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Cannes Lions Special Section

[Cannes Lions 2013] South Africa at Cannes - all the predictions

Of the 799 South African entries in the 2013 Cannes Lions Awards, the ididthatad.com prediction team has tipped Ogilvy CT and TBWA JHB, closely followed by Lowe CT for its Cape Times 'Selfies' campaign as the lead agencies.
[Cannes Lions 2013] South Africa at Cannes - all the predictions

The team Adam Livesey, Cathy Ireland, Chris Gotz, Mike Barnwell and Ivan Johnson have revealed their South African Cannes predictions, courtesy of the sponsors, Orchestra Blue.

"With the industry leaders we had on our panel this year you can be sure that the work predicted represents the best of the best in South Africa and shows the way forward for creativity in our industry," says Julie Maunder, founder of ididthatad.com

The final entry count for Cannes this year is a record high 36,000 pieces, entered into the 16 categories of which South African entries tallied 799 (32 entries less than last year).

"The work we saw over the last few days really highlighted the talent we have in this country. I am sure it was hard for the panel to pick just a few, now all we can do is hold thumbs," says Graham Smith, founding editor of Orchestra Blue Post Production

Maunder will be in Cannes, keeping fans updated on all the news, when it happens, as it happens - follow on Twitter (@ididthatad), Facebook (www.facebook.com/ididthatad) and the website www.ididthatadpredictions.com.

CategoryTitleAdvertiser/clientProduct/service Entrant company Award
A02/069 Best Use of Guerilla Marketing in a Promotional CampaignHOPE SOAPSAFETY LAB AND BLIKKIESDORP 4 HOPEHOPE SOAPY&R SOUTH AFRICA Cape TownSilver Lion
B14/065 Public Health & Safety, Pubic Awareness MessagesHOPE SOAPSAFETY LAB AND BLIKKIESDORP 4 HOPEHOPE SOAPY&R SOUTH AFRICA Cape TownSilver Lion
A06/018 Best Temporary In-Store Displays in a Promotional CampaignTHE WORLD'S SMALLEST IDEAVITAL HEALTH FOODSVITAL: VIRAL BOOSTDRAFTFCB CAPE TOWN Bronze Lion

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Information on Cannes Lions facilitated by Cinemark, South Africa's official representative of the Cannes Lions Festival.

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