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The wall of hope to raise a million meals in the coming year
KFC 's ADD HOPE initiative went beyond the standard campaign parameters and unveiled a magnificent interactive art installation at the Melrose Arch Piazza, Johannesburg in an effort to draw much needed attention to the undeniably worthy cause of child hunger.
Adding their voices to the initiative by appearing at the Wall of Hope unveiling today was, South Africa's one and only Kurt Darren, 5FM's Rob Vember, recently formed band Mi Casa's Joao Fonseca and Moshe Kgasoan, Muvhango's Nthabi Mphahlela, 7de Laan's Hildegardt Whites, and from Isidingo, Jack Devnarain, Kim Engelbrecht and Ashish Gangapersad to sign autographs, motivate people to make a donation and raise general awareness around hunger alleviation. Speakers included, founder Terry Volkywn of Lead SA and iconic South African artist Willem Boshoff.
