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Episode 103: IMC conference sponsor, Everlytic, talk POPI and email marketing

Date: 1 Sep 2014
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Episode 102: Cosmopolitan Millennials Research and Agency Focus on Utopian Advertising.

Date: 22 Aug 2014
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Episode 101: Groupon SA’s new CEO and The Digital Edge Live event.

Date: 15 Aug 2014
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AUSTRALIA

UNICEF Australia, Qantas launch new campaign for children
UNICEF Australia, Qantas launch new campaign for children

AUSTRALIA: UNICEF Australia and Qantas have launched a new campaign, 'Save a Child with the Power of Five', which encourages passengers to donate as little as five cents to change the life of an underprivileged child.

20 May 2014 14:14

AUSTRALIA

Creating a media channel to fight Hepatitis C
Creating a media channel to fight Hepatitis C

SYDNEY, AUSTRALIA: NSW Health creates an interactive online party experience to give 18-24-year-olds a hard-hitting message about the risks of contracting Hep C.

10 Mar 2014 12:12

AUSTRALIA

SA tops Midas Awards 2013 Award Winners
SA tops Midas Awards 2013 Award Winners

NEW YORK CITY, US: The Midas Awards World's Best Financial Advertising has announced the 2013 award winners - and so often, South Africa was well represented among the winners.

20 Dec 2013 06:52

AUSTRALIA

2013 Digital Asia Festival Awards: Winners
2013 Digital Asia Festival Awards: Winners

BEIJING, CHINA: The winners of the 2013 Digital Asia Festival Awards, honouring the best in Asia Pacific's digital marketing, have been announced.

18 Nov 2013 15:05

AUSTRALIA

The Global Awards: 2013 shortlist
The Global Awards: 2013 shortlist

SYDNEY, AUSTRALIA / NEW YORK, US: Global award winners will be announced at events in New York and Sydney. A South African entry has been shortlisted.

29 Oct 2013 08:26

AUSTRALIA

Spikes Asia announces 2013 winners
Spikes Asia announces 2013 winners

SINGAPORE: The hotly anticipated Spikes Asia Awards Ceremony has taken place at the Grand Theatre, Marina Bay Sands. Over 1,000 delegates attended to be the first to hear this year's winners and celebrate the best of creativity in communications from across Asia Pacific.

19 Sep 2013 05:49

AUSTRALIA

Secret of a successful digital campaign: Think like a journalist
Secret of a successful digital campaign: Think like a journalist

Best Marketing International has compiled the best digital campaigns of 2013 so far. They will feature at The Best Global Digital Marketing Show on 15 August in Johannesburg.

4 Jul 2013 12:26

AUSTRALIA

The Bees Awards announces nominations
The Bees Awards announces nominations

SAN FRANCISCO, US: The 4th edition of The Bees Awards - 1st international social media marketing awards - has announced their 2013 nominations.

21 May 2013 09:07

AUSTRALIA

Stay at hotel... and steal a Banksy
Stay at hotel... and steal a Banksy

MELBOURNE, AUSTRALIA: A boutique hotel chain boosts off-season occupancy by encouraging guests to steal original artwork.

15 May 2013 13:26

AUSTRALIA

D&AD Awards: The nominations
D&AD Awards: The nominations

LONDON, UK: Here are the nominations for the D&AD Awards. See this year's In Book winners and Nominations below. Yellow Pencil winners will be revealed on Wednesday 12 June at the Awards Ceremony.

22 Apr 2013 11:05

AUSTRALIA

Australian retailers ring in rewards with digital insights from Effective Measure
Australian retailers ring in rewards with digital insights from Effective Measure

MELBOURNE, AUSTRALIA: The Australian Retailers Association (ARA) has partnered with Effective Measure for online data research.

8 Apr 2013 09:46

AUSTRALIA

Australia's Fairfax newspapers go tabloid

SYDNEY, AUSTRALIA: Australian broadsheet newspapers The Sydney Morning Herald and The Age on Monday ditched their century-old format for tabloid in a major overhaul at ailing media giant Fairfax.

5 Mar 2013 08:55

AUSTRALIA

Nike: She runs
Nike: She runs

SYDNEY, AUSTRALIA: Nike organises a night race for women in Australia to reach out to a female target group.

19 Feb 2013 10:07

AUSTRALIA

10th Tabbie Awards open for nominations
10th Tabbie Awards open for nominations

CLEVELAND, US: The 2013 Tabbies Call for Entries is now available at the TABPI website, allowing all b2b editors, publishers and art directors the opportunity to have their best work judged by their peers. The Tabbies, the editorial and design awards program run by Trade, Association and Business Publications International (TABPI), is again partnering with the US's American Society of Business Publication Editors (ASBPE), New Zealand's Magazine Publishers Association (MPA), South Africa's SAFREA, Australia's Society of Editors NSW and the Magazine Publishers Association of South Africa (MPASA).

10 Jan 2013 09:23

AUSTRALIA

Midas Awards 2012 Winners: King James Cape Town wins Grand Midas for Santam Insurance
Midas Awards 2012 Winners: King James Cape Town wins Grand Midas for Santam Insurance

NEW YORK, US: The Midas Awards, for the World's Best Financial Advertising, announced the award winners for the 2012 competition. This year's Midas Grand Jury awarded one Grand Midas, 26 Gold Ingots, 46 Silver Ingots, and 63 Finalists. The 2012 Midas Awards competition received entries from 28 countries and is reputed to be the only international competition that recognises excellence in financial services communications on a global scale.

21 Dec 2012 08:23

AUSTRALIA

Blogged & Bound
Blogged & Bound

SYDNEY, AUSTRALIA: Salon brand Toni & Guy makes use of fashion bloggers to assert its fashion credentials.

5 Dec 2012 10:22

AUSTRALIA

Marketing pays off: iPhone 5 frenzy builds ahead of today's release
Marketing pays off: iPhone 5 frenzy builds ahead of today's release

SAN FRANCISCO, US: Gadget lovers have flooded Apple with pre-orders and set up camp outside the company's real-world stores to get their hands on the new generation iPhone 5 set for release today. [Video]

21 Sep 2012 07:25

AUSTRALIA

The online pamperer
The online pamperer

SYDNEY, AUSTRALIA: Reckitt Benckiser wanted to push its Lemsip and Strepsils products for the winter season in Australia. Cold and flu medicine is not necessarily the most exciting of topics so the challenge for Holler Sydney was to inject some fun into the subject to drive sales for Lemsip and Strepsils in Australia.

7 Aug 2012 14:13

AUSTRALIA

Awaken your Beeflex
Awaken your Beeflex

SYDNEY, AUSTRALIA: There was a time when summer meant an Aussie BBQ and the only marinade was tomato sauce. Fast forward to 2011 and the highest rating TV show focuses on everyday people fussing over caramelised pork belly, words like 'jus' and 'fumet' dominate kitchen conversations and an outdoor kitchen is one of the most common home renovations.

14 May 2012 13:39

AUSTRALIA

Case Study: 5X Mutant Gum
Case Study: 5X Mutant Gum

SYDNEY, AUSTRALIA: Wrigley's 5 Gum partnered with the film release of X-men First Class to launch a new flavour and online game.

7 May 2012 12:37

AUSTRALIA

Cannes Lions: Creative Effectiveness, Design, Film, and PR Juries
Cannes Lions: Creative Effectiveness, Design, Film, and PR Juries

CANNES, FRANCE: The Cannes Lions International Festival of Creativity, taking place from 17-23 June, has announced the members of a further four juries: Creative Effectiveness, Design, Film, and PR Lions. South Africa is represented on the Design jury (Shelley-Ann Atkinson, Grid Worldwide Branding & Design) and on the Film jury (Catherine Ireland, Amplified).

30 Mar 2012 07:54

AUSTRALIA

Dubai Lynx: Over 2000 entries into 2012 awards
Dubai Lynx: Over 2000 entries into 2012 awards

DUBAI, UAE: The 6th Dubai Lynx Awards, one of the premier awards celebrating creative excellence in MENA's advertising and communications industry, has received a total of 2037 entries from 17 countries.

5 Mar 2012 08:33

AUSTRALIA

International AME Awards announces 2012 shortlist
International AME Awards announces 2012 shortlist

NEW YORK, US: The International AME Awards, now in its 18th year of honouring the world's best work in advertising and marketing effectiveness, has announced the shortlist for the 2012 competition.

22 Feb 2012 11:35

AUSTRALIA

Global consumer confidence increases 1 point in Q4 2011
Global consumer confidence increases 1 point in Q4 2011

NEW YORK, US: Global consumer confidence increased one index point last quarter to 89, while Europe led confidence declines in 24 of the region's 27 measured markets, according to fourth quarter 2011 global consumer confidence findings from Nielsen, a leading global provider of information and insights into what consumers watch and buy.

8 Feb 2012 12:14

AUSTRALIA

2012 Tabbie Awards open for nominations
2012 Tabbie Awards open for nominations

CLEVELAND, US: The 2012 Tabbies call for entries is now available at the TABPI website, allowing all B2B magazine editors, publishers and art directors the opportunity to have their best work judged by their peers. Tabbies' partners include South Africa's SAFREA, and MPASA. [video]

26 Jan 2012 11:40

AUSTRALIA

[2012 trends] Strategically solving the conundrums of marketing complexity
[2012 trends] Strategically solving the conundrums of marketing complexity

The world is sitting in a now familiar state of uncertainty, with debit crisis, stagnant established markets and emerging growth markets and continued pressure to deliver increasing returns. In the face of this uncertainty and continuing increase in fragmentation and complexity, marketers will need to strategically develop more flexibly responses to deal with a range of conundrums.

By Darren Woolley 18 Jan 2012 14:47

AUSTRALIA

Aussies challenged to work, rest... and play
Aussies challenged to work, rest... and play

SYDNEY, AUSTRALIA: In Australia a situation exists where an increasingly health conscious society is increasingly inactive. According to an OECD report, one in two Australians is classed as overweight. This major health issue obviously poses a number of challenges for a calorie packed chocolate bar like Mars.

5 Dec 2011 08:21

AUSTRALIA

Marry me Microsoft campaign a hit Down Under
Marry me Microsoft campaign a hit Down Under

SYDNEY, AUSTRALIA: Back in 2010, Microsoft in Australia had been hit disproportionately hard by the success of Apple. Not only was Microsoft seen as less cool, it was also perceived as less functional. Previously, it had been standard for Microsoft products to be marketed individually, but as a result, the bigger Microsoft story was getting lost.

2 Dec 2011 12:26

AUSTRALIA

Consumer Confidence Survey: Economy again top global concern
Consumer Confidence Survey: Economy again top global concern

NEW YORK, US: Global online consumer confidence fell for the seventh consecutive quarter as confidence in 31 of 56 global markets measured declined, according to from Nielsen, a leading global provider of insights and analytics into what consumers watch and buy.

9 Nov 2011 09:36

AUSTRALIA

NZ set to reap millions from RWC final weekend
NZ set to reap millions from RWC final weekend

WELLINGTON, NEW ZEALAND: New Zealand stands to reap a US$62.8 million* windfall from the Rugby World Cup 2011 final weekend, according to MasterCard Research.

21 Oct 2011 11:48

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