#CannesLions2016: Creative Data Lions winners!
The Grand Prix went to J. Walter Thomson Amsterdam and production company New Amsterdam Film Company/Kreukvrij Amsterdam/Superhero Cheesecake Amsterdam for their The Next Rembrandt' work for Ing, in the 'Creative Data Collection & Research' category.
The project brings a new dimension to data collection and visualisation. Jury President, Tash Whitmey, Group CEO, Havas helia, said, “It evoked powerful feelings in each member of the jury, it made us excited and scared in equal measure. It shows that where there is creativity in working with data, you can achieve almost anything.”
It also won a Grand Prix in the Cyber Lions award ceremony.
View the full table of winning work below.
All the 2016 Creative Data Lions winners
Title | Client | Product | Entrant Company | Country | Prize |
A01 (Creative Data Enhancement) | |||||
THE EMOTIONAL TRAILER | MELBOURNE INTERNATIONAL FILM FESTIVAL | THE MELBOURNE INTERNATIONAL FILM FESTIVAL | McCANN MELBOURNE | AUSTRALIA | Bronze Lion |
MUSEUM OF FEELINGS | SC JOHNSON | GLADE | OGILVY & MATHER Chicago | USA | Bronze Lion |
VACATION MATCHMAKER | TENNESSEE DEPARTMENT OF TOURISM DEVELOPMENT | TOURISM | VML Kansas City | USA | Silver Lion |
THE NEXT REMBRANDT | ING | ING | J. WALTER THOMPSON AMSTERDAM | THE NETHERLANDS | Silver Lion |
GASCALE | MABE | DOMESTIC GAS SCALE | MARURI GREY Guayaquil | ECUADOR | Gold Lion |
OPEN ROAD PROJECT | TOYOTA | TOYOTA I-ROAD | DENTSU INC Tokyo | JAPAN | Bronze Lion |
A02 (Data-Driven Targeting) | |||||
SEARCH RACISM. FIND TRUTH. | REFUGEES WELCOME | NPO | FCB ZÜRICH | SWITZERLAND | Bronze Lion |
THE 'ITALIAN' ART OF PERSUASION | MASERATI | MASERATI GHIBLI | GEOMETRY GLOBAL GERMANY Duesseldorf | GERMANY | Silver Lion |
HINTS | DIXONS CARPHONE | CURRYS PC WORLD | AMVBBDO London | UNITED KINGDOM | Silver Lion |
FEMALE RECRUITMENT | DEFENCE FORCES | FEMALE RECRUITMENT | ROTHCO Dublin | IRELAND | Silver Lion |
THE IMPOSSIBLE GAME | SNCF | SNCF ENGINEER CHALLENGE | TBWA\PARIS | FRANCE | Silver Lion |
A03 (Creative Data Client Strategy) | |||||
OPEN ROAD PROJECT | TOYOTA | TOYOTA I-ROAD | DENTSU INC Tokyo | JAPAN | Silver Lion |
A04 (Data Storytelling) | |||||
THE EMOTIONAL TRAILER | MELBOURNE INTERNATIONAL FILM FESTIVAL | THE MELBOURNE INTERNATIONAL FILM FESTIVAL | McCANN MELBOURNE | AUSTRALIA | Gold Lion |
THE NEXT REMBRANDT | ING | ING | J. WALTER THOMPSON AMSTERDAM | THE NETHERLANDS | Silver Lion |
BITTERSWEET PIES | PAUL | RESTAURANTS | McCANN WORLDGROUP ROMANIA Bucharest | ROMANIA | Silver Lion |
LIVING MEMORIES | BRAKE NZ | ROAD SAFETY | Y&R NZ Auckland | NEW ZEALAND | Bronze Lion |
NRG SOLAR FORECAST | NRG | ENERGY | DROGA5 New York | USA | Bronze Lion |
A05 (Data Visualisation) | |||||
PLAYDOWJONES | J&T BANK | INVESTMENTS | WIKTOR LEO BURNETT Bratislava | SLOVAK REPUBLIC | Bronze Lion |
THE EMOTIONAL TRAILER | MELBOURNE INTERNATIONAL FILM FESTIVAL | THE MELBOURNE INTERNATIONAL FILM FESTIVAL | McCANN MELBOURNE | AUSTRALIA | Silver Lion |
THE END OF SOCIETY SIMULATOR | UBISOFT | UBISOFT | BETC Paris | FRANCE | Bronze Lion |
THE NEXT REMBRANDT | ING | ING | J. WALTER THOMPSON AMSTERDAM | THE NETHERLANDS | Bronze Lion |
LIVE LOGO | INEC: NATIONAL STATISTICS INSTITUTE | INNOVATIVE LOGO DESIGN WITH LIVE DATA | MARURI GREY Guayaquil | ECUADOR | Gold Lion |
THE FIELD TRIP TO MARS | LOCKHEED MARTIN | GENERATION BEYOND | McCANN NEW YORK | USA | Gold Lion |
A06 (Data-Technology Models / Tools / Platforms) | |||||
FOCUSMOTION | FOCUSMOTION | FOCUSMOTION | R/GA New York | USA | Bronze Lion |
EMERGENCY PIN CODE | SEKRON SECURITY SYSTEMS | SEKRON DIGITAL PROTECTION | GREY BRAZIL São Paulo | BRAZIL | Bronze Lion |
THE TRAIN BRAIN PROJECT | STOCKHOLMSTÅG | STOCKHOLM'S COMMUTER TRAIN SERVICE | KÄRNHUSET Stockholm | SWEDEN | Bronze Lion |
WIFIALARM | WIFIALARM | WIFIALARM | GREY BRAZIL São Paulo | BRAZIL | Bronze Lion |
A07 (Use of Real-time Data ) | |||||
THE COLDER IT GETS... | MARK'S | SOFTGOODS | TOUCHÉ! Montréal | CANADA | Bronze Lion |
BRAINBAND | SAMSUNG AUSTRALIA | SAMSUNG BRAINBAND | LEO BURNETT SYDNEY | AUSTRALIA | Silver Lion |
THE THERMOMETER THAT GETS COLD | THE SALVATION ARMY | DONATIONS | WMcCANN Rio De Janeiro | BRAZIL | Bronze Lion |
LIFE SIGNAL | UNACEM | UNACEM | CIRCUS GREY Lima | PERU | Bronze Lion |
THE SECOND SCOREBOARD | TELETICA, INAMU, FEDEFUTBOL | DOMESTIC VIOLENCE | J. WALTER THOMPSON COSTA RICA San José | COSTA RICA | Gold Lion |
A09 (Social Data ) | |||||
BIGGER ISSUES | LYNX, UNILEVER & CAMPAIGN AGAINST LIVING MISERABLY | LYNX & CAMPAIGN AGAINST LIVING MISERABLY | TMW UNLIMITED London | UNITED KINGDOM | Silver Lion |
MIRRORS OF RACISM | NGO CRIOLA | NGO | W3HAUS São Paulo | BRAZIL | Bronze Lion |
UNTYPIC | VUELING - LING | XXXXXX | THE CYRANOS//McCANN Barcelona | SPAIN | Bronze Lion |
THE SECOND SCOREBOARD | TELETICA, INAMU, FEDEFUTBOL | DOMESTIC VIOLENCE | J. WALTER THOMPSON COSTA RICA San José | COSTA RICA | Bronze Lion |
A10 (Creative Data Collection & Research) | |||||
HASHTAGS FOR LIFE. | PERUVIAN RED CROSS | VOLUNTARY BLOOD DONORS | McCANN LIMA | PERU | Silver Lion |
THE NEXT REMBRANDT | ING | ING | J. WALTER THOMPSON AMSTERDAM | THE NETHERLANDS | Grand Prix |
OPEN ROAD PROJECT | TOYOTA | TOYOTA I-ROAD | DENTSU INC Tokyo | JAPAN | Bronze Lion |
A11 (Data Integration ) | |||||
ZYRTEC 'ALLERGY IMPACT' | MCNEIL CONSUMER HEALTHCARE | OTC ORAL MEDICINE | J. WALTER THOMPSON New York | USA | Bronze Lion |
Click here for a reminder of the Cannes Lions 2016 Creative Data Lions shortlist in full.