Africa is the continent with the youngest and fastest growing population in the world, with some of the fastest growing economies in the world, but it is still not attracting significant advertising investments...
According to a new CMO Council's report, Reshaping Global Engagement Operations, today's customer is seeking security, service and localised experiences based on local language and culture...
1 day ago
The report reveals that internet ad formats already account for the majority of media spend in eight markets, including the US, UK and China...
31 May 2019
The New York Festivals AME Awards has released the 2019 AME Report, a ranking of the world's most successful agencies, and advertisers according to their achievements in the AME Awards...
23 May 2019
Wan-Ifra has released a new report that looks at the global map of remedies adopted by governments whose objective is to combat the disinformation crisis, though with extremely diverse intent and effects...
15 May 2019
The results of the second annual BrandZ Top 75 Most Valuable Global Retail Brands have been revealed. The research shows that the world's most valuable retail brands are worth $339 billion more...
14 May 2019
NEW YORK, US / JOHANNESBURG, SA: McCann "Truth about Wellness" global research study reveals multiple contradictions & cultural upsets around the world. More than half of respondents (54%) think that technology is making us healthier while 46% think it is making us sicker; globally 94% of consumers agree brands have a role in supporting their wellness needs.
16 Jan 2013
LAUSANNE, SWITZERLAND: IMD, a top-ranked global business school based in Switzerland, has announced the findings of its annual World Competitiveness Yearbook (WCY). The WCY rankings measure how well countries manage their economic and human resources to increase their prosperity.
1 Jun 2012
NEW YORK, US: Global consumer confidence increased one index point last quarter to 89, while Europe led confidence declines in 24 of the region's 27 measured markets, according to fourth quarter 2011 global consumer confidence findings from Nielsen, a leading global provider of information and insights into what consumers watch and buy.
8 Feb 2012
MOSCOW, RUSSIA / JOHANNESBURG, SOUTH AFRICA: Kaspersky Lab has announced the publication of its spam report for December 2011. The last month of the year was predictably quiet - compared to November the share of spam in email traffic fell 4.4% and averaged 76.2% for the month.
27 Jan 2012
BRASILIA, BRAZIL / BOGOTA, COLOMBIA: comScore, Inc recently released its latest report on connected device usage in Latin America from comScore Device Essentials.
10 Jan 2012
NEW YORK, US: Global online consumer confidence fell for the seventh consecutive quarter as confidence in 31 of 56 global markets measured declined, according to from Nielsen, a leading global provider of insights and analytics into what consumers watch and buy.
9 Nov 2011
SAO PAULO, BRAZIL: The role of South America in the worldwide consumer durables market is growing. In 2009, the continent was responsible for 9% of all expenditures for Consumer Electronics, ranging from traditional Consumer Electronics, to Telecommunication and IT products. In 2010, this share grew to 10% and the expectation is that by the end of 2011, it will be 12%.
16 Sep 2011
LIMA, PERU: comScore, Inc, a leader in measuring the digital world, has announced its inaugural State of the Internet presentation for Peru. The presentation will provide insights into the latest trends in the market including analysis of the top online activities and brands that are shaping Peru's digital landscape.
14 Sep 2011
LIMA, PERU: comScore, Inc has released its first public study of Internet usage in Peru based on data from its online audience measurement and media planning service, comScore Media Metrix.
20 Jun 2011