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Jägermeister's music support programme kicks off
Jägermeister has hit the road running with its band support programme, announcing the final 20 bands included in this South African first for the brand. This marks the first time that Jägermeister South Africa has embarked on its music support programme, and it sees the chosen bands forming part of the greater strategy for the brand going forward; the programme being very similar to the international support offered.
Internationally Jägermeister has a strong heritage in the music scene and has already cultivated a relationship with bands across various borders. Now is South Africa's time to shine. “We are thrilled to be able to support South African music and help our bands reach some of their goals for the year,” says Jarrod Stewart, Jägermeister South Africa Brand Manager.
Now part of the Jägermeister family are:
- All Forlorn
- Ashtray Electric
- Autopilot
- Cassette
- Chromium
- Desmond and the Tutus
- Die Antwoord
- eF-eL
- Foto Na Dans
- Gazelle
- Die Heuwels Fantasties
- Hikatori
- Jane Rademeyer
- Knave
- Pestroy
- The Black Hotels
- The Cavalier
- Ten Story Fall
- Van Coke Kartel
- Zinkplaat
For more information on the bands, the JägerMusic support programme, and Jägermeister please visit www.jägermusic.co.za
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