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Why relevance, not reach, is the real driver of email performance

Cristelle Snyman

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VML Birdwatching at The Loeries | Episode 1: Insights from the jury presidents

The Lead Creative: Unpacking Cannes 2025 with Xolisa Dyeshana and Saf Sindhi

Bizcommunity repositions for the future

Bizcommunity repositions for the futureBizcommunity.com

Source:

Spotify releases new ad formats

Source:

Spotify releases new ad formats

1 Apr 2026

The Lead Creative | No more costume for Nando's, Investec's secret sauce

The Lead Creative | No more costume for Nando's, Investec's secret sauce

By Danette Breitenbach 24 Mar 2026

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Why relevance, not reach, is the real driver of email performance

Everlytic Why relevance, not reach, is the real driver of email performance

18 hours

Carlpool with Kfm 94.5: A welcome lift amid rising petrol prices

Primedia Broadcasting Carlpool with Kfm 94.5: A welcome lift amid rising petrol prices

22 hours

The Real Homemakers of South Africa: Unsung heroes who turn houses into homes

OnPoint PR The Real Homemakers of South Africa: Unsung heroes who turn houses into homes

2 Apr 2026

Multi-Media wins Best Sound Design at the Naledi Theatre Awards

Howard Audio Multi-Media wins Best Sound Design at the Naledi Theatre Awards

2 Apr 2026

Gagasi FM unveils exciting new line-up

Gagasi FM Gagasi FM unveils exciting new line-up

2 Apr 2026

AI projects are failing at alarming rates, and the problem started long before AI

PBPR AI projects are failing at alarming rates, and the problem started long before AI

2 Apr 2026

Back to basics: The retail fundamentals that drive real outcomes

Vicinity Media Back to basics: The retail fundamentals that drive real outcomes

1 Apr 2026

Agency of experts acquires bass player

Boundless Agency of experts acquires bass player

1 Apr 2026

MDDA Board approves 32 community print and broadcast projects for grant funding

Media Development and Diversity Agency MDDA Board approves 32 community print and broadcast projects for grant funding

1 Apr 2026

Bridging the CIO and CFO divide: How South African business can approve AI with confidence

Helm Bridging the CIO and CFO divide: How South African business can approve AI with confidence

1 Apr 2026

How the smartest South African companies build their marketing strategy

Broad Media How the smartest South African companies build their marketing strategy

1 Apr 2026

More news

The winners will be announced in June. Source: Supplied.

African finalists shine in Wan-Ifra's 2026 Digital Media Awards

20 Mar 2026

Podcast with MacG is widely popular in South Africa with hundreds of thousands of views per episode. Source: YouTube.

Government takes baby steps to regulate podcast industry

Karabo Ledwaba 18 Mar 2026

A CEO with a podcast who publishes consistently becomes something rare in the South African business landscape: a visible thinker with a documented point of view says Audibly's Sam Swaine (Image source: © Austin Distel )

The strategy US and UK CEOs use that South Africa’s leaders overlook

Sam Swaine 13 Mar 2026

Bumper 2026 ahead for Smart Money podcast

Bumper 2026 ahead for Smart Money podcast

Broad Media 13 Mar 2026

Sustainability Talks podcast series sponsored by RMB – now live

Sustainability Talks podcast series sponsored by RMB – now live

Broad Media 4 Mar 2026

The Lead Creative | Client agency partnerships that deliver

The Lead Creative | Client agency partnerships that deliver

Danette Breitenbach 20 Feb 2026

Kaya 959 has announced the appointment of Tumi Rabanye as its new head of marketing (Image supplied)

Tumi Rabanye comes home to Kaya

20 Feb 2026

Apple Podcasts goes visual: Video podcast features coming soon

Apple Podcasts goes visual: Video podcast features coming soon

17 Feb 2026

Smart Money – South Africa’s premier investment podcast

Smart Money – South Africa’s premier investment podcast

Broad Media 4 Feb 2026

South Africa’s biggest technology podcast is set for a massive 2026

South Africa’s biggest technology podcast is set for a massive 2026

Broad Media 28 Jan 2026

The Money Show with Stephen Grootes celebrated among South Africa’s podcast elite in 2025

The Money Show with Stephen Grootes celebrated among South Africa’s podcast elite in 2025

Primedia Broadcasting 18 Dec 2025

The marketing genius of Spotify Wrapped

Ishani Banerji 12 Dec 2025

Build trust in your business – get featured on South Africa’s largest tech podcast

Broad Media 10 Dec 2025

Meet the podcast redefining resilience and business success in Africa

Katja Hamilton 28 Nov 2025

Why culture drives brand relevance – dentsu’s X-Rated Conversation

Dentsu 26 Nov 2025

Thinkerneur revamps its Institute of Strategy with two strategically dynamic CEOs

Thinkerneur 25 Nov 2025

New Smart Money series focused on demystifying KAL Group – coming soon

Broad Media 25 Nov 2025

Newskoop’s flagship agricultural show Agriskoops now available as a podcast

Our Salad Mix 20 Nov 2025

2025 Nedbank IMC White Paper: 5 calls to action for marketers

18 Nov 2025

#CannesLions2026: A new Creative Brand Lions and other changes

13 Nov 2025

IAB SA Transformation Council open for nominations

4 Nov 2025

Dentsu Wisdom Podcast explores human-centred design and meaningful brand connection with Debbie Millman

Dentsu 29 Oct 2025

Clockwork wins 3 awards across 2 campaigns at the Loeries 2025

Clockwork 14 Oct 2025

Once a niche media format, now a mainstream habit

13 Oct 2025

VML Birdwatching at The Loeries | Episode 6: Inspiring young people

Danette Breitenbach 13 Oct 2025

VML Birdwatching at The Loeries | Episode 5: Building a country's brand

Danette Breitenbach 10 Oct 2025

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