World PR Day

PR is entering the golden age of external communications

Kevin Welman

The hardest pitch in Public Relations isn’t to the media

Aobakwe Sibiya

Africa declaration to PR professionalisation launches

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Learning from your predecessor

Your predecessor in your new job made it look easy... learn, and make it easier on yourself too.

7 Apr 2009

When you take over a new position it's too easy to think that you'll be the new broom that sweeps clean. Rather learn from your predecessor.

Read more here.

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Kevin Welman, director at ByDesign Communications says the credibility economy has arrived; external communications was built for it (Image supplied)

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