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Covid-19

Company News

Coronavirus has turned retail therapy into retail anxiety - keeping customers calm will be key to carrying on

So you finally hit the shops and cafes after weeks of lockdown. After disinfecting your hands, following the arrows around the shop or to your table, taking care to avoid others where possible...

By Jessica Vredenburg and Megan Phillips 24 Jul 2020

Antibacterial activewear? The claim is just as absurd as it sounds

Lorna Jane recently launched an "antiviral" line of activewear, called "LJ Shield", generating significant backlash from medical professionals...

By Catherine Burke 20 Jul 2020

Why is used clothing popular across Africa? We found out in Malawi

The sale of used clothing is a billion-dollar global industry. According to some estimates, almost 70% of garments that are donated globally end up on the African continent...

By Dan Banik 10 Jul 2020

Customer experience will help retailers overcome the financial hit from coronavirus

Retail was in trouble long before Covid-19 hit. The past five years saw daily reports of store closures and retailer bankruptcies. The growth of online commerce eroded many retailers' top-line revenues...

By Frederic Dimanche 6 Jul 2020

Smart clothing to drive fitness wearable revenue

Annual revenue of integrated fitness clothing is forecast to rise from approximately $1bn in 2020 to $11bn in 2025, according to Juniper Research...

11 Jun 2020

Pandora commits to using only recycled silver and gold from 2025

The world's largest jewellery maker will stop using newly mined silver and gold in its jewellery by 2025 and only buy from recycled sources...

9 Jun 2020

Why apparel brands' efforts to police their supply chains aren't working

For years, apparel brands have promised to police their supply chains to root out unsafe conditions and worker abuse...

By Jason Judd and Sarosh Kuruvilla 8 Jun 2020

Consumer markets under pressure in 2020

As Covid-19 shifts the global economic outlook into deep recession, reflecting the impact of social distancing measures on economic activity, no industry remains untouched...

By Camilla Butler 5 Jun 2020

Equipping Africa's fashion entrepreneurs to conquer Covid-19

Fashion entrepreneurs, creatives and digital innovators joined in on Fashionomics Africa's new webinar series to discuss the impact of the Covid-19 pandemic...

4 Jun 2020

Mami Wata donates online profits to grassroots surf businesses in Africa

South African surf brand, Mami Wata, is donating 100% of the profits from sales on its online store to supporting grassroots African surf businesses impacted by Covid-19...

24 Apr 2020

Masterclass unpacks ethics of sustainability within African fashion

The first in a series of masterclasses held by AFI tackled the topic of sustainability in the local fashion industry...

18 Mar 2020

Luxury brands gather in Ghana for inaugural Africa Luxury Dialogue

The first Africa Luxury Dialogue event took place in Ghana recently, presented as a forum that explored the luxury landscape in West Africa...

5 Mar 2020

Battling the damaging effects of 'fast fashion'

The numbers are astronomical: to make one pair of jeans, it takes close to 8,000 litres of water - the amount a person drinks over seven years. Even a simple cotton shirt requires close to 3,000 litres of water...

By Pavithra Rao 5 Mar 2020

Calling all African fashion designers: Scouting for Africa project launched

Vogue Talents is supporting emerging designers along with the African Fashion Foundation by launching a new scouting project dedicated to African creatives...

18 Feb 2020

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