Research

Subscribe to industry newsletters

Biz Takeout's

Episode 99: Best Marketing International and a jam packed show

Date: 25 Jul 2014
Get the Flash Player to play this.

Episode 98: FastCompany SA magazine, The Lean Startup methodology and Buying Cutomers with Brad Suga

Date: 18 Jul 2014
Get the Flash Player to play this.

Episode 97: MTN Business App Awards and measurability of ad campaigns.

Date: 10 Jul 2014
Get the Flash Player to play this.

Share us

Advertise with us
Advertise & RatesMy Account
Company press officeList company
Recruitment packagesSubmit job ad
Download ratecard
The story of the African consumer

Trying to define the average African consumer is near impossible. Tastes and shopping habits are unique to each country, with differences found between regions and even cities within a country.

By Laine Barnard 3 Jun 2014 08:59

Bottom line: It's about Africa

Africa is the story, actually the big story is Africa*. This was the message from Malcolm Horne, of Broll at the fourth South African Council of Shopping Centres (SACSC) annual research conference.

By Danette Breitenbach 11 Apr 2014 09:35

ZenithOptimedia releases its 'Global Adspend' forecasts

According to ZenithOptimedia's new Advertising Expenditure Forecasts, global adspend will be boosted this year by the three 'semi-quadrennial' events...

9 Apr 2014 10:03

Luxury goods firms taking the battle to Africa

Investment interest has grown in Africa's frontier markets this year and the region is set to become a key battleground for the luxury goods industry.

By Zeenat Moorad 27 Dec 2013 10:57

Consumer Confidence Survey: Economy again top global concern

NEW YORK, US: Global online consumer confidence fell for the seventh consecutive quarter as confidence in 31 of 56 global markets measured declined, according to from Nielsen, a leading global provider of insights and analytics into what consumers watch and buy.

9 Nov 2011 09:36

African mobile advertising market continues growth - InMobi

JOHANNESBURG: InMobi, the independent mobile ad network, has released its April 2011 Mobile Insights Report for Africa providing insights on mobile advertising trends on the continent. Data from the report shows that InMobi now serves 4.2 billion impressions a month in Africa, up 21% from 3.5 billion in January 2011.

6 Jun 2011 12:11

Significant shifts in South Africa, Africa's mobile patterns

A global study conducted by TNS Research Surveys shows that South Africans' unconditional love for handsets - more than content as it is in developed markets - is beginning to change and will even shift faster as bandwidth improves, and as cheaper smartphones appear on the market - probably from China.

By Issa Sikiti da Silva 21 Apr 2011 09:37

Africa Portal receiving high traffic

WATERLOO: The Centre for International Governance Innovation (CIGI) recently announced that the Africa Portal has reached a large, worldwide audience since its launch late last year. The online knowledge resource, which became active on 25 November 2010, offers open access to a suite of features aimed to equip users with research and information on Africa's current policy issues.

14 Mar 2011 11:06

2011 PAMRO meeting, media research conference set for Senegal

The 13th PAMRO meeting and All Africa Media Research Conference will take place from 21-24 August 2011 in Dakar, Senegal at the Le Méridien President Hotel. Updates on media audience research activities from countries from all parts of Africa will be provided.

14 Mar 2011 08:23

IPS hosts roundtable to support research uptake in Africa

IPS Africa hosted researchers, reporters and policy advocates in Johannesburg last month to review the outcomes of its DFID-funded 'Changing Lives: Making research real' project and its impact on research uptake in the region. The roundtable discussion sought to review the programme and develop research communication best practices to support research uptake.

8 Mar 2011 09:59

German holidaymakers avoid Egypt and Tunisia

NUREMBERG, GERMANY: The political unrest in North Africa has had far-reaching consequences for the tourism industry. According to GfK Retail and Technology, the majority of German holidaymakers have postponed any planned trips to Egypt and Tunisia and demand for the summer months also noticeably declined in the first few weeks of the year.

22 Feb 2011 07:09

Unemployment, inflation worries hit consumer confidence

NEW YORK, US: Consumer confidence fell in 25 out of 52 countries in Q4 2010 as hope for a global economic recovery evaporated at the end of last year, according to the latest edition of the Nielsen Global Consumer Confidence Index, which tracks consumer confidence, major concerns and spending intentions among online consumers.

27 Jan 2011 11:00

Hope for full global economic recovery in 2010 diminishes

NEW YORK, US: After an upbeat start to the year with two consecutive quarters of increases in optimism, global consumer confidence fell three points in September to an Index of 90 as consumers' hopes for a full economic recovery this year fades in most parts of the world, according to the latest edition of the Nielsen Global Consumer Confidence Index.

27 Oct 2010 06:22

PAMRO announces early Malawi line-up

The Pan African Media Research Organisation (PAMRO) is holding its 9th annual meeting and All Africa Media Research Conference at Lake Malawi in August this year. The keynote address will be by Amandou Mather Ba, the president of All Africa Global Media in the USA. He will be discussing internet penetration in Africa, and its impact on social behaviour and business practice.

9 Jul 2007 10:52

Show more
No jobs found