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Being able to create a bespoke computer by choosing the various components online is only one of Bula Deals' unique offerings. The e-commerce site offers two platforms, namely group buying and online shopping.
Group buying allows bigger discount deals on various products purchased online. Online shopping offers a more unique product that cannot be purchased in group channels, due to its higher value.
Bula Deals was conceptualised by Yannick Bula who saw the transformation of the global marketplace through e-commerce and the need for Africa to become part of this technological society.
Bula said, "We are excited to bring South African consumers a new online experience. With safety in online shopping, the best market prices, the latest products and friendly service at the core of our business structure, Bula Deals' main priority is consumer satisfaction."
His vision for Bula Deals is "to improve and streamline the overall image of online shopping in South Africa and on the African continent as well as to stimulate the growth of online shopping and group buying in all possible ways".
Bula Deals caters for merchants, enterprises, and individuals. It offers advertising, online marketing and the promotion of goods and services for businesses wanting to reach a wider market.