In January 2008 Dining-OUT released what could be one of the most useful and innovative mobile websites so far and spokesman Ric Hutton believes the new restaurant guide will become one of the most successful applications driving sales of new 3G and Internet capable cell phones. “Already”, says Hutton, “more than 70% of new subscribers purchase 3G-capable handsets and within two years most people will have internet access wherever they are”.
“An online restaurant guide is a particularly mobile-relevant application” explains Hutton “as the operation is simple to use and offers the user almost the same multimedia experience as on an Internet PC ”.
Already, the guide's internet-based restaurant guide features over 800 local restaurants complete with trading hours, colour photos, full menu, map and directions and much more. All this information is now available on the new mobile-based version of this popular website.
New restaurant search techniques have been implemented to make the hunt for restaurants easier and the operation uses fewer screen downloads than on a PC. In addition, the new website caters for the smaller screen display and also has the ability to detect the screen size of the user handset and adjust the display automatically. A new facility is the “click and book” feature that allows you to connect directly to the restaurant to make a reservation.
Dining-OUT (http://www.dining-out.co.za) was the industry pioneer when it released its online restaurant guide back in 2000 and this was joined by http://www.sleeping-OUT.co.za in 2003. With the 2008 release of Dining-OUT Mobile, the company has once again raised the bar in the hotly contested lifestyle technology market.
Take a look at http://www.dining-out.co.za/m on a mobile phone near you.
