Briggs & Stratton appoints Craving Novity
Independent public relations agency, Craving Novity, has been awarded the Briggs & Stratton PR account; handling all profile, product and brand PR for commercial lawn power tools, push mower engines, riding mowers, home generator systems, portable generators, brushcutters and pressure washers. Craving Novity will be
responsible for generating awareness across traditional media platforms as
well as breaking new barriers through creative, tactical and engaging PR
executions.