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In The City expands to three days
In the City is back, but for the first time as a full weekend festival. In the City will host three separate events for lovers of electronic, house, urban, hip hop, indie and everything in between, all under the banner of the In the City Weekend.
To kick off this year’s international line-up, the US indie band Foster the People will headline the main concert on Sunday, 9 October. These Grammy award nominees, behind the smash hits Helena Beat, Don't Stop (Color On The Walls), Coming Of Age, and Pumped Up Kicks, will ignite Emmarentia Dam with their addictive, quirky dance-infused pop and rock.
Daniel Pearce, better known as Eats Everything, will headline the AND Liftoff party on Friday, 7 October. In early 2015, Dan Pearce delivered a two-CD compilation ‘Fries With That’, launching the mix with a very special intimate Boiler Room party from his favourite fish and chip shop in Bristol earlier this year. Recently, Pearce has played sets at Snowbombing, Ultra Music Festival and at Coachella as part of JESuS.
Bringing it back to downtown Joburg, the home of In the City, electronic music fans can look forward to a Friday night kick-off party featuring the best in international and local underground electro, deep house and techno for AND Liftoff on 7 October. Renowned for their uncompromising music ethos, the collective of ardent individuals behind the brand are constantly pushing the boundaries of the music that Joburg clubbers are exposed to.
Tropical beach paradise
On Saturday, 8 October, the cultural melting pot Braamfontein will be transformed into a tropical beach paradise for the Virgin Mobile Braam Beach Party. Complete with beach sand, palm trees and awesome mobile connectivity, party-goers can make the most of summer in the city – so come dressed in your summer outfits. SA’s best house and hip hop acts will take to the stage to spin lyrics and turn tables while the sun sets over Nelson Mandela Bridge. Head to Great Dane in Braam on Thursday night 7 July for the big line-up revealing hosted by Virgin Mobile.
The pinnacle of the weekend remains the In the City Concert, set in the heart of Joburg’s city parks, Emmarentia Dam on Sunday, 9 October. Experience a beautiful day on the grass while listening to the world-class line-up of international artists fresh off the plane from sister Cape Town festival Rocking the Daisies.
Create your own perfect In the City Weekend by choosing the festival events that suit your vibe. Tickets range from R120 to R495, or go big with the full In The City Weekend Launch Ticket for only R700. Launch tickets are limited.
Buy your tickets here
In The City Weekend
Friday, 7 October: AND Liftoff.
Venue: AND, 7 7th St, Newtown, Joburg.
Featuring: Eats Everything.
Times: 9pm to 4am.
Launch ticket price: R120.
Saturday, 8 October: Virgin Mobile Braam Beach Party.
Venue: Juta Street, Braamfontein, Joburg.
Times: 3.30pm to 10pm.
Ticket Price: R150.
#BraamBeachParty
Sunday, 9 October: In The City Concert.
Venue: Emmarentia Dam, Emmarentia, Joburg.
Featuring: Foster the People.
Times: 10am to 6pm.
Launch ticket price: R495
#ITC2016
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