#CannesLions2016: Radio Lions shortlist

19 Jun 2016

The Radio Lions shortlist has been released with South Africa seeing 44 entries make it to the final round at Cannes Lions 2016...

With 155 entries in total, local agencies featured strongly on this shortlist:

Radio Lions shortlist

Title	Client	Product	Agency	Country
A01 (Food)
PSYCHIC	WRIGLEY	SKITTLES	DDB SOUTH AFRICA Johannesburg	SOUTH AFRICA
GENIE	WRIGLEY	SKITTLES	DDB SOUTH AFRICA Johannesburg	SOUTH AFRICA
CHRISTMAS BREAK	NESTLÉ	KITKAT	J. WALTER THOMPSON London	UNITED KINGDOM
AMAZING THINGS - LAKE	GENERAL MILLS - NATURE VALLEY	SNACK BAR	Y&R SOUTH AFRICA Cape Town	SOUTH AFRICA
A02 (Drinks)
ADIOS AMIGO	HEINEKEN	DOS EQUIS	HAVAS WORLDWIDE NEW YORK	USA
A03 (Cosmetics & Toiletries)
CLOSE SHAVE WITH A TRAIN	PHILIPS	SERIES 5000 SHAVER	OGILVY & MATHER JOHANNESBURG	SOUTH AFRICA
CLOSE SHAVE WITH A CHAINSAW	PHILIPS	SERIES 5000 SHAVER	OGILVY & MATHER JOHANNESBURG	SOUTH AFRICA
A04 (Healthcare & Pharmacy)
VALDA - DAYCARE	VALDA	TEST	TANK Montreal	CANADA
LATE TRAIN	BAYER	BEROCCA	J. WALTER THOMPSON London	UNITED KINGDOM
SWEET DREAMS	JOHNSON & JOHNSON MIDDLE EAST	JOHNSON’S BABY BEDTIME LOTION	IMPACT BBDO Dubai	UNITED ARAB EMIRATES
A05 (Household Goods)
ROAD TRIP EQUATION	TIGER BRANDS	PEACEFUL SLEEP ROOM SPRAY	TBWA\HUNT LASCARIS JOHANNESBURG	SOUTH AFRICA
SLEEP OVER EQUATION	TIGER BRANDS	PEACEFUL SLEEP ROOM SPRAY	TBWA\HUNT LASCARIS JOHANNESBURG	SOUTH AFRICA
MOM AT 40	PROCTER & GAMBLE	MAGISTRAL	GREY ARGENTINA Buenos Aires	ARGENTINA
LAST ONE TO GET MARRIED	PROCTER & GAMBLE	MAGISTRAL	GREY ARGENTINA Buenos Aires	ARGENTINA
A06 (Miscellaneous)
ROUNDED	WALMART	PLAY-DOH	ALMA DDB Miami / DDB Guaynabo	USA
ROLLED	WALMART	PLAY-DOH	ALMA DDB Miami / DDB Guaynabo	USA
A08 (Home Appliances, Furnishings, Consumer Electronics & Technology)
THE BEARD	PRIMUS	PRIMUS EQUIPMENT	ÅKESTAM HOLST Stockholm	SWEDEN
MISASSEMBLED HEMNES DRAWERS	IKEA	IKEA ASSEMBLY SERVICE	BOLD OGILVY & MATHER Athens	GREECE
MISASSEMBLED BILLY LIBRARY	IKEA	IKEA ASSEMBLY SERVICE	BOLD OGILVY & MATHER Athens	GREECE
ENTREPRENEUR	HP	INK & TONER	BBDO MEXICO	MEXICO
WIFE	HP	HP PRINTER LASERJET	BBDO MEXICO	MEXICO
THE BIRDS	RAKUTEN KOBO	KOBO BRAND	COSSETTE Toronto / RAKUTEN KOBO INC Toronto	CANADA
THE RIVER	RAKUTEN KOBO	KOBO BRAND	COSSETTE Toronto / RAKUTEN KOBO INC Toronto	CANADA
NOKIA	TRUECALLER	TRUECALLER	CONTRACT ADVERTISING Gurgaon	INDIA
APPLE	TRUECALLER	TRUECALLER	CONTRACT ADVERTISING Gurgaon	INDIA
A09 (Cars & Automotive Products & Services)
THINKING SIDEWAYS	VOLKSWAGEN	VOLKSWAGEN AREA VIEW	GRABARZ & PARTNER Hamburg	GERMANY
THINKING SIDEWAYS	VOLKSWAGEN	VOLKSWAGEN AREA VIEW	GRABARZ & PARTNER Hamburg	GERMANY
THINKING SIDEWAYS	VOLKSWAGEN	VOLKSWAGEN AREA VIEW	GRABARZ & PARTNER Hamburg	GERMANY
JANGLE	FIAT CHRYSLER	JEEP RENEGADE	CUMMINS & PARTNERS Melbourne	AUSTRALIA
OPEL FOLLOW ASSIST	OPEL	OPEL INSIGNIA FOLLOW ASSIST	SCHOLZ & FRIENDS Hamburg	GERMANY
AUTODIAGNOSIS	GENERAL MOTORS	OPEL MOVANO	TAPSA \| Y&R Madrid	SPAIN
TEST DRIVE-IN	GRUPO TEAR FIAT	TEST DRIVE	ISOBAR Brasília	BRAZIL
BLACK AND WHITE	VOLKSWAGEN SOUTH AFRICA	VOLKSWAGEN SAFETY FEATURES	OGILVY & MATHER CAPE TOWN	SOUTH AFRICA
ANDALUSIA	VOLKSWAGEN	LANE ASSIST TECHNOLOGY	MEMAC OGILVY Dubai	UNITED ARAB EMIRATES
MARK	BMW MOTORRAD	HELMETS RADIO	FCB CAPE TOWN	SOUTH AFRICA
A10 (Retail & e-Commerce)
READ BETTER STORIES RADIO - BOOTS	PAPER PLUS GROUP	PAPER PLUS RETAIL STORE	FCB NEW ZEALAND Auckland	NEW ZEALAND
READ BETTER STORIES RADIO - GYM	PAPER PLUS GROUP	PAPER PLUS RETAIL STORE	FCB NEW ZEALAND Auckland	NEW ZEALAND
READ BETTER STORIES RADIO - CURRY	PAPER PLUS GROUP	PAPER PLUS RETAIL STORE	FCB NEW ZEALAND Auckland	NEW ZEALAND
A11 (Restaurants & Fast Food Chains)
1. THE EVERYMAN MEAL - COLOURED WEIGHTS	KFC	KFC	OGILVY & MATHER JOHANNESBURG	SOUTH AFRICA
2. THE EVERYMAN MEAL - CLAW THING	KFC	KFC	OGILVY & MATHER JOHANNESBURG	SOUTH AFRICA
3. THE EVERYMAN MEAL - CHERRY LIP BALM	KFC	KFC	OGILVY & MATHER JOHANNESBURG	SOUTH AFRICA
MONEY SCAM	KFC	KFC COFFEE	OGILVY & MATHER JOHANNESBURG	SOUTH AFRICA
SMOKER	KFC	KFC COFFEE	OGILVY & MATHER JOHANNESBURG	SOUTH AFRICA
CULT	KFC	KFC COFFEE	OGILVY & MATHER JOHANNESBURG	SOUTH AFRICA
HEY	KFC	FAST FOOD	OGILVY & MATHER AMSTERDAM	THE NETHERLANDS
SING	KFC	FAST FOOD	OGILVY & MATHER AMSTERDAM	THE NETHERLANDS
GIRL	KFC	FAST FOOD	OGILVY & MATHER AMSTERDAM	THE NETHERLANDS
A12 (Travel & Transport)
OVERLY POSSESSIVE PARTNER-CLONE	EXPEDIA ASIAPACIFIC	EXPEDIA	OGILVY & MATHER GROUP HONG KONG	HONG KONG
CRUSH	LASTMINUTE.COM.AU	WWW.LASTMINUTE.COM.AU	HAVAS WORLDWIDE AUSTRALIA Sydney	AUSTRALIA
PREGNANCY	LASTMINUTE.COM.AU	WWW.LASTMINUTE.COM.AU	HAVAS WORLDWIDE AUSTRALIA Sydney	AUSTRALIA
SOUNDS OF THE CITY	THALYS TRAIN NETWORK	THALYS HIGH-SPEED RAIL TRAVEL	ROSAPARK Paris	FRANCE
MAN	THOMAS COOK	HOLIDAY PACKAGES FOR SENIOR CITIZENS	LAW & KENNETH SAATCHI & SAATCHI Mumbai	INDIA
WOMAN	THOMAS COOK	HOLIDAY PACKAGES FOR SENIOR CITIZENS	LAW & KENNETH SAATCHI & SAATCHI Mumbai	INDIA
OLD JEN	FLIGHT CENTRE	STUDENT FLIGHTS	TBWA\HUNT LASCARIS JOHANNESBURG	SOUTH AFRICA
A13 (Entertainment & Leisure)
GAME OF THRONES "SHAME"	SKY TELEVISION NEW ZEALAND	SOHO POP-UP CHANNEL	DDB GROUP NEW ZEALAND Auckland	NEW ZEALAND
BUKAKE	UNIVERSIDAD DE MÁLAGA	FANTASTIC FILM FESTIVAL OF UNIVERSITY OF MALAGA	TAPSA \| Y&R Madrid	SPAIN
TINDER	UNIVERSIDAD DE MÁLAGA	FANTASTIC FILM FESTIVAL OF UNIVERSITY OF MALAGA	TAPSA \| Y&R Madrid	SPAIN
DONALD TRUMP	UNIVERSIDAD DE MÁLAGA	FANTASTIC FILM FESTIVAL OF UNIVERSITY OF MALAGA	TAPSA \| Y&R Madrid	SPAIN
A14 (Media & Publications)
NEWSSONG	ACIK RADYO/OPEN RADIO	RADIO STATION	HAVAS WORLDWIDE ISTANBUL Istanbul	TURKEY
REFUGEES	VOCENTO GROUP	ABC NEWSPAPER	TAPSA \| Y&R Madrid	SPAIN
JOHN LENNON	MARISKAL ROCK RADIO	MARISKAL ROCK RADIO	TAPSA \| Y&R Madrid	SPAIN
FOOTBALL MEMORIES FM	LIBERO	FOOTBALL MAGAZINE	LOLA MULLENLOWE Madrid	SPAIN
TRUTH DETECTOR	89 FM	89 FM	DDB BRASIL São Paulo	BRAZIL
GREEK HOLIDAY	VICE ROMANIA	VICE.COM	OGILVY&MATHER ROMANIA Bucharest	ROMANIA
A15 (Financial Products & Services)
THE AIRBORNE AD	AUSTRALIA POST	TRAVEL INSURANCE	GPY&R Melbourne	AUSTRALIA
JANET	STANDARD CHARTERED BANK	VISA INFINITE CREDIT CARD	TBWA\RAAD Dubai	UNITED ARAB EMIRATES
A17 (Commercial Public Services)
HIDING	VODAFONE	SPEECH QUALITY	JUNG von MATT Hamburg	GERMANY
1. YOU SHOULD HAVE CALLED - EMAIL	VODACOM	VODACOM	OGILVY & MATHER JOHANNESBURG	SOUTH AFRICA
2. YOU SHOULD HAVE CALLED - MEME	VODACOM	VODACOM	OGILVY & MATHER JOHANNESBURG	SOUTH AFRICA
3. YOU SHOULD HAVE CALLED - DOUBLE BLUE TICK	VODACOM	VODACOM	OGILVY & MATHER JOHANNESBURG	SOUTH AFRICA
'FEMME-A-POOLOZA'	THE TORONTO SPEAKERS ACADEMY	PRESENTATION AND COMMUNICATION COACHING		CANADA
'GIVE HIM EVERYTHING'	THE TORONTO SPEAKERS ACADEMY	PRESENTATION AND COMMUNICATION COACHING		CANADA
CANELO	BRITANICO ENGLISH INSTITUTE	ENGLISH LESSONS	Y&R Lima	PERU
RAMIRES	BRITANICO ENGLISH INSTITUTE	ENGLISH LESSONS	Y&R Lima	PERU
A18 (Corporate Image & Sponsorship)
TONGUE	UNILEVER	DOVE	OGILVY & MATHER LONDON	UNITED KINGDOM
BREATHING	UNILEVER	DOVE	OGILVY & MATHER LONDON	UNITED KINGDOM
BLINKING	UNILEVER	DOVE	OGILVY & MATHER LONDON	UNITED KINGDOM
A19 (Public Health & Safety)
PARTY	FIU. Florida International University	PSA HIV	DIESTE Dallas	USA
BLIND DATE	FIU. Florida International University	PSA HIV	DIESTE Dallas	USA
TOBACCO DOWNS	TOBACCO FREE FLORIDA	ANTI-TOBACCO	ALMA DDB Miami	USA
MOVIE	SOCIÉTÉ DE L'ASSURANCE AUTOMOBILE DU QUÉBEC	ROAD SAFETY	lg2 Québec	CANADA
GIFT	SOCIÉTÉ DE L'ASSURANCE AUTOMOBILE DU QUÉBEC	ROAD SAFETY	lg2 Québec	CANADA
A20 (Public Sector & Awareness Messages)
UNHEARD SOLDIER	MISSION 22	VETERAN AWARENESS	CP+B Miami	USA
OUTDOOR	SHE SAYS	WOMEN'S SAFETY	BATES CHI & PARTNERS Mumbai	INDIA
BATHROOM	SHESAYS.IN	WOMEN'S SAFETY	BATES CHI & PARTNERS Mumbai	INDIA
IN HER WOMB THERE IS A DOOR (60” RADIO)	THE LIFE FOUNDATION / MINISTRY OF INFO AND BROADCASTING, GOV OF INDIA	STOPTHEGENDERCIDE.COM	OGILVY & MATHER SINGAPORE	SINGAPORE
UNFAIR DUET	AAUW	PAY GAP	Y&R San Juan	PUERTO RICO
TALES OF FREEDOM	MINISTERIO DE JUSTICIA DE ECUADOR	INCLUSION PROGRAM	PUBLICITAS/SAATCHI & SAATCHI Guayaquil	ECUADOR
A21 (Charities & Appeals)
LAST WILL	FIGHT DUCHENNE FOUNDATION	FIGHT DUCHENNE FOUNDATION	BWM DENTSU Sydney	AUSTRALIA
THE LOST CHILDREN	SHANTI HOUSE	THESE WHO LIVING IN THE STREET	ACW GREY TEL AVIV	ISRAEL
THE LONELY ROAD "NO ESCAPE" RADIO	THE LONELY ROAD FOUNDATION	A SOUTH AFRICAN DEVELOPMENT PROGRAMME THAT AIMS TO IMPROVE THE LIVES OF ORPHANED AND VULNERABLE CHILDREN (OVC'S) IN UNDERPRIVILEGED COMMUNITIES.	FCB AFRICA Johannesburg	SOUTH AFRICA
B01 (Use of Radio as a Medium)
TRUTH DETECTOR	89 FM	89 FM	DDB BRASIL São Paulo	BRAZIL
OPEL	BRUSSELS PUBLIC TRANSPORT MIVB	BRUSSELS PUBLIC TRANSPORT MIVB	MORTIERBRIGADE Brussels	BELGIUM
VOLKSWAGEN	BRUSSELS PUBLIC TRANSPORT MIVB	BRUSSELS PUBLIC TRANSPORT MIVB	MORTIERBRIGADE Brussels	BELGIUM
SCHOOL ZONE RADIO	SUZUKI	SAFE DRIVING	AFRICA São Paulo	BRAZIL
RADIO ANIMATOR	ESTRADA POZNANSKA	8TH INTERNATIONAL ANIMATED FILM FESTIVAL	DDB & TRIBAL Warsaw	POLAND
THE SOUND OF GLORY	FORD	AUTOMOTIVE	OGILVY MADRID / BLUE HIVE Madrid	SPAIN
PLAY THE BRIDGE	2DEGREES	2DEGREES MOBILE	SPECIAL GROUP Auckland	NEW ZEALAND
B02 (Use of Audio Technology)
SOUNDS OF THE CITY	THALYS TRAIN NETWORK	THALYS HIGH-SPEED RAIL TRAVEL	ROSAPARK Paris	FRANCE
TRUTH DETECTOR	89 FM	89 FM	DDB BRASIL São Paulo	BRAZIL
SHAZAM THE COMMERCIAL TO UNDERSTAND IT	DE STANDAARD NEWSPAPER	DE STANDAARD NEWSPAPER LANGUAGE SPECIAL	MORTIERBRIGADE Brussels	BELGIUM
DON'T LOOK AWAY	USHER	INTERACTIVE MUSIC VIDEO	AKQA São Paulo / AKQA London	BRAZIL
B03 (Use of Branded Content / Programming )
TOMORROWLAND CLASSIC	KLARA	RADIO STATION	FAMOUS BRUSSELS	BELGIUM
GE PODCAST THEATRE PRESENTS THE MESSAGE	GE	GE	BBDO New York	USA
FOOTBALL MEMORIES FM	LIBERO	FOOTBALL MAGAZINE	LOLA MULLENLOWE Madrid	SPAIN
PLAY THE BRIDGE	2DEGREES	2DEGREES MOBILE	SPECIAL GROUP Auckland	NEW ZEALAND
C01 (Use of Music)
TERMS & CONDITIONS	HSBC	BANK	J. WALTER THOMPSON DUBAI	UNITED ARAB EMIRATES
IGUGU SENZO	CELL C	C-SURANCE	1886 Johannesburg	SOUTH AFRICA
IGUGU KHANYI	CELL C	C-SURANCE	1886 Johannesburg	SOUTH AFRICA
IGUGU THEMBI	CELL C	C-SURANCE	1886 Johannesburg	SOUTH AFRICA
C02 (Sound Design)
NETFLORIST "A WAR OF WORDS - ANNIVERSARY FORGOTTEN" RADIO	NETFLORIST	NETFLORIST	FCB AFRICA Johannesburg	SOUTH AFRICA
SOUNDS OF THE CITY	THALYS TRAIN NETWORK	THALYS HIGH-SPEED RAIL TRAVEL	ROSAPARK Paris	FRANCE
SPRING BREAK	FLIGHT CENTRE	STUDENT FLIGHTS	TBWA\HUNT LASCARIS JOHANNESBURG	SOUTH AFRICA
DATE NIGHT	HENKEL	PERSIL POWER GEL	DDB DUBAI	UNITED ARAB EMIRATES
SUNDAY STROLL	HENKEL	PERSIL POWER GEL	DDB DUBAI	UNITED ARAB EMIRATES
BARKING PUPPY	HENKEL	PERSIL POWER GEL	DDB DUBAI	UNITED ARAB EMIRATES
C03 (Script)
THE MAN BUN	UNILEVER (CLEAR SHAMPOO)	CLEAR SHAMPOO	MULLENLOWE SINGAPORE	SINGAPORE
THE COMB OVER	UNILEVER (CLEAR SHAMPOO)	CLEAR SHAMPOO	MULLENLOWE SINGAPORE	SINGAPORE
THE BEARD	PRIMUS	PRIMUS EQUIPMENT	ÅKESTAM HOLST Stockholm	SWEDEN
1. YOU SHOULD HAVE CALLED - EMAIL	VODACOM	VODACOM	OGILVY & MATHER JOHANNESBURG	SOUTH AFRICA
2. YOU SHOULD HAVE CALLED - MEME	VODACOM	VODACOM	OGILVY & MATHER JOHANNESBURG	SOUTH AFRICA
3. YOU SHOULD HAVE CALLED - DOUBLE BLUE TICK	VODACOM	VODACOM	OGILVY & MATHER JOHANNESBURG	SOUTH AFRICA
THE SMELL UNDER THE PATIO	RENTOKIL	RENTOKIL	ROTHCO Dublin	IRELAND
PSYCHIC	WRIGLEY	SKITTLES	DDB SOUTH AFRICA Johannesburg	SOUTH AFRICA
TONGUE	UNILEVER	DOVE	OGILVY & MATHER LONDON	UNITED KINGDOM
BREATHING	UNILEVER	DOVE	OGILVY & MATHER LONDON	UNITED KINGDOM
BLINKING	UNILEVER	DOVE	OGILVY & MATHER LONDON	UNITED KINGDOM
1. THE EVERYMAN MEAL - COLOURED WEIGHTS	KFC	KFC	OGILVY & MATHER JOHANNESBURG	SOUTH AFRICA
2. THE EVERYMAN MEAL - CLAW THING	KFC	KFC	OGILVY & MATHER JOHANNESBURG	SOUTH AFRICA
3. THE EVERYMAN MEAL - CHERRY LIP BALM	KFC	KFC	OGILVY & MATHER JOHANNESBURG	SOUTH AFRICA
SURVIVAL BILLBOARD - TERMS & HORRIBLE, HORRIBLE CONDITIONS	MICROSOFT	XBOX / TOMB RAIDER	McCANN LONDON	UNITED KINGDOM
TOBACCO DOWNS	TOBACCO FREE FLORIDA	ANTI-TOBACCO	ALMA DDB Miami	USA
AUCTIONEER	TOBACCO FREE FLORIDA	ANTI-TOBACCO	ALMA DDB Miami	USA
BIG BANG	THE CLOROX COMPANY	CLOROX BLEACH	ALMA DDB Miami	USA
GRAVITY	THE CLOROX COMPANY	CLOROX BLEACH	ALMA DDB Miami	USA
SKIING TRIP	FLIGHT CENTRE	STUDENT FLIGHTS	TBWA\HUNT LASCARIS JOHANNESBURG	SOUTH AFRICA
SPIRITUAL FESTIVAL	FLIGHT CENTRE	STUDENT FLIGHTS	TBWA\HUNT LASCARIS JOHANNESBURG	SOUTH AFRICA
SPRING BREAK	FLIGHT CENTRE	STUDENT FLIGHTS	TBWA\HUNT LASCARIS JOHANNESBURG	SOUTH AFRICA
C04 (Casting & Performance)
PSYCHIC	WRIGLEY	SKITTLES	DDB SOUTH AFRICA Johannesburg	SOUTH AFRICA
GENIE	WRIGLEY	SKITTLES	DDB SOUTH AFRICA Johannesburg	SOUTH AFRICA
CLOSE SHAVE WITH A TRAIN	PHILIPS	SERIES 5000 SHAVER	OGILVY & MATHER JOHANNESBURG	SOUTH AFRICA
CLOSE SHAVE WITH A CHAINSAW	PHILIPS	SERIES 5000 SHAVER	OGILVY & MATHER JOHANNESBURG	SOUTH AFRICA
CLOSE SHAVE WITH A CHINESE TRIAD	PHILIPS	SERIES 5000 SHAVER	OGILVY & MATHER JOHANNESBURG	SOUTH AFRICA
3. YOU SHOULD HAVE CALLED - DOUBLE BLUE TICK	VODACOM	VODACOM	OGILVY & MATHER JOHANNESBURG	SOUTH AFRICA
CHICKEN RISOTTO	GOJEK	GOMART	LEO BURNETT INDONESIA Jakarta	INDONESIA
IN HER WOMB THERE IS A DOOR (60” RADIO)	THE LIFE FOUNDATION / MINISTRY OF INFO AND BROADCASTING, GOV OF INDIA	STOPTHEGENDERCIDE.COM	OGILVY & MATHER SINGAPORE	SINGAPORE
1. THE EVERYMAN MEAL - COLOURED WEIGHTS	KFC	KFC	OGILVY & MATHER JOHANNESBURG	SOUTH AFRICA
2. THE EVERYMAN MEAL - CLAW THING	KFC	KFC	OGILVY & MATHER JOHANNESBURG	SOUTH AFRICA
3. THE EVERYMAN MEAL - CHERRY LIP BALM	KFC	KFC	OGILVY & MATHER JOHANNESBURG	SOUTH AFRICA
HUNGRY REPORTER	MARS CANADA	SNICKERS	BBDO TORONTO	CANADA
NEVER TOO OLD	THOMAS COOK	HOLIDAY PACKAGES FOR SENIOR CITIZENS	LAW & KENNETH SAATCHI & SAATCHI Mumbai	INDIA
TOBACCO DOWNS	TOBACCO FREE FLORIDA	ANTI-TOBACCO	ALMA DDB Miami	USA
AUCTIONEER	TOBACCO FREE FLORIDA	ANTI-TOBACCO	ALMA DDB Miami	USA
THE MAN BUN	UNILEVER (CLEAR SHAMPOO)	CLEAR SHAMPOO	MULLENLOWE SINGAPORE	SINGAPORE
THE COMB OVER	UNILEVER (CLEAR SHAMPOO)	CLEAR SHAMPOO	MULENLOWE SINGAPORE	SINGAPORE