What will the Africa of 2050 look like? Being only 31 years away, Africa's population is expected to double and there will be huge economic shifts...
An average of 800 hours will be spent using mobile internet this year - that's equivalent to 33 days without sleep or pause, according to Zenith's Media Consumption Forecasts...
5 Jul 2019
Warc's Global Ad Trends report has found that advertising revenues among key social and messaging companies have halved over the last year as consumer trust becomes a growing issue...
2 Jul 2019
According to a new CMO Council's report, Reshaping Global Engagement Operations, today's customer is seeking security, service and localised experiences based on local language and culture...
25 Jun 2019
The report reveals that internet ad formats already account for the majority of media spend in eight markets, including the US, UK and China...
31 May 2019
The New York Festivals AME Awards has released the 2019 AME Report, a ranking of the world's most successful agencies, and advertisers according to their achievements in the AME Awards...
23 May 2019
Wan-Ifra has released a new report that looks at the global map of remedies adopted by governments whose objective is to combat the disinformation crisis, though with extremely diverse intent and effects...
15 May 2019
The results of the second annual BrandZ Top 75 Most Valuable Global Retail Brands have been revealed. The research shows that the world's most valuable retail brands are worth $339 billion more...
14 May 2019
PRAGUE, CZECH REPUBLIC: Television audience measurement in the Czech Republic attracts interest among professionals at home and abroad.
25 Jun 2013
NEW YORK, US: Purchases of environmentally protective products have grown significantly in two of the world's leading markets - China and Brazil; but the widespread perception that these products are too expensive may be blocking deeper adoption.
21 Aug 2012
LONDON, UK: comScore, Inc, a leader in measuring the digital world, today released an overview of internet usage in Europe, showing that 395.7 million Europeans went online in May 2012 for an average of 27.6 hours each.
6 Jul 2012
NUREMBURG, GERMANY: In 2011, demand for mobile phones once again increased in Europe, largely as a result of the rising popularity of smartphones. According to GfK, 3.2% more mobile phones were sold in 2011, in particular the sales of smartphones increased by 67%.
15 Feb 2012
NEW YORK, US: Global consumer confidence increased one index point last quarter to 89, while Europe led confidence declines in 24 of the region's 27 measured markets, according to fourth quarter 2011 global consumer confidence findings from Nielsen, a leading global provider of information and insights into what consumers watch and buy.
8 Feb 2012
PRAGUE, CZECH REPUBLIC: Skoda, the VW-owned Czech car manufacturer has historically performed reasonably well in west European countries such as Denmark and the UK. To build upon this success, Skoda wanted to increase its market share further afield in Australia.
2 Feb 2012
LONDON, UK: comScore, Inc, a leader in measuring the digital world, has released an overview of Internet usage in Europe, showing that 379.4 million Europeans went online in November 2011 for an average of 27.8 hours per person.
25 Jan 2012