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South Africa’s leading advertising, marketing and media news resource for the industry! 1 Oct 2007
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Recently an agency client said how impressed he was that – at my age – I was blogging and FaceBooking and seemed “fairly connected” online. I didn't know whether to thank him or slap him. Because at 30 he's only a decade younger, but how active you are online seems to be as much an ‘age thing' as a ‘job thing'. In South Africa it's the teens and the geeks who rule the blogosphere and are using social media applications effectively. There's only a handful of journalists and media companies who are savvy enough to be early adopters, at least in Africa, of these incredible new interactive applications. In the absence of high speed broadband, the Internet is largely just another media channel to agencies and communicators and the majority of this industry when it should be part of every single brand strategy already. I am generalising I know, we have come a long way with wireless internet in the past 18 months, but it is still frustrating to many of us that we're still at the point of explaining ‘Social Media 101 and even Online Communications 101' in SA and I wonder how far ahead we wouldn't be on the global business landscape as media and marketers if Government hadn't held back IT and digital growth by stalling broadband? Look at how fast our growth in mobile communications has been through the innovative cellphone products we have. It's the cellphone companies which have in fact transformed Internet connectivity and communications on this continent, not obstructive governments. Having an editorial team so mobile and so connected, no matter where they are, has made our news gathering smoother, faster, more immediate and more connected, providing an improved service to our readers and advertisers on a daily basis. The Internet will explode once broadband arrives – will you and your brand be ready?

Surfing SA! Louise Marsland, editor@bizcommunity.com. Marketing news: marketingnews@bizcommunity.com. Responses to this column welcomed on our blog.

Headlines
  • The pain of journalists living in exile
  • Getting up close and personal with direct
  • Record price for port at Nederburg Auction
  • Marketers should stop talking, start educating
  • Jozi FM emergency meeting
  • Maponya Mega-Mall opens in Soweto
  • Oracle Airtime Sales launches DStv-i
  • Media24: media agencies take up the fight
  • The economic relevance of strong brands
  • Rules of online engagement
  • FIFA sets the ‘record straight'
  • Gadget mag Stuff for SA
  • Sanparks sets marketing example
  • EMEA mobile ad guidelines released
  • Nine new Durban community newspapers
  • Caxton launches into Polokwane
  • Franchising and nouveau-consumerism in Middle East
  • Touchline under scrutiny


  • Marketing
    Marketers should stop talking, start educating
    [Henre Rossouw] We as marketers have the tendency to evangelise the new media armory and common Internet marketing practices to all and sundry. We step on toes sometimes and we blame businesses for not catching a wakeup call and accustomising themselves to new media.


    Sanparks sets marketing example
    [Chris Moerdyk] The complete lack of high profile, big budget, advertising campaigns by the custodian of South Africa's wildlife and national reserves does not mean that it has fallen asleep on marketing. On the contrary, Sanparks is busy setting a marketing benchmark from which a lot of private sector brand managers could learn.


    2010 FIFA World Cup
    Media accreditation reminder for 2010 preliminary draw
    The accreditation closing deadline is fast approaching for media representatives wishing to attend the preliminary draw for the 2010 FIFA World Cup South Africa at the International Convention Centre Durban on 25 November 2007. Forms must be submitted by Monday, 8 October.

    FIFA sets the ‘record straight'
    In a press statement issued yesterday, Wednesday, 26 September 2007, FIFA has attempted to set the record straight concerning “prohibited mark” protection associated with the 2010 FIFA World Cup South Africa. “Unfortunately a misunderstanding has emerged within the media and in the public arena that does not correctly reflect FIFA's approach to the protection of 2010 FIFA World Cup ‘prohibited marks',” says FIFA.

    Seardel signed for official 2010 clothing
    Global Brands Group, one of the world's leading independent, international brand management, retail and licensing companies, last week announced that it has signed up Seardel Investment Corporation to create official licensed clothing bearing the 2010 FIFA World Cup trademark. This deal will enable retailers across South Africa to carry a wide range of 2010 merchandise leading up to the highly anticipated football festival.


    Advertising
    Zimbabwe's ad industry forges ahead in turmoil
    [Dumisani Ndlela] One thing stands out as the greatest plague facing Zimbabwe's advertising industry, and it is the economic malaise that has dogged the country for eight successive years.

    A refreshing beat
    [Simone Puterman] Recent campaigns include Cadbury's Tempo being powered by Public Johannesburg, Old Mutual going international and Leapfrog Property bouncing onto the big screen, thanks to Matrix Advertising.


    But is it a Pencil?
    LONDON: The call for entries to the D&AD Awards 2008 launches on Wednesday, 10 October 2007, with the release of the first in a series of animated films created by Saatchi & Saatchi London. This year also sees some changes to categories to reflect innovation across several disciplines.

    loveLife appoints media director from within ranks
    loveLife earlier this week announced the appointment of Refilwe Africa as media director, effective October 2007. Africa is no stranger to the organisation, having been with loveLife in various positions since her graduation from university.


    Manto's 'lavish' ad campaign slammed
    Advertisements placed in a number of national newspapers on Friday by the health department defending its minister Manto Tshabalala-Msimang were a waste of taxpayers' money, the Democratic Alliance has said.

    Introducing the APEX judges
    The Association for Communication and Advertising (ACA) recently announced a 14 member judging panel, chaired by renowned marketing and advertising consultant Andy Rice, to judge the 2008 Advertising Performance Excellence Awards (APEX), as well as free APEX workshops in Johannesburg and Cape Town on how to prepare a winning APEX entry.

    AMASA's October meeting brings the industry an update on SABC TV - AMASA
    There has been a lot of activity in Auckland Park this year! One hot topic right now in the marketing and advertising industry is how media agencies and marketers are moving forward with the SABC's current advertising pricing structures. The Advertising Media Association of South Africa (AMASA) will unpack this topic at its upcoming meeting on Wednesday, 3 October 2007.

    FCB South Africa named one of SA's top 25 employers - FCB South Africa
    FCB South Africa has been named as one of the country's Top 25 employers by Corporate Research Foundation in its 2007 edition of BEST Employers South Africa, joining blue chip companies such as Shell SA, ABSA, Microsoft and, interestingly, clients Vodacom, Metropolitan Life and Pfizer on the podium.

    Lynne Mackenzie & Partners proudly BEE compliant - Mortimer Harvey
    Lynne Mackenzie & Partners (LM&P) has received its BEE Verification Certificate, following an independent assessment and verification process. The company has been recognised as having a Broad-Based Black Economic Empowerment Procurement Recognition of 50%.


    Starcom relocates offices
    Media agency Starcom is relocating to new offices in Woodmead, Johannesburg. As of Monday, 1 October 2007, the agency's physical address will be: Country Club Estate, Building C, 21 Woodlands Drive, Woodmead. All telephone numbers will remain the same.

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    Branding        Idea Engineers will grow your brand, reputation & business.  
     
    Brand gets breath of new life
    Earlier this year, specialised wireless telecommunications provider Multisource appointed Talk2Us to facilitate its communication, relationship building, branding, employee support skills, design and public relations. After a lot of research and hard work, the Multisource brand was officially re-launched last month.


    The economic relevance of strong brands
    [Dr Dunja Kartte] Any marketer worth his salt knows that a strong brand influences not only consumers' buying behaviour, but also the drivers of shareholder value, therefore having a positive influence on the growth of company value. There is a growing recognition that a significant portion of the market value of companies lies in off-balance sheet intangibles, rather than in tangible book assets.


    Happy birthday, happy new look
    In celebration of 10 years of growth and success, Kagiso Media unveiled its new logo along with the Kagiso Trust Investment's results in the financial press earlier this week.


    Michael Schumacher back in the driving seat
    Michael Schumacher, seven-time FIA Formula One World Champion, is to become Bacardi's Global Social Responsibility Ambassador and drive their campaign communicating a “don't drink and drive” message.


    Franchising and nouveau-consumerism in Middle East
    [Naseem Javed] Two things: firstly, among all of the great business concepts of the last few decades, the franchise model has always surfaced to the very top. Secondly, over the next decade the introduction of hundreds of fresh, locally-nurtured franchise concepts emerging within Dubai and the Gulf States will set the stage for a great revolution of nouveau-consumerism. So what are the four key factors driving this movement?

    Makeover starts with website revamp
    Lufthansa Global Telesales (GTS), which opened its doors in South Africa seven years ago, recently began repositioning itself to its target market. Apart from giving its Strand Street offices in Cape Town an aesthetic makeover, the organisation has started the process by redoing its corporate website.


    Montecasino bets on Interbrand Sampson - Interbrand Sampson
    Casino group Tsogo Sun has appointed Interbrand Sampson to carry out an assessment of its Montecasino brand. Montecasino is the highly successful entertainment and gaming complex north of Johannesburg.



    Design    
     
    Type students excel
    In Johannesburg, the South African assessments of the International Society of Typographic Designers (ISTD) assessment scheme have just finished and 15 students have passed the scheme and will thus be invited to join the society. The scheme is run on an annual basis and takes place in four countries.

    Nemetschek North America launches VectorWorks 2008 - Direct Distribution Services
    Nemetschek North America recently announced the release of the latest upgrade to its award-winning VectorWorks line of precision design software: Designer, Architect, Landmark, Spotlight, Machine Design, Fundamentals, and RenderWorks.

    Pantone unveils Goe System - Direct Distribution Services
    Pantone, provider of professional colour standards for the design industries, has unveiled the Pantone Goe System (pronounced "go"), billed as the first completely new colour inspiration and specification system for the graphic arts industry since the introduction of the Pantone Matching System 45 years ago.


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    Digital
    Technology liberates history
    A new dynamic, user-friendly and interactive website of The Sunday Times Heritage Project went live last weekend, thanks to the collaborative efforts between the Sunday Times and South African History Archives (SAHA). The physical memorials have been extended into a multimedia format, combining never before seen footage, documentation and other historical information.

    Rules of online engagement
    [Louise Marsland] The multi-media convergence of content online is producing new opportunities for advertising online and additional measurement options for publishers of content online. The future is clear: the internet is a growth medium globally for advertisers and once South Africa has proper high-speed broadband internet access, web access will explode locally. Will your brand be ready?

    Profile manager keeps customer communications on track - Striata
    Quick and easy updating of customer profiles for email marketing and communications is critical for success CRM and customer communications. Profile Manager from Striata does just that.

    Corel announces Paint Shop Pro Photo X2 - Direct Distribution Services
    Corel Corporation, a leading developer of graphics, productivity and digital media software, has announced the launch of Corel Paint Shop Pro Photo X2, a major new product release from its award-winning digital media portfolio which is ideal for aspiring photographers and business communicators who want to transform their digital pictures into professional-looking photos fast.

    Acceleration's US business rated in the top 25% of fastest growing companies in America - Acceleration
    Acceleration, a South African online marketing services and solutions provider, has announced that its US business has achieved a high ranking in Inc. magazine's first-ever 5000 list of America's fastest growing private companies.

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    Direct Marketing
    Getting up close and personal with direct
    [Nici Stathacopoulos] Brand activation, whichever way you look at it, is becoming another channel for direct communications. Even when judging submissions for direct awards, it's sometimes hard to make a definitive call as to whether a campaign is ultimately direct, or simply a brand activation strategy. But this is the way more and more direct communications are going.



    Education and Training    
     
    UCT course helps leaders steer strategies to success - UCT Graduate School of Business
    The UCT Graduate School of Business (GSB) is running a course during October 2007 that will help leaders make a success of key strategies and bring their visions to life. The course, called Strategic Leadership through Coaching, is allegedly a first in South Africa in its innovative fusion of two disciplines – coaching and strategy – in order to target the problem many organisations have in turning strategies, such as organisational change initiatives, into results.



    Eventing
    Cape Town in bid to host Wikimania 2008
    Cape Town is one of four cities left in the running to host Wikimania, the annual conference of the Wikimedia Foundation, in 2008. London and Karlsruhe, the other official bidders, recently dropped out, leaving Atlanta, Alexandria, Toronto and Cape Town.

    LiquidCanvas passes UK fire standards with the Mark 4 - Loudfire
    LiquidCanvas, the StretchTent rental company based in Wimbledon, recently passed the stringent UK fire standard tests. The tests were administered by Qinetiq Fire Research & Characterisation and are based on strict British Fire Standards.


    Tentra opens agency in Europe - Loudfire
    Tentra, manufacturer of StretchTents, has extended offerings to the European market by opening a retail sales agency in London, UK. The agency started trading in June 2007 and will be headed up by UK-based CEO, Terry Yoell, with close support from Arundal Thom, CEO of the Tentra Factory based in South Africa.


    Sony Fevapitch moves to Camps Bay, Cape Town - Volcano Advertising
    After a successful launch event at Southgate in Gauteng, the Sony Fevapitch tournament moves to Cape Town this Saturday and Sunday. Capetonians can look forward to a weekend filled with entertaining and action-packed five-a-side football.


    Venturescapes offers a truly African safari experience - Venturescapes
    Destination entertainment company, Venturescapes, has pushed the boundaries of outdoor entertainment further into Africa, by launching fantastic new travel offerings into Victoria Falls and surrounding regions in June 2007. Guests are now able to see their wildest safari fantasies become a reality.


    Loudfire launches LiquidCanvas as its UK operation - Loudfire
    Designer entertaining company Loudfire recently expanded into the UK market by opening an operation in London. The sister brand operation, known as LiquidCanvas, started trading in June 2007 and is based in Wimbledon. The office is spearheaded by two South Africans, Glynn Woodin as chairman and Terry Yoell as CEO.


    Stephanie Moss to produce Santam charity event - Stephanie Moss Solutions
    Short-term insurer Santam recently appointed events company Stephanie Moss Solutions to produce a charity event in aid of the West Rand Association for people with disabilities.



    Exhibitions
    Oasys Innovations shows support for Jo'burg South charity - Oasys Innovations
    South Africa is known worldwide for its high levels of crime and violence. Crime affects every South African – it sees no colour, crosses all age barriers and seems to have permeated all levels of the broader South African community. It is with this in mind that Oasys Innovations recently decided to show its support against crime in the Johannesburg South community by hosting its annual golf day in aid of charity.

    Scan Display creates SA's biggest temporary exhibition for a business event - Scan Display
    Scan Display Solutions is building the biggest temporary exhibition ‘hall' ever used for a business event in South Africa. The 4 500m² structure will host the trade show component of the inaugural South African Automotive Week (SAAW), to be held in Port Elizabeth 3 – 5 October 2007.


    Magazines
    The Big Issue to increase print run
    In the wake of the relaunch of The Big Issue in June 2007, MD Trudy Vlok is optimistic about the future of the magazine and of the 350 vendors who rely on it for an income – especially since September has been the second successive month in which the title sold out early and thus the print run will increase by 1000 to 16 000 from the next edition.

    Gadget mag Stuff for SA
    Johnnic Communications is launching Stuff, billed as Europe's best-selling technology magazine, in South Africa in November 2007. The title will be edited by award-winning technology guru Toby Shapshak.


    Cooking companion for Sarie
    Food fundis can now fill up on a second helping of Sarie's popular food pages with Sarie Kos, the newly launched stand-alone food magazine with Barbara Joubert as food editor. It is published by Media24 Women's Magazines.


    4x4 title to publish monthly
    After a decade of publishing, Leisure Wheels – jointly owned by founders Jannie Herbst and Johann van Loggerenberg and Ramsay, Son and Parker – will appear monthly from March 2008. Announcing the decision last week, publisher Jannie Herbst said it had been prompted by the exceptional growth in the off-road and SUV market and the resulting increase in the magazine's circulation.

    Fifth anniversary for Life - The Publishing Partnership
    The Pica Award-winning magazine Life has recently celebrated its fifth anniversary. This is a significant milestone for the magazine, which reportedly reaches 300 000 readers with each of its quarterly issues.


    Touchline under scrutiny
    Despite a news blackout by both Media24 and the Audit Bureau of Circulation (ABC) to try stop speculation ahead of a crucial ABC Board meeting next week to discuss the results of a Media24 and ABC forensic audit across the group's magazines, it is emerging from sources that yet another division is affected: the Touchline media group, publishers of some of the most prominent men's and sporting titles. Sources have confirmed to Bizcommunity.com that the founder and current MD of Touchline, Marc Blachowitz, and senior members of his management team have resigned in the face of the growing scandal. This follows the detection of circulation irregularities in the woman's magazine division at Media24 earlier this month.


    Media        Recruitment - Advertising, Marketing, Public Relations, Media Sales  
     
    Mbeki doccie for Wednesday
    [Simone Puterman] NEWSWATCH: The SABC will finally be showing the documentary Unauthorised: Thabo Mbeki this Wednesday, 3 October 2007, at 9.30pm on SABC3 after numerous cancellations and much controversy, and public opposition against Christine Qunta is mounting as speculation grows that she may be the next chairperson of the SABC board, reports the Mail & Guardian Online.

    The pain of journalists living in exile
    [Issa Sikiti da Silva] As freedom of the press continues to deteriorate in many developing countries, at least three journalists a month are fleeing their homelands to escape threats of violence or death, imprisonment or harassment, the New York-based Committee to Protect Journalists (CPJ) said recently, putting the number of those who had fled their countries between July 2001 and June 2007 at 243.

    Media24: media agencies take up the fight
    [Louise Marsland] The Audit Bureau of Circulations (ABC) board meeting next week will be a crucial one in the history of magazine publishing in South Africa. The forensic audit on all Media24's 65 plus magazine titles has been concluded and the board will discuss the findings and way forward from there. Meanwhile clients and media directors are gearing up for compensation claims and some are being pretty hardline about it, particularly after new allegations surfaced in the marketplace about the Touchline media division as well.

    Venue, agenda for licence conversion public hearings
    The Independent Communications Authority of South Africa (ICASA) yesterday, Thursday, 27 September 2007, announced the venue and agenda of the public hearings for the conversion of all communications licences in terms of the Electronic Communications Act. The hearings commence on Monday, 1 October 2007.

    Search starts for new chair, four directors for MDDA board
    The Parliamentary Portfolio Committee on Communications is calling for nominations for a new chairperson and four new directors for the board of the Media Development & Diversity Agency (MDDA).

    High RPC rates plausible – international consultant
    Every so often, the readers-per-copy (RPC) * debate rears its head in the media industry. Several years ago, SAARF looked closely at this issue, and tracked the journey of some of these contested titles, concluding that these high RPC rates were most certainly plausible. More recently, international media research consultant Erhard Meier has validated the results.

    Media conference highlights quality issue
    African media workers, policy makers and managers candidly tackled issues affecting quality and professionalism in journalism and the media at the recent 11th annual Highway Africa Conference in Grahamstown. Approximately 600 delegates attended the 2007 conference, a jump from 531 in 2006.

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    Mobile
    EMEA mobile ad guidelines released
    LONDON: The Mobile Marketing Association (MMA), which represents more than 450 companies across the mobile marketing ecosystem, yesterday, Tuesday, 25 September 2007, announced the release of its Mobile Advertising Guidelines tailored specifically for the Europe, Middle East and Africa (EMEA) region. The guidelines are designed to foster the uptake of mobile advertising by global brands, as well as to enhance and protect the customer's experience.

    Gold for III - MXit
    Cape Town twin brothers Brian and Andrew Chaplin, together with soul-enthusiast Given Phike, have reached gold record status following the recent launch of their band III on MXit, the mobile instant messaging service.



    Newspapers    Sprint
     
    The Sun rises in Lenasia
    Caxton and its Durban-based partner, the Rising Sun Group, launched The Rising Sun Lenasia community newspaper last month. According to Gill Randall, joint MD of the Newspaper Advertising Bureau (NAB), this is a much-needed weekly paper that will serve the vibrant Lenasia community.

    Nine new Durban community newspapers
    Nine new community newspapers are currently being launched into the Durban Metropole under the brand Express, in partnership with The Witness Printing and Publishing Company. “We identified a gap in the market in terms of what is available in community titles,” says Piet le Roux, CEO of the new joint venture.

    Caxton launches into Polokwane
    Caxton is also leaping on the express bandwagon with the launch of its new weekly community newspaper Polokwane Express. Represented by the Newspaper Advertising Bureau (NAB), it will deliver unique and locally relevant advertising to all the suburban areas of Polokwane, according to John Bowles, joint MD of NAB. It will also feature news geared to grab the attention of local residents every Thursday.


    Popular youngster wins hearts and minds of Zulu readers - Independent Newspapers KZN
    Isolezwe, the high-flying Zulu-language daily, has secured its place as the most popular title in KwaZulu-Natal, according to the latest AMPS (All Media and Products Survey) figures. With 713 000 readers nationally and 650 000 in KZN, Isolezwe has grown by 11% and 6% since the previous readership survey.


    Online Media    
     
    Motor Torque goes from strength to strength - DieselCar Magazine
    It has been five months since the decision not to print magazines for sale in shops and news agencies and only make printed copies available to subscribers until their paid subscriptions expire.

    SA trade, investment website launched
    Cape Town-based business print and digital publisher Global Africa Network, which publishes a stable of provincial business guides in addition to a monthly electronic journal TradeInvestSA, recently launched its trade and investment website www.tradeinvestsa.co.za. Global Africa Network has offices in Cape Town, Lagos and Abuja and will launch TradeInvestNigeria this month.


    Out Of Home    
     
    Provantage Media is moving - Provantage Media
    As from today, Monday, 1 October 2007, the head office of Provantage Media, a provider of transit and brand activation marketing solutions, will be operating from new premises located at 23 Republic Road, Bordeaux, Johannesburg.

    ComutaNet shares a 'peace of haven' - ComutaNet
    ComutaNet recently visited Johannesburg's prominent media and advertising agencies to provide them with some much needed relaxation and hospitality.



    Printing
    New software programmes revolutionise Nampak Corrugated offering - Nampak Corrugated
    Nampak Corrugated recently made a significant investment into three new software programmes that are expected to revolutionise the way the company and its customers design and produce packaging.

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    Production
    See you in court (eventually) – or arbitrate now
    If there is one clause that every filmmaker should always ensure is included in every contract associated with a project – regardless of whether it's to do with licensing or labour issues, distribution or intellectual property – it's an arbitration clause. So says Charl Groenewald, entertainment lawyer, lecturer and author of the book The Laws of Movie-Making.

    Latest filmmakers guide now available
    Film Event Management South Africa launched the seventh edition of its film marketing publication, The Filmmakers Guide to South Africa, at The Showroom Restaurant in Cape Town last week. Published in association with the National Film and Video Association, this publication markets SA internationally through highlighting local production and service companies, directors and creatives.

    The Power of 3 - Masters & Savant
    Custom-designed for flighting on the business channel of CNBC, the Absa Capital “Power of 3” animated campaign produced by Masters & Savant, takes the Absa Capital brand in a new direction using elaborate title treatments.

    TVC's Giaco and Esther shooting up a storm in Cape Town - TVC
    2007 has seen Giaco Angelini and Esther Campbell once again knee-deep in production with Giaco now directing and DOP-ing full time – and loving it! Over the past few months, they have been involved in some notable campaigns.


    Russell Underhill joins Sanga Films - Sanga Films
    Russell Underhill, who recently joined Sanga Films as a director, is reputedly well-known to the local market, having been placed in the top three in the South African ad of the year twice before.


    Bioscope shoots Silver Sands brand ad - Bioscope Films
    Director Hylton Tannenbaum has just completed a commercial for Silver Sands, a leading global online poker company. The ad launches Silver Sands' “love to bluff” concept.


    Luma puts warm fuzzies back into creature effects for Ford - Luma
    Luma Animation recently created the realistically animated hedgehog that's stealing everyone's hearts at the moment.


    Bouffant boutique production company opens its doors - Bouffant
    New boutique production company Bouffant has opened its doors for business. Bouffant is partner company to Velocity Films and will run independently alongside Velocity while sharing infrastructural costs for a more streamlined approach to production.

    Sesalos and Speak to Mike partner on Cambridge Food TV ad campaign - Sesalos
    A mutually beneficial partnership between Speak to Mike Radio and TV Advertising and Sesalos Media Production has resulted in the launching of a TV advertising campaign for fast-growing KZN-based supermarket chain, Cambridge Food.


    Public Relations    
     
    Deliver us from evil – PRISA president
    At the recent opening of the Durban University of Technology (DUT) Students Conference on Public Relations and Communication, Mixael de Kock, national president and chairman of the Public Relations Institute of Southern (PRISA), said that it is regrettable that South Africa at the highest levels of leadership is currently beset by ethical and moral problems that have transcended any of the direct and simple solutions offered by PR.



    Radio    
     
    Jozi FM emergency meeting
    The Independent Communications Authority of South Africa (ICASA) has called for an emergency meeting today, Monday, 1 October 2007, with the parties involved in the Sowetan community radio station Jozi FM crisis. Recently, Jozi FM has been embroiled in a controversy over control of the radio station by various groups, challenging the legitimacy of the current management and the board.

    Radio Pulpit awaits verdict
    At Radio Pulpit's lengthy licence hearing last week at ICASA, the focus was on the SABC's objection against the licence application and how the radio station's licence will fit in with the regulatory and legal framework. Radio Pulpit now has to present certain additional information within the seven days required after the hearing, soon where after a verdict is expected.

    Y Academy candidates revealed
    YFM last week announced the 11 dynamic young candidates selected from thousands of applicants across the country to attend the Y Academy, starting Monday, 1 October 2007. Explained Kanthan Pillay, YFM's CEO, “The Y Academy is an intensive six-month programme that will drop new recruits into the heart of our operation. They will learn how to produce, to conduct an interview, to write a news bulletin, to feed music into our digital library and catalogue that music, to produce promotional clips, market events, sell advertisements and finally – to get behind the mike and show us what they are made of concluded Pillay.” The 11 candidates are: Thabo Collin Mphuthi, Dumisa Patrick Maduna, Nkosinathi Michael Ndlovu, Tshepo Pule, Thato Verona Moeng, Phila Tyekana, Tumelo Ruele, Kgomotso Taje, Bandile Chumani, Ayanda Faith Zwane and Dipolelo Emily Mokoena.


    Research    
     
    2007 SABRE results now available
    Earlier this week, Johncom Media released its 2007 SABRE (South African Business Research Evaluation) results – the 10th publication of this research since 1986 – aimed at agencies, marketing strategists and marketers.

    PAMRO's lakeside conference looks to the future
    The recent PAMRO 2007 conference held on the shores of Lake Malawi achieved a number of successes, not least of which – thanks to a great deal of input from delegates – was a critical look back at nine years of achievement. The opportunity was also taken to pinpoint a number of challenges for the organisation in the future.


    National Defence Force gears up for the 2010 FIFA World Cup - African Response
    Sixty eight percent of South Africans believe that the South African National Defence Force (SANDF) will improve security for the 2010 FIFA World Cup and beyond. Representing the views of 400 South Africans, the poll was conducted in response to the SANDF's affirmation that it is fully prepared to ensure protection from terrorists, soccer hooligans and those planning to thwart the 2010 FIFA World Cup.

    Smoking bans put to the vote - Synovate
    A recent global study conducted by Synovate has revealed that out of 15 markets surveyed across the globe, South Africa is one of the least in favour of smoking bans. While the percentage of those pro smoking bans (72%) is fairly high, it is the Italians (96%), Thais (96%) and Taiwanese (93%) that are most supportive of wide-range smoking bans. Bulgaria and the Netherlands exhibit the most resistance to smoking bans, gathering 63% and 64% yes votes for the bans respectively. Globally this figure stands at 80%.


    Retail
    Record price for port at Nederburg Auction
    A new record price of R20 000 for the rare Monis Collectors Port Stamp Collection 1948 was set at the Nederburg Auction this weekend – at R3333 per bottle, it was the highest price ever paid for a port at the auction. Overall, however, sales were down.

    Eat In awards fresh local food
    The winners for the Eat In RMB Private Bank Fresh Produce Awards 2008 were announced at the awards ceremony held at Cape Town's Dish Food & Social last week.


    Top corporate financier to speak at Nederburg Auction
    In yet another break with tradition, this year's Nederburg Auction, taking place in spring for the first time in the 33-year history of the event, will be featuring two keynote speakers. The managing director of the Rioja Wine Exporters' Association, Tom Perry, will be joined by Mutle Mogase to address the guests on Saturday, 29 September 2007.

    Markus Zusak's The Book Thief scoops judges' vote for the 2007 Boeke Prize - Exclusive Books
    Markus Zusak has won the 2007 Exclusive Books Boeke Prize for his ‘unputdownable' novel, The Book Thief, published by Random House. The Book Thief was chosen by a panel of 38 judges representing book critics from the South African media who were called upon to decide which of the eight shortlisted titles they considered to be impossible to put down.

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    Sales
    Insurance giant helps OUT - OUTsurance
    Operation OUTreach, the charity campaign orchestrated by OUTsurance Insurance and Algoa FM, recently completed its fourth project of the year, the restoration of Walmer High School in Port Elizabeth.


    Sponsorship
    Inaugural Cape Odyssey sponsor announced
    Adventure sports company Salomon announced its sponsorship last week of the inaugural Cape Odyssey, a trail running stage race which takes place 16 – 20 October 2007 on the Cape Coast and Winelands.

    Cycle for CANSA 11 November 2007 - Tollreach Mindblast
    The Bakwena Cycle Challenge 2007 is a race that cannot be compared to any other cycle challenge currently in South Africa. You, as an individual or corporate company, can support this great cause, by being part of this race. Sponsorship opportunities starting from R500 are open to companies, as well as individuals, till the end of October.



    TV    
     
    Input 2008 calls for programmes
    Input, the ‘World Cup' of public television, is calling on filmmakers, broadcasters, and independent producers to submit their programmes between 1 – 31 October 2007 for the selection process of films to be screened at this global event.

    Oracle Airtime Sales launches DStv-i
    [Issa Sikiti da Silva] As competition increases, buoyed by technological advances and new consumer behaviour, more and more advertisers are putting pressure on media owners to provide them with a high level of accountability and the accuracy of campaign plans versus delivery, which the current traditional methods (overnight ratings) sometimes fail to deliver. It is in this spirit that Oracle Airtime Sales (OATS) yesterday, Thursday, 27 September 2007, launched DStv-i, South Africa's first return path audience measurement, at the Westcliff Hotel in Johannesburg.

    MTV's Best African Act nominees
    MTV Networks Africa recently revealed the five African artists nominated for Best African Act at the 2007 MTV Europe Music Awards. One of them is South African hip-hop MC HHP.

    The Cobra Make-Over Show - Red Cherry Television
    The Johannesburg-based advertising agency, ARM Advertising & Design, approached Red Cherry with its client, Cobra, in mind. ARM was looking for a campaign with a difference, something that would appeal to an audience who were in the market to revamp their bathrooms and potentially use Cobra products.



    Galleries
    Blank Page Exhibition


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    Cartoons
    The Creative's Stripathong: Sponsored by - Brainstorm
    More...  
     

    Forums
    The state of Radio in Cape TownN
    Stations across the board filled with no-name, never heard of presenters, who aim to bore.... What is your view?
    More...  Submit a Forum
     

    New accounts
  • Nothing Ice-Y about VWV's Nestea appointment - more info
  • Spur renews golden reel contract with CineMARK - more info
  • More...  Submit a New account
     

    People on the move
  • New appointments for Zanusi Brand Solutions - more info
  • Brent Liebenberg has been promoted to creative director at DRAFTFCB Johannesburg.
  • New appointment for NAB - more info
  • More...  Submit a Person
     

    Events to diarise
    Basic principles in public relations ProVox Centre for PR and Communication - Randburg, 1 October
    This three-day course covers special events management for exhibitions, launches, conferences; public relations as a profession, ethics and requirements of consultants and practitioners etc.
     
    Advanced web programming and techniques Friends of Design - Academy of Digital Arts - Cape Town, 1 October
    This four-week evening course will cover popular topics in the field of advanced web programming such as an introduction to cutting-edge technologies like server-based scripting in PHP etc.
     
    Customer care The Peer Group - Johannesburg, 3 October
    This workshop covers enthusiasm and positive thinking, understanding why service standards must improve, identifying the different types of customers in our environment etc.
     
    Invitation to learn more about township markets Infusion - Johannesburg, 3 October / Bellville, 4 October
    Infusion would like to share their insight accumulated through conducting continuous research in select townships for the last two years during the month of October.
     
    First Tuesday First Tuesday - Johannesburg, 9 October
    Clem Sunter, world-renowned strategist and best selling author, will address First Tuesday with a focus on how design and technology affect our future.
     
    Harness the power of email marketing Blue Magnet Web Intellect - Fourways, 9 October
    This one-day course will teach you how to create effective email marketing strategies that will grow your existing customer base and to expand your client base significantly through permission marketing and regular targeted communications.
     
    Professional sales The Peer Group - Randburg, 12 October / Randburg, 17 October / Cape Town, 18 October / Randburg, 24 October / Randburg, 26 October
    In just one day we will show you how to unlock and enhance your selling style and give you practical techniques, helpful hints, tips and strategies to transform your selling skills forever.
     
    Is Bridget Jones the new Scarlett O'Hara? The Write Co - Sandton, 12 October / Sandton, 28 October
    Develop characters who can and will stand the test of time with the correct tools and techniques as you identify and use the five quintessential character archetypes that will work for your writing.
     
    Be brilliant @ e-marketing strategy Britefire - Durban, 15 October / Sandton, 29 October
    This intensive, empowering, awesome one-day seminar will give you a comprehensive insight into the world of online consumers and markets, the diverse components of e-marketing, and how to combine them all to work for your business.
     
    Be brilliant @ search engine marketing Britefire - Durban, 17 October / Sandton, 31 October / Cape Town, 7 November
    This brilliant, empowering, revealing one-day seminar will teach you the strategies and techniques that increase your visibility on search engine results pages, increase the click-through rates to your site, and maximise your conversion of visitors to customers.
     

    Upcoming events
  • Short course in public relations management ProVox Centre for PR and Communication - Bellville, 1 October
  • Short course in basic principles of PR ProVox Centre for PR and Communication - Randburg, 1 October
  • Business writing skills LeMark Training and Development - Pretoria, 1 October
  • Four-week Adobe Illustrator® essential skills Friends of Design - Academy of Digital Arts - Cape Town, 1 October
  • ASP.Net Working Webs Consulting - Johannesburg, 1 October
  • Adobe InDesign/Illustrator/Photoshop training thecreativetrain - Cape Town, 1 October
  • Freehand MX Concept Interactive - Cape Town, 1 October
  • Five-month web design course Concept Interactive - Cape Town, 1 October
  • Strategic competitive intelligence IIR - Johannesburg, 1 October
  • Freehand MX course Concept Interactive - Cape Town, 1 October
  • More...  Submit an event
     

    Jobs offered    Specialising in Media Sales, Advertising
    and Marketing placements
    OPEN DOOR Recruitment:
    Marketing Director - Cape Town - Northern Suburbs
    Exciting opportunity exists with leading brands company for a marketing director, to develop and grow the strategic brand equity. One mill–750K CTC - negotiable on experience. read more

    Research Executives X2 - Bryanston - Johannesburg
    The research executive’s main responsibilities include but are not limited to hive briefing and timing, questionnaire design and testing, design mock reports, set up interviewer briefs, report writing and presentation preparation. read more

    IT Developer - Bryanston
    Urgently require an IT developer. Suitable qualification in application development, two years of database development experience in Microsoft SQL Server 2000 in a business environment. read more

    Data Admin Manager - Bryanston
    People management experience essential. Project management experience would be advantageous. Minimum three years working experience, formal SQL (2000) qualification. 2-3 years SQL working experience. For research company. read more

    Video Editor - Rivonia
    Ability to meet deadlines. Familiar with timeline. Advantageous - Vegas and Photoshop. read more

    Account Manager - Cape Town
    Leading advertising agencies urgently seek your ability to maintain client relationships and manage the accounts. Up to R 18 000.00 (negotiable on experience). read more

    Junior Web and Graphic Designer - Johannesburg
    KRAZYBOYZ Digital a leading digital agency has a vacancy for a talented junior web and graphic designer. Come join our growing design team. read more

    Sales Assistant/Appointment Setter - Cape Town
    Experienced sales assistant required to acquire leads, make calls and set national appointments for sales manager in national news dissemination service, Mediaweb. read more

    Regional Account Director - Accra
    Looking for a senior regional account director who is highly energetic, has strong through-the-line capability and great interpersonal skills. read more

    Personal Assistant - Sandton
    Due to expansion, Ad Talent is looking for an energetic, motivated and driven PA to assist their media sales and creative divisions. read more

    Copywriters – Conceptual/Award-winning - Cape Town
    We are looking for below and through-the-line advertising copywriters for a variety of positions. read more

    Senior Interactive Designer - Cape Town
    Our client, one of South Africa’s leading digital design studios, is currently expanding and looking to take on a senior digital designer to join their team. read more

    Senior Graphic Designer - Stellenbosch
    We have a great opportunity for a senior designer with a beautifully crafted portfolio to join a dynamic young team in Stellenbosch. This studio designs packaging, brochures, corporate identities etc. read more

    Medium-weight Graphic Designer - Sandton, Johannesburg
    Space open for an experienced, conceptual, talented graphic designer to join a small growing through-the-line agency. read more

    Project Co-ordinator - Midrand
    Looking for an experienced project co-ordinator with a marketing, promotions or agency experience for a contract period of three months. You will manage a promotions team in nine regions. read more

    Digital Rental Admin/Manager - Cape Town
    Ambitious office admin for digital equipment rental in the photographic industry. Mac skills preferred. Knowledge of digital photography welcomed. read more

    Web Developer - Sandton, Johannesburg
    TitanFive Holdings Limited has a vacancy for a web developer responsible for design, development and maintenance of web and .Net applications for products/services within the company. Development experience essential. read more

    Account Manager - Cape Town
    Integrated communications agency is looking for a professional account manager with a minimum of two years agency experience to handle PR and brand management for local and international brands. read more

    Sales and Client Support Consultant - Randburg
    Dynamic organisation offering data solutions, laser printing, mailing and electronic document solutions requires person to source new business, offer customised document solutions, carry out client liaison and project manage assignments. read more

    Production/Traffic Manager - Johannesburg
    @Work is looking for production/traffic managers - minimum of five-years agency experience. Must have ability to work under pressure, must have good attention to detail and must be responsible. read more

    Outdoor Advertising Sales and Operations - Durban
    Self-motivated, experienced sales and operations person required for outdoor advertising company based in Durban to sell the advertising space on billboards and mobile billboards. read more

    Direct Marketer - North Riding, Randburg
    Require two years direct marketing experience in a financial environment. The role - planning and executing direct marketing campaigns in mail, print and electronic media, plus researching/developing new products. read more

    Financial Editor/Assistant Financial Editor - North Riding, Randburg
    Financial editor wanted to assist in researching topics, writing (where necessary), editing, proofing and co-ordinating editorial contributions from freelancers. Manage production of all content and assist with localising marketing copy. read more

    Sales Representative - Johannesburg
    SA’s leading daily online marketing news resource is looking to expand its sales force. If you like and understand online and are passionate, energetic and motivated, we need your services. read more

     

    Quotes
    "The soul is born old but grows young. That is the comedy of life. And the body is born young and grows old. That is life's tragedy." - Oscar Wilde
    "Painting is easy when you don't know how, but very difficult when you do." - Edgar Degas
    "The difficulty of literature is not to write, but to write what you mean." - Robert Louis Stevenson
    "Art has to move you and design does not, unless it's a good design for a bus." - David Hockney
    More...  Submit a Quote
     

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    The following companies have opened press offices on Bizcommunity.com!

    Kagiso TV and Communication
    Our focus is on assisting marketers to be agile, ever-evolving and relevant. Our educational and developmental base, with a focus on sustainability, enables us to develop and drive intelligent campaigns that make a difference. We have a track record in reaching audiences who fall outside the standard channels of communication.
    Click here to visit Kagiso TV and Communication's press office.


    Bouffant
    Exceptional commercial film production with style, artisitic expression, the crafted, a love for detail and the unexpected all paramount. The idea is the religion, taking what we have and creating so much more with it.
    Click here to visit Bouffant's press office.


    TVC
    The Vision Corporation, managed by Executive Producer Esther Campbell assisted by Producer Chris Reed, and Director Giaco Angelini are based in Cape Town where they continue their passion for producing and directing local and international commercials
    Click here to visit TVC's press office.


    Icognition
    iCognition is a full service digital communication company, focusing on offering our clients services and products within the Internet, extranet, mobile and email communication channels.
    Click here to visit Icognition's press office.


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    Venturescapes is an outdoor entertainment company supplying international tour-organisers, who specialise in corporate and private incentive travel.
    Click here to visit Venturescapes' press office.


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    Thirst has fostered a reputation for providing excellent service from a platform of market leading equipment. By continually offering new, unique and innovative locally and internationally inspired products, like the Thirst Bartenders Marker, and using mobile bar units that are state of the art.
    Click here to visit Thirst Bar Services' press office.








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