In order to earn the attention of consumers, brands need to create experiences that they can share...
GE, which has operated in Africa for over 100 years, committed to invest $2 billion in facility development, skills training, and sustainability initiatives across Africa from 2014 to 2018...
The World Bank on Sunday urged Sudan to undertake swift structural reforms to revive its ailing economy...
Tanzania's Professor Anna Tibaijuka becomes first woman to receive the H.R.H Prince Khalifa Bin Salman AI Khalifa Sustainable Development Award...
New PwC survey dispels myths about women and work...
5 Mar 2015
BUENOS AIRES, ARGENTINA: Historic results for the Argentine agency, placing them on the podium with Wieden+Kennedy New York and BBH London.
7 Feb 2013
NEW YORK, US: The Midas Awards, for the World's Best Financial Advertising, announced the award winners for the 2012 competition. This year's Midas Grand Jury awarded one Grand Midas, 26 Gold Ingots, 46 Silver Ingots, and 63 Finalists. The 2012 Midas Awards competition received entries from 28 countries and is reputed to be the only international competition that recognises excellence in financial services communications on a global scale.
21 Dec 2012
CANNES, FRANCE: The Cannes Lions International Festival of Creativity, taking place from 17-23 June, has announced the members of a further four juries: Creative Effectiveness, Design, Film, and PR Lions. South Africa is represented on the Design jury (Shelley-Ann Atkinson, Grid Worldwide Branding & Design) and on the Film jury (Catherine Ireland, Amplified).
30 Mar 2012
NEW YORK, US: Global consumer confidence increased one index point last quarter to 89, while Europe led confidence declines in 24 of the region's 27 measured markets, according to fourth quarter 2011 global consumer confidence findings from Nielsen, a leading global provider of information and insights into what consumers watch and buy.
8 Feb 2012
NEW YORK, US / LONDON, UK: MediaCom has named Fernando Emilio Silva as its new chief executive for Latin America. Fernando, who was previously chairman of Vivaki for Mexico, Central America and the Caribbean, will join the company 1 March 2012.
30 Jan 2012
MONTEVIDEO, ARGENTINA: The phrase "sex, drugs and rock 'n roll" characterises the classic lifestyle of the rock star, even if one could say that some rock stars have favoured the sex and drugs over the music.
25 Nov 2011
LISBON, PORTUGAL: The Eurobest Advertising Festival has announced that a total of 4824 entries have been submitted for this year's awards, up 11% compared to the 2010 Festival.
22 Nov 2011
NEW YORK, US: Global online consumer confidence fell for the seventh consecutive quarter as confidence in 31 of 56 global markets measured declined, according to from Nielsen, a leading global provider of insights and analytics into what consumers watch and buy.
9 Nov 2011
MONTEVIDEO, ARGENTINA: Dove wanted to re-launch its hair care range in Argentina and earn credentials amongst consumers as an expert hair care brand that women would trust. Dove wanted to refresh the promise that women who chose the Dove Damage Therapy range could reclaim control of their hair.
26 Oct 2011
WELLINGTON, NEW ZEALAND: New Zealand stands to reap a US$62.8 million* windfall from the Rugby World Cup 2011 final weekend, according to MasterCard Research.
21 Oct 2011
NEW YORK, US: Despite overall growth of 5.7% for the advertising industry in Q2 2011, adspend fell in nearly half the world's key markets in the second quarter of this year as economic concerns continued to impact the advertising industry, according to Nielsen's quarterly Global AdView Pulse report released recently.
20 Oct 2011
CANNES, FRANCE: A total of 28 828 entries from 90 countries (725 from SA) have been submitted to the Cannes Lions 58th International Festival of Creativity, the international annual awards for creative advertising and communications. This is the most entries in the history of the festival.
1 Jun 2011
MONTEVIDEO, ARGENTINA: Danone countered a vicious viral attack on its Actimel yogurt brand in Argentina by fighting rumours with - other rumours. As marketers struggle to find new ways to protect their brands from social media onslaughts, Danone is re-writing the playbook with its Creator of Rumours (Creador de Rumores) digital effort.
11 Nov 2010
MIAMI, US: The inaugural Festival of Media LatAm 2010 in Miami is said to have been a resounding success, attended by over 500 delegates from the Latin American and global media and marketing community. The winners of the Festival of Media LatAm Awards were announced at the close of the Festival.
29 Oct 2010
MIAMI, US: Latam's jury of advertisers, media specialists and advertising experts has deliberated over work from 44 agencies across 11 countries in Latin America - covering entries from 77 brands in total. A shortlist of 45 entries has been announced.
22 Oct 2010
ATLANTA, US: CNN has announced the launch of a new initiative for journalism students, called CNN iReport University, linked to iReport, the network's user-generated news community.
16 Sep 2010
NEW YORK, US: The United States has topped the YoungGun Top 10 rankings of the most awarded countries of the past decade, making it the number one country in the world for emerging and young creatives. South Africa is ranked sixth.
4 Aug 2010