & Feel Good Expo brought to you by SABC 2 - Biz Events
Terenzo Hairdressing has partnered together with a number of leading and well-respected national and international brands for the Look & Feel Good Expo (L&FGE) brought to you by SABC 2, which takes place at the Coca-Cola dome from 9-11 October in Johannesburg. Read more >>

Markex & World of Events 2009 successfully bridges the gap for marketers - Markex
Despite cold and wet weather and a depressed economic climate Markex & World of Events 2009, which took place at Sandton Convention Centre from 9th to 11th June, has once again proven to be a winning formula as an invaluable industry resource for marketers. Read more >>

If you can do it on water, you'll find it on show: the National Boat Show featuring Dive Expo - Biz Events
If hanging onto a kite while gliding at breakneck speeds across the surf is your idea of fun, then the National Boat Show featuring Dive Expo could be just the dose of adrenalin your weekend needs. Read more >>

HOMEMAKERS offers Green Schools Project initiative - HOMEMAKERS
HOMEMAKERS has offered schools the opportunity to participate in the new HOMEMAKERS Green Schools project - an initiative aimed at primary and high schools in the Pretoria region with its main focus on protecting the environment. Read more >>

Magazines


CLASSICFEEL and Standard Bank Young Artist Award supplement on the shelves - DeskLink Media
This latest issue of CLASSICFEEL is bundled with a special supplement celebrating 25 years of the Standard Bank Young Artist Award. The book showcases some of South Africa's most prominent personalities in the fields of visual art, drama, film, music and dance. Read more >>

Destiny Man launch issue now available - Ndalo Media
The much-anticipated launch issue of Destiny Man, Ndalo Media's new alternate-monthly title for successful South African businessmen and professionals, has rolled off the presses and is now available at outlets across the country. Read more >>

Media


Ordering media services, no mess and no fuss! - SCRIBE-MEDIA
It is hard for media clients to get exactly what they want from media agencies, especially when conducting a transaction via the internet. This is because each business organisation has specific media requirements when it comes to conducting a transaction. Read more >>

Value for money monitoring - Intranews
In these times of acute financial difficulty it is even more imperative to obtain value for money from your media monitoring service. Not only that, but you need to know that the company that you entrust with your media monitoring continues to be viable and will survive the current conditions. Read more >>

Building a solid foundation for tomorrow's leaders - Monitoring South Africa
In celebration of National Youth month, Monitoring South Africa (MSA), a world leader in media monitoring and analysis, has donated computer equipment to the value of R56 000 to the Partnership Foundation, a development project specifically focused on enabling and empowering the leaders of tomorrow. Read more >>

18-camera high-definition outside broadcast unit on show at MediaTech 2009 - Mediatech
Mediatech Africa is South Africa's signature trade fair for the broadcast, film, media and entertainment industries, exposing players to new equipment and trends. One of the marvels on show this year will be the “18-camera dual expandable HDOB unit” presented by SABC. Read more >>

Mobile


Is conservatism in media channels creating “frienemies”? - Brandscape
The future of brands is as much about the creativity and relevance of the communication as it is about the uniqueness of the brand's value to the customer. This may be glaringly obvious to agencies, and let's not forget the customers' view too. Read more >>

Viral mobile campaign passes with flying colours - Yonder Media
The International Marketing Council (IMC) of South Africa has launched its first viral mobile marketing campaign with Yonder Mobile Media. The campaign includes a mobile website, SMS call-to-action, refer-a-friend and bulk messages. Read more >>

Mobile deals show growing global interest in SA market - Strike Media
In the latest of a string of international mobile content deals, one of Europe's most successful wireless application service providers, Mobileview, has partnered with South Africa's Strike Media to offer mobile services and network integration in the local market. Read more >>

Online Media


Stonewall+ Media and Lexus in pursuit of digital perfection - Stonewall+ Media
Stonewall+ Media, the digital media agency, has been appointed by luxury car brand, Lexus South Africa, to manage the digital component of the New Generation Lexus RX350 and RX450h launch to the South African market in July this year. Read more >>

Acceleration Media helps to train tomorrow's digital marketers - Acceleration Media
Acceleration Media has worked closely with the Red & Yellow School, a Cape Town-based school of advertising, communications and marketing, as well as with other players in the digital marketing landscape, to equip students at the institution with practical knowledge about online marketing and advertising. Read more >>

Fresh new website for I&J - I&J
Fishing company and food producer I&J's new-look website is now live. The main communications objective set for the new website was to reinforce I&J brand positioning and create relevance to consumers. Read more >>

Advertising through PPC: Make cost-per-click and conversion rates work for you - AlterSage
Businesses in all sectors are feeling the pinch of the current recession, and very often the first thing to the get chop is the marketing budget. Many companies are wising up to the opportunities available online - and this has been reflected by a marked increase in online ad spend year on year. Read more >>

Out Of Home


Never waste a good recession sale - Display Mania
Display Mania International, a manufacturer of a variety of dynamic indoor and outdoor display systems, is having a sale on their top-of-the-range products. Read more >>

A kiosk for every occasion - Right Stuff
With an emphasis on portability and value-for-money, Right Stuff's various kiosks are a great investment for point-of-sale, events and informal trading that are ideally suited for rural Africa. Read more >>

Production


Greg Francois leaves a lasting impression for Brother SA's latest TV spot - Collective
Greg Francois of Collective Films pushes the boundaries of believability as a wakeboarder carves a masterpiece into the surface of a lake in Brother SA's latest television campaign. Read more >>

Mukunda joins Picture Tree - Picture Tree
Mukunda is joining Picture Tree's award-winning roster of directors: Ian Difford, Oscar Strauss, Gersh Kgamedi and Alan Irvin. Read more >>

A Blink Oscar - Picture Tree
Blink Stefanus is a busy guy. Not content with merely taking over the streets with his infamous ‘urban terrorist' tagging of inanimate objects, he's teamed up with Picture Tree's Oscar Strauss on a short film. Read more >>

Public Relations


Courses set for August and September in Johannesburg and Cape Town - Quo Vadis Communications
Organisational communication training specialists, Quo Vadis Communications, is to run two additional courses before the year's end to meet demand. Read more >>

Radio


Local artists pay tribute to Jackson - Heart 104.9
Cape Town radio station Heart 104.9FM, in association with GrandWest Casino and Sony and together with eight local icons, will be hosting a memorial concert to pay tribute to the life of Michael Jackson this evening at the GrandWest Market Hall. Read more >>

Recruitment

    Recruitment - Advertising, Marketing, Public Relations, Media Sales  

The impact of the recession on recruitment in South Africa - Jobs.co.za
The SA Recruiters Network recently conducted a survey amongst South African recruitment agencies as well as human resources and hiring managers of corporate South Africa to review the impact that the recession is having on recruitment. Read more >>

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Retail


The need for qualified Pest Control Operators - Rentokil
There is a heightened awareness around responsible pest control yet the role of the Pest Control Operator (PCO) isn't often discussed as a career option as the unglamorous side often overrides the importance thereof. Lack of awareness has caused a real need for PCOs in South Africa. Read more >>

Youth Marketing


Three Ring Circus expands for 2010 - Three Ring Circus
The news that the Department of Education will be giving schools two weeks extra holiday in 2010 has meant that edutainment company Three Ring Circus will be initiating an entirely new strategy for their flagship project, the Standard Bank Rocking Future Roadshow. Read more >>


Poll
Will hotel greed kill SA's tourism brand beyond 2010?

No, we can learn from other's mistakes
Yes, we're too greedy
Maybe
Don't know
Other – please specify
Vote and view results



Ornico new ad showcase
Television
Wild Island
Love Life
Momentum
KFC

Radio
Motorola
Consol
Symmetry
Visa
Outsurance
Visit the ad showcase

New accounts
  • Y&R gains new accounts - more info
  • Y&R D'Lites Willowton Oil and Cake Mill in creative pitch - more info
  • African Star Communications takes on Johannesburg's hottest venues - more info
  • Bloom Marketing Makes RAF Comrades activation remarkable - more info

    People on the move
  • New Junior Coder joins Quirk eMarketing - more info
  • Molefe Mokgatle honoured by United Kingdom Chartered Institute of Marketers - more info
  • FeverTree Consulting appoints new director - more info
  • PRISA appoints new executiv director - more info
  • New appointments at Rosebank College National Office - more info
  • New appointment at Primedia Unlimited - more info
  • Chantelle Diedericks joins Dixie Bay Events as Image Consultant - more info
  • A new face of Campus Marketing at Campus Communication - more info
  • Frans Malatsi joins Fora Productions as CEO - more info
  • NAB appoints Tracy Schloesser as key accounts manager - more info

    Jobs offered

    Featured jobs

    PR Officer/Communications Officer - Northcliff
    Vibrant and highly independent PR person sought for rapidly growing youth marketing and edutainment company. Excellent writing skills a must; creative thinking non-negotiable. Read more >>


    Intern/Team Assistant - Cape Town
    Integrated communications agency is looking for a well-spoken and presented Team Assistant from August. Applicants must be friendly, have a positive attitude and good conversational skills. Interns welcome. Read more >>


    Marketing Manager - Goodwood
    Exciting opportunity exists at MWEB for a marketing manager with ten years experience in marketing plus three years in managing a marketing team. Sound like a challenge? Apply today! Read more >>


    Account Director - PR Consultancy - Johannesburg/Cape Town
    A super opportunity for a senior account director to join a large, dynamic PR consultancy, driven by a team of go-getters, Read more >>


    Web/Multimedia/Flash Designer/Developer - Fourways
    Growing digital agency looking for a mid level talented digital designer/developer with strong skills and experience in digital design/flash/multimedia and web development. Read more >>


    Account Manager - Sandton
    A large internationally-aligned ad agency is looking for an experienced account manager. If you have strong pharmaceutical or FMCG experience and have the ability to lead and take control. Read more >>



    Designer - Cape Town
    Touchline Media, South Africa’s most exciting sports and lifestyle magazine publishing company, is looking for a talented designer for it’s custom publishing division. Cape Town based. Read more >>

    PR Director - JHB Northern Suburbs
    Growth, development and the opportunity to make a definitive contribution to the success of a PR consultancy are rewards for the right candidate. Read more >>

    Middle-weight Graphic Designer - Bryanston
    BTL advertising company is looking for a mid-weight designer to work on a variety of accounts. Experience required includes newsletters, in-store POS, packaging, and so much more. Read more >>

    BTL Account Director - Northern Suburbs
    Award-winning agency with a great client base. Requirements to join their team is a minimum of two years experience as an Account Director in a BTL agency. Read more >>

    Client Service Director - PR - Northern Suburbs
    Strategic brand agency, part of a leading global marketing and communications group. Only the cream of the crop will be considered for this brilliant career opportunity. Read more >>

    Senior Account Manager - PR - Johannesburg - Northern Suburb
    One of S.A's most successful public relations consultancy is looking for an account manager to work on a busy and challenging piece of business. Read more >>

    Joomla Web Developer - Pretoria East - Faerie Glen
    Joomla Web Developer, skilled with a solid understanding and knowledge of CMS, CSS, current web trends and a good eye for interface design. Joomla experience essential. PHPand MySQL highly advantageous. Read more >>

    PA/Office Administrator/Bookkeeper - Pretoria East - Faerie Glen
    PA/office administrator/bookkeeper to support our management team. General PA and office administration, account and liaison with suppliers/clients, Basic Pastel 7 creditors and debtors tasks - invoicing, statements, reports, etc. Read more >>

    Graphic Designer - Norwood
    Our innovative brand communications agency is looking for a super-talented graphic designer to paint the white noise red. Read more >>


      OPEN DOOR Recruitment:
    Specialising in
    Media Sales,
    Advertising and
    Marketing placements
    www.opendoor.co.za

    Events to diarise
  • Interior decorating course CityVarsity Shool of Media And Creative Arts - Johannesburg, 6 July
  • Computer Graphic Design Visual Skills School CC - Pretoria North, 6 July
  • JavaScript - evening course workingwebs - Johannesburg, 6 July
  • Writing persuasive proposals - Johannesburg, 7 July
  • Destination Branding for 2010 BrandOvation - Johannesburg, 7 July
  • Netweb Event Netweb Event - Johannesburg, 8 July
  • Broadcast journalism course SA Writers' College - Countrywide, 8 July
  • Roundtable networking sessions Agency Central, Recruitment Directory - Sandton, Johannesburg, 8 July
  • Editing course Writers Write - Sandton, 9 July
  • Corporate Communications Conference O-Group - Pretoria, 9 July

  • Upcoming events
  • Effective communication and presentation Adrienne Verney Productions - Cape Town, 6 July
  • Intro to stats for business & management research Continuing Education at the University of Pretoria - Pretoria, 6 July
  • Office management course LeMark Training & Development - Pretoria, 6 July
  • Five-month DTP and Web Design courses Concept Interactive - Cape Town, 6 July
  • Diploma in Comm Management/Brand building Vega the Brand Communications School - Bordeaux, Johannesburg, 6 July
  • Strategic Executive Leadership Programme Peakford- The Training Company - Johannesburg, 6 July
  • Adobe Flash CS4 and Actionscript 3 switchOn(Training); - Cape Town, 6 July
  • AutoCAD Fundamentals Cadplan - Johannesburg, 6 July
  • Basic sub-editing Institute for the Advancement of Journalism - Johannesburg, 6 July
  • Writing opinion pieces for publications Institute for the Advancement of JOurnalism - Johannesburg, 6 July

  • Galleries
    Sunday World 10th Anniversary Celebrity Bash
    Annual Cannes Lions Festival
    Cape Union Mart launches Adventure Centre in Cape Town
    SAB Sports Journalist of the Year announced


    Quotes
    "There is no doubt that creativity is the most important human resource of all. Without creativity, there would be no progress, and we would be forever repeating the same patterns." - Edward de Bono"If opportunity doesn't knock, build a door." - Milton Berle"The advertising man is a liaison between the products of business and the mind of the nation. He must know both before he can serve either." - Glenn Frank"Action is thought expressed without speech." - Pat Dooms"Advertising is the ability to sense, interpret... to put the very heart throbs of a business into type, paper and ink." - Leo Burnett

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