See the launch of Orbit's new sustainable packaging campaign

The packaging of Orbit Gum's product range is now more sustainable and recyclable. The company's shift to more environmentally-friendly packaging falls in line Mars Incorporated's Sustainability in a Generation strategy. To create awareness around the new packaging, Orbit has also launched the Pledge to Plant campaign under the banner #JustOneThing. To create additional awareness around the campaign, Orbit has partnered with the University of Johannesburg art students to create an art installation. To read more about Orbit's new sustainable packaging, click here.