Dunlop does digital

Tyres are one of those products that people often take for granted, until something goes wrong. Tyre care isn't the most exciting of topics, but Dunlop is changing that perception with its new range of fun, animated tyre-care video clips available on YouTube.

As part of the innovative digital drive currently being rolled out by Dunlop in the form of Facebook and Twitter platforms and Smartzone motoring apps; Dunlop has also undertaken the development of the animated tyre care clips to promote education and safety in a manner that can be easily understood by a diverse audience.

An easy-going retro appeal

Currently playlisted on its YouTube channel under Dunlop Tyres SA, the clips have an easy-going retro appeal and work their way through some of the more basic tyre guidelines detailing the reasons why tyres should be balanced, aligned and rotated regularly, as well as explaining tread-depth indicators, sidewall markings and the dangers of incorrect inflation.

Even if you're not in the market for a new set of tyres just yet, or don't have any issues with your tyres, make sure to check out the clips for a bit of fun and insight. These valuable tips will be sure to save you money down the line.