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Cannes Lions Content Feature

#CannesLions2016: Creative Data Lions winners!

The 2016 Cannes Creative Data Lions award ceremony resulted in 40 awards in total

The Grand Prix went to J. Walter Thomson Amsterdam and production company New Amsterdam Film Company/Kreukvrij Amsterdam/Superhero Cheesecake Amsterdam for their The Next Rembrandt' work for Ing, in the 'Creative Data Collection & Research' category.

The project brings a new dimension to data collection and visualisation. Jury President, Tash Whitmey, Group CEO, Havas helia, said, “It evoked powerful feelings in each member of the jury, it made us excited and scared in equal measure. It shows that where there is creativity in working with data, you can achieve almost anything.”

It also won a Grand Prix in the Cyber Lions award ceremony.

View the full table of winning work below.

All the 2016 Creative Data Lions winners

TitleClientProductEntrant CompanyCountryPrize
A01 (Creative Data Enhancement)
THE EMOTIONAL TRAILERMELBOURNE INTERNATIONAL FILM FESTIVALTHE MELBOURNE INTERNATIONAL FILM FESTIVALMcCANN MELBOURNE AUSTRALIABronze Lion
MUSEUM OF FEELINGSSC JOHNSONGLADEOGILVY & MATHER ChicagoUSABronze Lion
VACATION MATCHMAKERTENNESSEE DEPARTMENT OF TOURISM DEVELOPMENTTOURISMVML Kansas CityUSASilver Lion
THE NEXT REMBRANDTINGINGJ. WALTER THOMPSON AMSTERDAM THE NETHERLANDSSilver Lion
GASCALEMABEDOMESTIC GAS SCALEMARURI GREY GuayaquilECUADORGold Lion
OPEN ROAD PROJECTTOYOTATOYOTA I-ROADDENTSU INC TokyoJAPANBronze Lion
A02 (Data-Driven Targeting)
SEARCH RACISM. FIND TRUTH.REFUGEES WELCOMENPOFCB ZÜRICH SWITZERLANDBronze Lion
THE 'ITALIAN' ART OF PERSUASIONMASERATIMASERATI GHIBLIGEOMETRY GLOBAL GERMANY DuesseldorfGERMANYSilver Lion
HINTSDIXONS CARPHONECURRYS PC WORLDAMVBBDO LondonUNITED KINGDOMSilver Lion
FEMALE RECRUITMENTDEFENCE FORCESFEMALE RECRUITMENTROTHCO DublinIRELANDSilver Lion
THE IMPOSSIBLE GAMESNCFSNCF ENGINEER CHALLENGETBWA\PARIS FRANCESilver Lion
A03 (Creative Data Client Strategy)
OPEN ROAD PROJECTTOYOTATOYOTA I-ROADDENTSU INC TokyoJAPANSilver Lion
A04 (Data Storytelling)
THE EMOTIONAL TRAILERMELBOURNE INTERNATIONAL FILM FESTIVALTHE MELBOURNE INTERNATIONAL FILM FESTIVALMcCANN MELBOURNE AUSTRALIAGold Lion
THE NEXT REMBRANDTINGINGJ. WALTER THOMPSON AMSTERDAM THE NETHERLANDSSilver Lion
BITTERSWEET PIESPAULRESTAURANTSMcCANN WORLDGROUP ROMANIA BucharestROMANIASilver Lion
LIVING MEMORIESBRAKE NZROAD SAFETYY&R NZ AucklandNEW ZEALANDBronze Lion
NRG SOLAR FORECASTNRGENERGYDROGA5 New YorkUSABronze Lion
A05 (Data Visualisation)
PLAYDOWJONESJ&T BANKINVESTMENTSWIKTOR LEO BURNETT BratislavaSLOVAK REPUBLICBronze Lion
THE EMOTIONAL TRAILERMELBOURNE INTERNATIONAL FILM FESTIVALTHE MELBOURNE INTERNATIONAL FILM FESTIVALMcCANN MELBOURNE AUSTRALIASilver Lion
THE END OF SOCIETY SIMULATORUBISOFTUBISOFTBETC ParisFRANCEBronze Lion
THE NEXT REMBRANDTINGINGJ. WALTER THOMPSON AMSTERDAM THE NETHERLANDSBronze Lion
LIVE LOGOINEC: NATIONAL STATISTICS INSTITUTEINNOVATIVE LOGO DESIGN WITH LIVE DATAMARURI GREY GuayaquilECUADORGold Lion
THE FIELD TRIP TO MARSLOCKHEED MARTINGENERATION BEYONDMcCANN NEW YORK USAGold Lion
A06 (Data-Technology Models / Tools / Platforms)
FOCUSMOTIONFOCUSMOTIONFOCUSMOTIONR/GA New YorkUSABronze Lion
EMERGENCY PIN CODESEKRON SECURITY SYSTEMSSEKRON DIGITAL PROTECTIONGREY BRAZIL São PauloBRAZILBronze Lion
THE TRAIN BRAIN PROJECTSTOCKHOLMSTÅGSTOCKHOLM'S COMMUTER TRAIN SERVICEKÄRNHUSET StockholmSWEDENBronze Lion
WIFIALARMWIFIALARMWIFIALARMGREY BRAZIL São PauloBRAZILBronze Lion
A07 (Use of Real-time Data )
THE COLDER IT GETS...MARK'SSOFTGOODSTOUCHÉ! MontréalCANADABronze Lion
BRAINBANDSAMSUNG AUSTRALIASAMSUNG BRAINBANDLEO BURNETT SYDNEY AUSTRALIASilver Lion
THE THERMOMETER THAT GETS COLDTHE SALVATION ARMYDONATIONSWMcCANN Rio De JaneiroBRAZILBronze Lion
LIFE SIGNALUNACEMUNACEM CIRCUS GREY LimaPERUBronze Lion
THE SECOND SCOREBOARDTELETICA, INAMU, FEDEFUTBOLDOMESTIC VIOLENCEJ. WALTER THOMPSON COSTA RICA San JoséCOSTA RICAGold Lion
A09 (Social Data )
BIGGER ISSUESLYNX, UNILEVER & CAMPAIGN AGAINST LIVING MISERABLYLYNX & CAMPAIGN AGAINST LIVING MISERABLYTMW UNLIMITED LondonUNITED KINGDOMSilver Lion
MIRRORS OF RACISMNGO CRIOLANGOW3HAUS São PauloBRAZILBronze Lion
UNTYPICVUELING - LINGXXXXXXTHE CYRANOS//McCANN BarcelonaSPAINBronze Lion
THE SECOND SCOREBOARDTELETICA, INAMU, FEDEFUTBOLDOMESTIC VIOLENCEJ. WALTER THOMPSON COSTA RICA San JoséCOSTA RICABronze Lion
A10 (Creative Data Collection & Research)
HASHTAGS FOR LIFE.PERUVIAN RED CROSSVOLUNTARY BLOOD DONORSMcCANN LIMA PERUSilver Lion
THE NEXT REMBRANDTINGINGJ. WALTER THOMPSON AMSTERDAM THE NETHERLANDSGrand Prix
OPEN ROAD PROJECTTOYOTATOYOTA I-ROADDENTSU INC TokyoJAPANBronze Lion
A11 (Data Integration )
ZYRTEC 'ALLERGY IMPACT'MCNEIL CONSUMER HEALTHCAREOTC ORAL MEDICINEJ. WALTER THOMPSON New YorkUSABronze Lion

Click here for a reminder of the Cannes Lions 2016 Creative Data Lions shortlist in full.

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