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BizTrends 2018

Africa's consumer goods and retail sectors driven by expanding middle class, tech development

In Africa and the Middle East, the value of mergers and acquisitions transactions is expected to rise to $6.4 billion in 2018 and will continue to rise in 2019, to $6.6 billion...

1 Feb 2018

Next Einstein Forum survey to measure gender gap in African STEM education

The Next Einstein Forum has launched a survey that hopes to measure the existing gender gap in science, technology, engineering, mathematics (STEM) education and research in Africa...

26 Jan 2018

Top ten global consumer trends

The market research company, Euromonitor International revealed the top 10 global consumer trends for 2018...

23 Jan 2018

Quality content is key to advertising success irrespective of reading platform

Lumen proves that the actual viewing of, as opposed to potential exposure to adverts (no matter the reading platform of digital or print) leads to almost 9 times more sales...

12 Dec 2017

Less than 30% of Africa's e-commerce startups profitable

Less than 30% of African e-commerce startups are profitable, as ventures tackle issues such as lack of funding, shortage of trust and logistical difficulties...

By Gabriella Mulligan 8 Dec 2017

APA results: Kenya's thriving advertising industry

The fastest and most affordable connectivity in sub-Saharan Africa enables Kenya to punch well above its weight in the IT sector generally...

4 Dec 2017

Brands: Meet the #UntaggableForce

An ability to embrace the #UntaggableForce will be key for brands determined to flourish in the adapt-to-survive reality characterising global and local consumer markets today.

By Megan Bowman 30 Nov 2017

Africa's rebound demands bolder strategies than ever before

Manufacturers and retailers seeking to stay one step ahead in Africa's complex markets need to move beyond 'business as usual' - they simply cannot keep doing the same things and expecting a different result...

Issued by Nielsen 30 Nov 2017

Three key trends for African economic growth in 2018

Ecobank Group Research reveals three key emerging trends for Africa which it believes are strong evidence that Africa is on track for improved growth in 2018...

16 Nov 2017

#Trending: The rise of consumer resilience

How are people coping in this new connected world? A global study from Viacom looks at The Next Normal: Rise of Resilience among consumers, including from Nigeria and South Africa, and how brands should respond...

By Louise Marsland 7 Nov 2017

Reimagining marketing: Brand building in the digital age

What does the time-sapped, permanently distracted digital consumer want from your advertising? It's probably simpler than you think. Kantar Millward Brown's global media and digital CEO Gonzalo Fuentes recently let SA marketers in on the secret...

By Leigh Andrews 6 Nov 2017

Kenya election annulment: What are Kenyans talking about?

On 1 September the Supreme Court announced that the Kenyan elections had been annulled. Global media intelligence company Meltwater tracked and analysed the social media and online editorial mentions...

Issued by Meltwater 5 Oct 2017

Pay-TV market reaches 23.7m African subscribers

Dataxis' latest research shows the steady expansion of the pay-TV market in Africa. Following data publication for the second quarter of 2017, the total number of pay-TV subscribers reached approximately 23.7 million...

5 Oct 2017

Multinationals seek local presence in Africa

End of road for low-commitment investments in Africa: South Africa no longer automatic country of choice...

27 Sep 2017

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