#Loeries2018: All the radio and audio finalists!
Finalists in the radio and audio categories have been announced for the Loeries 2018...
BRANDED CONTENT RADIO & AUDIO | |||
Agency / Entrant | Title | Brand | Product |
TBWA\RAAD | Highway Gallery | Louvre Abu Dhabi | Louvre Abu Dhabi |
King James Group | Lives of Grace | Sanlam | Sanlam MyChoice funeral plan |
Ogilvy Cape Town | Soccer Song for Change - Branded Audio Content | AB InBev | Carling Black Label |
INTERNET & MOBILE AUDIO COMMERCIALS | |||
Joe Public | Murray | Voicebank | Joe Public United |
Joe Public | Louise | Voicebank | Joe Public United |
Joe Public | Moshidi | Voicebank | Joe Public United |
Joe Public | Anelle | Voicebank | Joe Public United |
King James Group | Desmond & the Tutus - Teenagers | Sanlam | 2 Minute Shower Songs |
King James Group | Kwesta - Boomshakalaka | Sanlam | 2 Minute Shower Songs |
King James Group | Rouge - Déjà Vu | Sanlam | 2 Minute Shower Songs |
King James Group | Goodluck - Taking It Easy | Sanlam | 2 Minute Shower Songs |
King James Group | Francois Van Coke - Dit Raak Beter | Sanlam | 2 Minute Shower Songs |
RADIO CRAFTS - DIRECTION | |||
TBWA Hunt Lascaris Johannesburg | Verwoerd | Apartheid Museum | Apartheid Museum |
TBWA Hunt Lascaris Johannesburg | Smuts | Apartheid Museum | Apartheid Museum |
TBWA Hunt Lascaris Johannesburg | Botha | Apartheid Museum | Apartheid Museum |
TBWA Hunt Lascaris Johannesburg | Date | Flight Centre Youth & Adventure | Youth & Adventure |
TBWA Hunt Lascaris Johannesburg | Swim | Flight Centre Youth & Adventure | Youth & Adventure |
TBWA Hunt Lascaris Johannesburg | Festival | Flight Centre Youth & Adventure | Youth & Adventure |
MullenLowe | Toenail | Men's Health | Men's Health Magazine |
MullenLowe | Chicken | Men's Health | Men's Health Magazine |
MullenLowe | Boxers | Men's Health | Men's Health Magazine |
MullenLowe | Iinzipho | Men's Health | Men's Health Magazine |
MullenLowe | Nkukhu | Men's Health | Men's Health Magazine |
MullenLowe | Isikhindi | Men's Health | Men's Health Magazine |
RADIO CRAFTS - ORIGINAL MUSIC & SOUND DESIGN | |||
TBWA Hunt Lascaris Johannesburg | Verwoerd | Apartheid Museum | Apartheid Museum |
TBWA Hunt Lascaris Johannesburg | Smuts | Apartheid Museum | Apartheid Museum |
TBWA Hunt Lascaris Johannesburg | Botha | Apartheid Museum | Apartheid Museum |
Havas Johannesburg | Masekela Tribute | Universal Music South Africa | South African Jazz Music |
King James Group | Desmond & the Tutus - Teenagers | Sanlam | 2 Minute Shower Songs |
King James Group | Rouge - Déjà Vu | Sanlam | 2 Minute Shower Songs |
King James Group | Kwesta - Boomshakalaka | Sanlam | 2 Minute Shower Songs |
King James Group | Goodluck - Taking It Easy | Sanlam | 2 Minute Shower Songs |
King James Group | Francois Van Coke - Dit Raak Beter | Sanlam | 2 Minute Shower Songs |
Ogilvy Johannesburg | 1. Soap with other people's hair | AB InBev | Castle Free |
Ogilvy Johannesburg | 2. Suck the food stain | AB InBev | Castle Free |
Ogilvy Johannesburg | 3. Stolen urine sample cup | AB InBev | Castle Free |
Ogilvy Cape Town | Soccer Song for Change - Craft | AB InBev | Carling Black Label |
RADIO CRAFTS - PERFORMANCE | |||
Ogilvy & Mather Africa | Office email | Nestlé | KitKat |
The Odd Number | Babakhe | Brand South Africa | Play Your Part |
King James Group | Lives of Grace | Sanlam | Sanlam MyChoice funeral plan |
M&C Saatchi Abel | Bing! | Takealot | Takealot |
M&C Saatchi Abel | Nice Crowd | Takealot | Takealot |
M&C Saatchi Abel | Yo Momma's Door | Takealot | Takealot |
RADIO CRAFTS - SA NON-ENGLISH PERFORMANCE | |||
TBWA Hunt Lascaris Johannesburg | The Holy Skrrr | MTN South Africa | MyMTN Offers |
TBWA Hunt Lascaris Johannesburg | Lokshin Poet | MTN South Africa | MyMTN Offers |
FCB Johannesburg | Just Another Road Anniversary | Toyota | Hilux |
FCB Johannesburg | Just Another Road Lobola | Toyota | Hilux |
FCB Johannesburg | Just Another Road Boss Man | Toyota | Hilux |
The Odd Number | BVD | Brand South Africa | Play Your Part |
RADIO CRAFTS - SA NON-ENGLISH WRITING | |||
TBWA Hunt Lascaris Johannesburg | The Holy Skrrr | MTN South Africa | MyMTN Offers |
FCB Johannesburg | Just Another Road Anniversary | Toyota | Hilux |
FCB Johannesburg | Just Another Road Lobola | Toyota | Hilux |
FCB Johannesburg | Just Another Road Boss Man | Toyota | Hilux |
The Odd Number | BVD | Brand South Africa | Play Your Part |
FCB Johannesburg | It's your Country. Enjoy It. "Wine" | South African Tourism | Domestic |
Ogilvy Cape Town | Soccer Song for Change - Craft | AB InBev | Carling Black Label |
RADIO CRAFTS - WRITING | |||
TBWA Hunt Lascaris Johannesburg | Date | Flight Centre Youth & Adventure | Youth & Adventure |
TBWA Hunt Lascaris Johannesburg | Swim | Flight Centre Youth & Adventure | Youth & Adventure |
TBWA Hunt Lascaris Johannesburg | Festival | Flight Centre Youth & Adventure | Youth & Adventure |
Joe Public United | Catch it | Chicken Licken | Brand |
Joe Public United | Kiss | Chicken Licken | Rock My Soul 3 |
Joe Public United | Spike Lee | Chicken Licken | Brand |
Ogilvy Johannesburg | 1. Make a different friend - the really smart watch guy | AB InBev | Castle Lager |
Ogilvy Johannesburg | 2. Make a different friend - the no sense of personal space guy | AB InBev | Castle Lager |
Ogilvy Johannesburg | 3. Make a different friend - the pinkie ring guy | AB InBev | Castle Lager |
Ogilvy Johannesburg | 3. Stolen urine sample cup | AB InBev | Castle Free |
King James Group | Lives of Grace | Sanlam | Sanlam MyChoice funeral plan |
M&C Saatchi Abel | Slay Queen Makoti | Windhoek | Windhoek Beer |
RADIO STATION COMMERCIALS | |||
TBWA\RAAD | Morgan Freeman | AWR Arabian Automobiles | Nissan Genuine Parts / Service Center |
TBWA\RAAD | Liam Neeson | AWR Arabian Automobiles | Nissan Genuine Parts / Service Center |
TBWA\RAAD | Titanic | Nissan | Predictive Forward Collision Warning |
TBWA\RAAD | Sister | Kafa | Campaign against domestic violence |
TBWA\RAAD | Mother | Kafa | Campaign against domestic violence |
Ogilvy & Mather Africa | Office email | Nestlé | KitKat |
Grey Advertising Africa (Pty) Ltd | Moore's Law | Duracell | Duracell Batteries |
Grey Advertising Africa (Pty) Ltd | Petrol | Duracell | Duracell Batteries |
Grey Advertising Africa (Pty) Ltd | Black Mirror | Duracell | Duracell Batteries |
The Odd Number | Bachelors | BBC | The World's Deadliest Drivers |
TBWA Hunt Lascaris Johannesburg | Verwoerd | Apartheid Museum | Apartheid Museum |
TBWA Hunt Lascaris Johannesburg | Smuts | Apartheid Museum | Apartheid Museum |
TBWA Hunt Lascaris Johannesburg | Botha | Apartheid Museum | Apartheid Museum |
DDB | One-up the Rainbow | Wrigley | Skittles |
DDB | Obey the Rainbow | Wrigley | Skittles |
King James II | Quiet | Allan Gray | Allan Gray |
M&C Saatchi Abel | Hangover | Mr D Food | Mr D Food |
King James II | Ready | Allan Gray | Allan Gray |
King James II | Not Sexy | Allan Gray | Allan Gray |
Ogilvy Cape Town | Disconnected | Volkswagen | App Connect and Safety Systems |
TBWA Hunt Lascaris Johannesburg | Date | Flight Centre Youth & Adventure | Youth & Adventure |
TBWA Hunt Lascaris Johannesburg | Swim | Flight Centre Youth & Adventure | Youth & Adventure |
TBWA Hunt Lascaris Johannesburg | Festival | Flight Centre Youth & Adventure | Youth & Adventure |
Ogilvy Johannesburg | 1. Make a different friend - the really smart watch guy | AB InBev | Castle Lager |
Ogilvy Johannesburg | 1. Soap with other people's hair | AB InBev | Castle Free |
Joe Public United | Catch it | Chicken Licken | Brand |
Joe Public United | Spike Lee | Chicken Licken | Brand |
Joe Public United | Kiss | Chicken Licken | Brand |
Ogilvy Johannesburg | 2. Suck the food stain | AB InBev | Castle Free |
M&C Saatchi Abel | Bing! | Takealot | Takealot |
Ogilvy Johannesburg | 2. Make a different friend - the no sense of personal space guy | AB InBev | Castle Lager |
Ogilvy Johannesburg | 3. Make a different friend - the pinkie ring guy | AB InBev | Castle Lager |
Ogilvy Johannesburg | 3. Stolen urine sample cup | AB InBev | Castle Free |
The Odd Number | Puppycat | Brand South Africa | Play Your Part |
The Odd Number | Rockstar | Brand South Africa | Play Your Part |
The Odd Number | Babakhe | Brand South Africa | Play Your Part |
FCB Johannesburg | It's your Country. Enjoy It. "Tietiesbaai" | South African Tourism | Domestic |
M&C Saatchi Abel | Nice Crowd | Takealot | Takealot |
M&C Saatchi Abel | Yo Momma's Door | Takealot | Takealot |
M&C Saatchi Abel | Mazenkeng | Windhoek | Windhoek Beer |
M&C Saatchi Abel | Slay Queen Makoti | Windhoek | Windhoek Beer |
M&C Saatchi Abel | Woodchuck | Windhoek | Windhoek Beer |
SA NON-ENGLISH RADIO STATION COMMERCIALS | |||
TBWA Hunt Lascaris Johannesburg | The Holy Skrrr | MTN South Africa | MyMTN Offers |
Joe Public United | Danger | Chicken Licken | Rock My Soul 3 |
Havas Johannesburg | Masekela Tribute | Universal Music South Africa | South African Jazz Music |
Joe Public United | O apere eng? | JET | Sleepwear |
Joe Public United | Steve Kekana | JET | Affordable Fashion |
Joe Public United | Umakoti Ngo Wethu | Centre for Communication Impact | Women empowerment |
Joe Public United | Tswang Tswang | Centre for Communication Impact | Women Empowerment |
Joe Public United | E mo tshweri | Centre for Communication Impact | Women empowerment |
Joe Public United | Makoti Ke Di Nako | Centre for Communication Impact | Women empowerment |
Joe Public United | Ungenaphi ebududleni bami? | JET | Jet's plus-size range |
Joe Public United | Bomnyakazisa | Centre for Communication Impact | Women empowerment |
Joe Public United | Sebetsa | Centre for Communication Impact | Women empowerment |
Joe Public United | Lion | Chicken Licken | Rock My Soul 3 |
FCB Johannesburg | Just Another Road Anniversary | Toyota | Hilux |
FCB Johannesburg | Just Another Road Lobola | Toyota | Hilux |
FCB Johannesburg | Just Another Road Boss Man | Toyota | Hilux |
The Odd Number | BVD | Brand South Africa | Play Your Part |
FCB Johannesburg | It's your Country. Enjoy It. "Wine" | South African Tourism | Domestic |
Ogilvy Johannesburg | Enkinga | Vodacom | Fibre |
M&C Saatchi Abel | Zulu | Takealot | Takealot |
Winners will be announced this coming weekend! Loeries Creative Week Durban takes place from 16 to 19 August 2018. Keep an eye on our Loeries Creative Week Durban special section for all the latest updates.
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