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Avalon Group signs deal with Yash Raj Films
One of the world's oldest exhibitors, The Avalon Group, signed a deal at the Cannes Film Festival with one of India's leading Bollywood studios, Yash Raj Films. Avalon Group's CEO AB Moosa concluded the deal with Avtar Panesar, vice president international operations, for Yash Raj Films to distribute their 2012/2013 slate of Bollywood films.
The first three are already tipped to be box office blockbusters in South Africa and around the world.
Ek Tha Tiger, set to release internationally and in South Africa on 15 August 2012, stars one of the most charismatic stars of Indian cinema, Salman Khan, who has two of his recent films featuring in the top three highest grossing films of all time in India.
Film stars Oscar winner
Renowned producer and director Yash Chopra, and founder of Yash Raj Films, joins forces with one of the biggest romantic stars, Shah Rukh Khan in a film - still to be titled - which also features the talents of Oscar winner and musical maestro AR Rahman, which is anticipated to release in November 2012.
The third film is Dhoom 3 and is the third instalment in India's biggest and most successful action franchises. One of Indian cinema's most respected and commercially successful stars Aamir Khan has signed to star in this film set to release in 2013.
The deal, which marks the continuation of a long professional and personal relationship between the Moosa and Chopra families, confirms the commitment of The Avalon Group to bring only the best of Bollywood to South Africa. "We are truly delighted to have secured this slate of envisaged blockbusters, not only because each one features Bollywood's top stars but also because they are being produced by the renowned, admired and respected Yash Raj Studios," says Moosa.
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