| No Comment | While the Bullard saga is far from over, ending up as it may be, in court in the future - our readers have certainly posted vociferous views on the matter, second only to how they feel about radio programming line-ups, usually! While most have slammed the satirist's writing on that last column of his at the centre of the row, our dipstick poll on the home page shows that most readers feel Bullard shouldn't have been fired. Amongst the chaff and vitriol, there are some very good views from readers who have given the matter some thought, and as always, we appreciate the debate that is stimulated and participation from our informed readership base. On that note, one of our expert readers and an industry leader, VWV CEO Abey Mokgwatsane talks today about the business processes that are crucial to creating a sustainable marketing business. And there are some great events we've partnered with this week coming up - Thebe Ikalafeng's Brand Leadership course where the local guru will be presenting alongside Tom Peters' CEO, Juli Ann Reynolds: www.brand-leadership.com; and Bizcommunity is hosting a live debate at The Women's Show in Sandton this week on whether advertisers' are plugged into what women want: www.thewomensshow.com.
Have a good week. Louise Marsland, editor: editor@bizcommunity.com. All marketing news to: marketingnews@bizcommunity.com. Responses to this column welcome on our blog: http://blog.bizcommunity.com.
| | Headlines MarketingRunning marketing like any other business [Abey Mokgwatsane] Most executives who run small-to-medium size businesses in the marketing industry will tell you that they always feel as if their business is on a knife's edge, characterised by inconsistent revenue streams, ever-changing client lists and high staff turnover, among other perennial problems. You're never entirely sure that you will be around next year. This opinion piece aims to give some guidelines to those among us looking for long-term sustainability and growth within the marketing industry. Can you speak your mind and still keep your job?[Chris Brewer] It would be remiss of me not to comment on the latest publicity drive of David Bullard (the thing that man will do for his own PR! Getting shot, then being fired - what next?). On the face of it, it seems the question is "is he a racist or not?" but I'm not so sure that really is the question. Marketing and ad budget cutbacks inevitable[Chris Moerdyk] Advertising budgets and marketing activities face inevitable cutbacks as SA's economic outlook dips and talk grows of an impending recession in the United States. And while marketers will argue that it makes no sense to cut budgets during tough times, companies the world over generally tend to batten the hatches and look toward advertising budgets as a good place to start saving money. Consumers cut back on expensesThe accumulative affect of rising interest rates is taking its toll on consumers who are tightening their grip on expenses, according to First National Bank, which has also appealed to customers who are struggling to meet their debt obligations to come forward for help. Kelly Rowland is MTV ‘Staying Alive' AmbassadorR&B singer-songwriter Kelly Rowland has been appointed as the official 2008 Ambassador for the MTV Staying Alive Foundation. The multi-platinum selling artist and Destiny's Child alumnus is to be the public face of Staying Alive in June 2008, dedicating herself to raising the profile of the global charitable foundation, whose mission is to empower young people who are protecting themselves and their communities against HIV and AIDS. Rowland will take her first steps in her new role as Staying Alive Ambassador during her solo tour of Africa later this year, when she takes her upbeat brand of stylish R&B to music fans in South Africa, Ghana, Tanzania, Mozambique, Kenya and Angola. Blogging from global Marketing ShowCatch blogger Eve Dmochowska on Bizcommunity.com from The Marketing Show in Sandton this week on: blog.bizcommunity.com with regular updates on the presentations. The Marketing Show, sponsored by Microsoft, examines the hottest new innovations and e-marketing techniques from the US, UK, Europe and Asia. This year's event will examine new consumer trends, how to succeed in social media, how to create customer value through online services, what's next in media and where you should be putting your promotion money. For more: www.marketing-show.com/SouthAfrica. Advertisement: AdvertisingMultiple award winner to judge LoeriesThe Loerie Awards has announced the appointment of Erik Vervroegen, president and executive creative director at TBWA\Paris, as one of the Jury Chairmen for the 2008 Awards. Cannes 2008 media, outdoor and radio Lions juriesLondon - The Organisers of the 55th Cannes Lions International Advertising Festival are pleased to announce the members of this year's media, outdoor and radio Lions juries. Congrats to the South Africans chosen: Jenny Barenbrug, Notabene; Vanessa Pearson, McCann Erickson; and Matthew Brink, King James. Cell C enlists subscribers in new adCell C's new brand campaign shows the strength of numbers and how harnessing the network's customer base can help affect change and start positive chain reactions. Peter Bidenko for Loeries juryThe Loerie Awards has announced that Peter Bidenko will be Jury Chair of the Experiential panel for 2008. Bidenko is the creative director of Tequila in Australia. Bob Scarpelli gets ready to step out of his shoes at Cannes this year - Gallo Images Getty Images Ultimate Brief competition for agency creative teams is open and the brief is simple and exciting. Jupiter Cape Town cracks the list at One Show - The Jupiter Drawing RoomThe Jupiter Drawing Room (Cape Town), one of the fasting growing and most awarded agencies in Cape Town, has been short listed in several categories for this year's One Show Awards. Jupiter Cape Town has the highest number of selected work for a Cape agency and is ranked second in the country this year. Draftfcb South Africa takes two of three Apex Awards - Draftfcb (South Africa)Draftfcb South Africa walked away with two out of only three Gold awards made by APEX at a gala ceremony held in Johannesburg, South Africa last week (Thursday April 10). The Association for Communication and Advertising's (ACA) APEX Awards recognise campaigns that are both creative and effective. Successful performance is measured by a measured return on investment and contribution to the client's bottom line. BEHP launches drug for Deep Vein Thrombosis - BEHPA growing concern amongst long-haul travellers is Deep Vein Thrombosis (DVT). BEHP engineered the launch in South Africa.
| Branding | | | Idea Engineers will grow your brand, reputation & business. | |  |
Reaching the ‘always-on' consumer[Louise Marsland] The traditional advertising model based only on reach and frequency is completely outdated. New marketing strategies are needed to engage with the citizens of the digital democracy, said Patou Nuytemans, EAME digital director, Ogilvy One Worldwide, at The Ogilvy Verge conference in Johannesburg this morning, 15 April 2008. She was speaking about the ‘Always-on Consumer' of the 21st Century. CinemaVolkswagen tells another moving story on the big screen with CineMARK - CineMARKVolkswagen South Africa's corporate ads tell stories that tend to tug at the heartstrings. Remember the Volkswagen corporate ‘Decades' ad which traced the lifespan of a Volkswagen Beetle from a first family car in the 1950s to a student car at the beginning of the new South Africa in the 1990s to a trendy convertible today? CRMTen ways to make CRM succeed [Roger Strain] CRM software implementations can be delicate affairs, as many organisations have discovered to their cost. Yet success is not difficult to achieve, given good groundwork and careful project management. If your organisations get all of the following 10 things right – or even most of them – a CRM success can pretty much be guaranteed. eBucks donates 2500 trees and shrubs to Cosmo City - eBuckseBucks, the reward of choice, in partnership with First National Bank (FNB) and Food and Trees for Africa (FTFA) planted the first half of the more than 2500 indigenous trees and shrubs from the eBucks Big Green Maze in Cosmo City on 12 April 2008.
| Design | |  |
Who really owns your work?[Mark Winkler] Now, perhaps I was brought up in an old-fashioned version of my industry, but the principle upon which I have always worked is that once the client has paid for the work commissioned, the material in all its forms belongs to the client… Richard Bloom's legacy honouredThe Richard Bloom Foundation, in association with Aardvark Press Publishing and Glasshouse, has announced the 2008 Richard Bloom Benefit Event to be held on 30 April 2008 in Cape Town. The benefit will raise funds for a fashion industry bursary programme headed up by designer, Craig Port, and is in honour of Richard Bloom who was tragically murdered two years ago along with actor Brett Goldin. An enormously useful visual resource: Corbis@Great Stock! - Great Stock! Great Stock! is the official southern African source for all Corbis imagery, which spans all kinds of imagery - from footage, to photography, in rights managed and royalty free, from archival to contemporary lifestyles, destinations - quite literally the entire spectrum of high quality imagery. Advertisement: DigitalTurning the promise of integrating online marketing technology into a reality - Acceleration[Richard Mullins] Richard Mullins, Director at Acceleration, looks at how companies can make sure online marketing technology integration projects deliver on their promise. Purple Cow Communications goes digital. It's official! - Purple Cow CommunicationsIt's official - Purple Cow Communications has relaunched as a fully-fledged digital marketing agency. Having established a legacy as one of the leading online advertising sales agencies in SA, Purple Cow is now striding boldly into the world of online digital strategies and solutions. Emarketing Professional Certificate courses to run in Cape Town next week - BritefireInternet marketing firm Britefire will run five one-day courses in Cape Town, from April 21-25. Designed for non-technical managers, each course will focus on a different dimension of online marketing: internet marketing strategy; website design; search engine marketing; email marketing; and web advertising and PR. Email marketing: Success demands following the rules - StriataEmail has more than proved its worth in the overall marketing mix, particularly when the rules are followed and sufficient focus is placed on the importance of wording, appearance and layout. Mining Weekly re-launches websiteCreamer Media have re-launched MiningWeekly.com with a portal that has undergone a complete redesign, enhanced multimedia offering and informed and up-to-the-minute content to make Mining Weekly a worldclass top mining news resource, said Creamer Media CEO Kenneth Creamer. “MiningWeekly.com represents the fulfillment of our vision to be a leading new media publisher that fully utilizes text, images, video and audio to deliver on our content promise to readers.” Direct MarketingPRIMEDIA@HOME's hat trick - the GCIS Vuk'uzenzele tender - PRIMEDIA@HOMEPRIMEDIA@HOME is the confirmed communication partner of choice for the Government Communication and Information System's (GCIS) Vuk'uzenzele tender, meaning they'll be the sole distribution agency for the Vuk'uzenzele government magazine, nationwide. Advertisement: | CMO Council Releases New Report on Customer Retention Strategies Find out more in the recently released CMO Council study, Business Gain From How You Retain: Addressing the Challenge of Customer Churn & Marketing Burn. You'll get aggregated insights from more than 450 global marketers on where and how they're losing customers and what strategies they're implementing - or not implementing - to insure that their business gains from retaining customers. An Executive Summary of the report can be downloaded free of charge or the full report available for only $199. Click here for more info |
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| Education and Training | |  |
USB-ED offers conscious career strategies for women - USB-EDAs more and more women take up management and leadership positions, there is an increasing need among them for empowerment and skills to make a success of their new roles and careers. To address this need, USB Executive Development Ltd (USB-ED) will be presenting a workshop - Conscious Career Strategies for Women - in May this year. Executive Training finds a powerful partner - Consciousness Coaching - CCI Coaching AcademyLife coaching as an industry earns over $100 billion a year worldwide. In America, it's the second fastest growth industry after IT.
| Eventing | |  |
Networking at WiMax World 2008WiMAX World 2008 is Africa's opportunity to deliver high speed services to everybody across the African continent. Research has proven that Africa has become one of the most important growth markets in GSM mobile communications outside of Europe. Since the introduction of services in April 1994, a staggering 16 million African subscribers have joined the mobile world – and this number climbs every day. Distell commissioned Kreate to help add that extra flavour to the Taste of Cape Town - Kreate SA At a venue fit for kings, Distell commissioned Kreate SA to provide a full production team to conceptualise and implement the set-up of the Savanna Style Lounge at the Taste of Cape Town in Camps Bay. Kreate SA was also required to provide all the brand ambassadors and event managers for the Savanna Style Lounge, the Alchemy of Gold Style Lounge, the Fleur de Cap and the Durbanville Hills tasting bars. Pernod Ricard commissioned Kreate to implement a Havana Club style lounge at the Taste of Cape Town - Kreate SA With Table Mountain as a backdrop and the Atlantic Ocean as your view, who could think of a more breathtaking venue for the Taste of Cape Town than the Camps Bay High School field? The Taste of Cape Town provided many visitors the opportunity to taste some of the best cuisine and beverages that we have to offer. 9th Cape Town International Jazz Festival - 3D Deco In April 3D Deco set out to be part of the production of one of the world's top jazz festivals. With an ambitious and dedicated crew the Cape Town International Convention Centre was transformed into a cascade of alluring shapes and colours. Winter specials - Thirst Bar Services Thirst Bar Services is offering specials to warm you up for winter including a 15% discount on all functions between May 1st and August 1st 2008. SA top performing companies called on for final nominations for the National Business Awards - Top Companies Publishing“If you don't enter, you can't be acknowledged,” comments Chairman of Topco Media, Richard Fletcher, as the countdown for final nominations for the National Business Awards by 25 April, 2008 begins.
| Exhibitions | |  |
My Digital Life attempts world blogging record at expoThe portal www.mydigitallife.co.za will attempt to set a world record for the world's longest continuous blogging session, 48 hours, at the Digital Life expo in Sandton which starts today, 18 - 20 April 2008. Barney, the world's best loved dinosaur turns 20 and celebrates his birthday at The Baby Expo - The Baby Expo This year marks Barney's 20th Anniversary and he plans to spend it doing what he loves best - making new friends at The Baby Expo - the first leg of which kicks off in Joburg at the Coca-Cola Dome from 15th-18th May 2008. Gold Awards for 12 stands at Durban Motor Show - Kagiso Exhibitions & Events Twelve of the 66 stands at the Durban Motor Show were presented with Gold Awards at the event's prize giving on April 13. The only double winner was Toyota, which collected Gold for its passenger vehicle and outdoor displays. Mamas, papas and babas enjoy a baby bonanza in Durban - Baba Indaba Yeah baby, this one's especially for you! Whether you're already parents or moms-and-dads-in-waiting, the SABC Education Baba Indaba is packed with inspiration, great ideas and practical advice on how best to tackle the joyous, but sometimes arduous, task of bringing up baby. Scan Display Botswana moves and expands into printing - Scan Display Scan Display's Botswana branch has moved to new offices in Broadhurst, Gaborone. The exhibition and display specialist has been operating in Botswana since 1999 and the company's recent growth was the motivation for the move to bigger premises. Another global first for Pampers at The Baby Expo - The Baby Expo Following on the first ever Guinness World Record for The Largest Gathering of Pregnant Women Under One Roof set at the Your Baby Show 2007, The Baby Expo (previously Your Baby Show) is presenting yet another global first for South Africans to enjoy, and the world to follow! Oasys supports Sasol as it “strikes oil” in Dubai - Oasys InnovationsThe Sasol Group Services Head Office, based in Rosebank Johannesburg, contracted Oasys Innovations, on behalf of their affiliate Sasol Middle East based in Dubai, to design and construct a corporate stand for an international exhibition. The stand needed to reflect the Sasol Group as a whole and display individual, industry specific products for the Middle East Coatings Show held in Dubai from 10-12 March 2008.
| Magazines | | | CAR - WIEL - Leisure Wheels - CARtoday.com | |  |
Bullard builds an Empire[Louise Marsland] Popular culture and media magazine Empire, from the Maverick business magazine stable, will continue running columns by David Bullard, Empire joint editor Phillip de Wet confirmed yesterday, 15 April. Leigh Toselli joins Sandton magazineSandton magazine, launching May 2008, has announced the appointment of fashion/style guru Leigh Toselli as contributing editor for its monthly style pages that will include unisex directional fashion, grooming and health. A stylish winter awaits you... - woman360 As the seasons change and days get cooler, woman360's leading titles, Sarie, Fairlady and True Love, hit the shelves with stylish winter trends in their annual Winter Fashion & Beauty supplements. Preditor tackles publisher syndication and web-experience challenges head on - Prefix TechnologiesPreditor CMS, the CMS framework for the publishing industry, has received its next major update with the release of version 1.5. The release focuses on syndication, tighter Adobe InDesign integration and enhanced web-rendering capabilities. For Preditor customers, the release allows them to further optimise revenue potential and increase workflow efficiencies across all three distribution channels – print, web and mobile.
| Media | | | Recruitment - Advertising, Marketing, Public Relations, Media Sales | |  |
Apologies and oustings[Tshepiso Seopa] [NEWSWATCH] Bullard has apologised for offending anyone, but is going ahead with a lawsuit against the Sunday Times for unlawful dismissal, and the SABC Board remains in the spotlight. Calls for release of jailed Chinese journalistsAn international conference on press freedom in China called on Chinese authorities to honour their Olympic pledge to respect human rights and press freedom and to release all jailed journalists. More than 30 journalists and 50 cyber-dissidents are being held in prisons in China, which is the world's largest jailer of journalists. South African editor wins TABPI Young Leaders ScholarshipCLEVELAND - Winners have been selected for the 2008 Trade, Association, Business Publications International (TABPI) Young Leaders Scholarship and a South African is among them - Kate Rau from Push Media in Rivonia, Sandton. The future of journalism: top editors speak outThe World Editors Forum is running a series of exclusive interviews about the future of journalism on its Editors Weblog, with top editors at leading newspapers around the world. The latest instalment is with Jonathan Landman, deputy managing editor of the New York Times.
| Mobile | |  |
Standardbank.mobi launchesWhile most banks now offer cell phone banking, Standard Bank has upped the ante with a range of creative services which anyone with a wap-enabled cell phone can access via their new Standardbank.mobi site. A ‘fringing' world first for mobileJohannesburg - fring this week became the world's first mobile VoIP application to be made publicly available for the iconic apple iPhone, enabling users to talk, chat and interact with other fring users (“fringsters”) and all of their online communities, using their iPhone's WiFi connection. Mobile marketing industry continues to growThe Mobile Marketing Association (MMA) continues to experience record membership growth on the heels of its most recent Latin American chapter launch and continued growth of the mobile industry.
| Newspapers | |  |
Mathatha Tsedu named industry Lifetime Achiever - City Press At the Mondi Shanduka Awards, City Press Editor-in-Chief, Mathatha Tsedu was honoured with the 2007 Lifetime Achiever Award. For almost three decades, Mathatha has been firmly entrenched in newsrooms, living and breathing newsprint. Advertisement:
| Online Media | |  |
The OPA opens its doors to advertising agencies - Online Publishers AssociationThe OPA invites advertising agencies to constructively contribute towards the development of a flourishing online industry in South Africa. JD Internet Consulting announces the successful launch of Jala Capital's new corporate web site - JD Internet ConsultingJala Capital is an investment holding company started in 2005, with a vision to build value in investee companies, by providing capital resources, support and highly skilled, talented management teams. SkillPod Media partners with Kagiso; penetrates Eastern Europe, China and US Telco market - Skillpod MediaAt a time when hyperbolic marketing claims are thrown around with abandon, SkillPod Media is steadily establishing itself as the real deal when it comes to pulling off online marketing coups. New iafrica.com coming - legendary SA portal gets new look - Primedia Online One of South Africa's most loved web sites and biggest portals iafrica.com is undergoing an exciting overhaul as it comes out with a great new design and upgraded content. Realmdigital provides Fantasy Sports platform to Brandhouse, IOL and more - Realmdigital Brandhouse launched their fantasy rugby league for this year's Super 14 for one of their leading brands of rum, Captain Morgan. The game is targeted at rugby fans globally with the main objective being to increase their CRM database for further marketing initiatives. IOL also uses the same Fantasy Platform for its Fantasy Formula 1 league to increase their profitability by selling advertising space on the website. Ananzi moves forward with Google - AnanziAnanzi, South Africa's most popular web search engine, has worked with Google to bring local web users an international search service. This will allow Ananzi users to search locally on Ananzi, and the international web using Google, all in one convenient place.
| Out Of Home | |  |
Smaller agency - bigger picture! - Zmanga MediaZmanga Media International has over the past three years provided its clients with a no-nonsense service in the large format outdoor field. Not only have we had (and still have) our own municipal approved sites up for grabs, but we have also enabled the likes of PPC to do self-branding on their own enviable outdoor space in Johannesburg, Port Elizabeth, Pretoria and Botswana. Provantage Transit TV goes national - Provantage Media Provantage Media has announced the national rollout of Transit TV. An additional 500 taxis have been added to the fleet of 600 operational taxis in the Gauteng, Kwa-Zulu Natal and Western Cape regions, bringing the total fleet running the in-taxi television station to 1100. Primedia@Home to distribute govt magPrimedia@Home is the confirmed communication partner of choice for the Government Communication and Information System (GCIS) Vuk'uzenzele Tender. Primedia@Home implements standardised national controls for both mass and niche distribution platforms developed by the media owner to ensure advertising material is reliably, effectively and professionally distributed, including publications of this nature. ProductionIreland/Davenport and Frieze Films Tanchel shoot for Soweto Rugby Club - Frieze Films Ireland/Davenport and Frieze Films have collaborated to create a TV commercial aimed at heightening awareness for the Soweto Rugby Club (SRC). Koekemoer steals the Vodacom spotlight - Picture Tree Vernon Koekemoer was a star attraction on Alan Irvin's Picture Tree set for the latest Vodacom commercial. You've been served - Egg Films Humanoids Terence Neale's recent Chicken Licken campaign is nothing short of a visual feast, featuring fantastic, over-the-top characters representative of South Africa's diverse cultural extremes. Oscar Strauss's bid for the One Show - Picture Tree It is clear why the compelling Smoking Baby commercial, directed by Oscar Strauss of Picture Tree, is a semi-finalist for New York's One Show awards. The ad's blunt message is that it takes three days for a newborn baby to beat nicotine withdrawal. V-Lab takes honours at the AdMag Awards - V-Lab The prestigious award ceremony held recently saw V-Lab being presented with The Best Advert in Advantage Magazine. Khalo Matabane – now directing commercials at Faith - Faith Creations Khalo Matabane has made an effortless transition to shooting commercials with Faith having recently completed an extremely charming and performance driven Tastic Rice ad for TBWA Hunt Lascaris.
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Poking internal comms with a stick[Tiffany Markman] If you talk to your company's employees, this is for you… According to the experts, there's never been a better time to be in internal communication. But that's a little surprising in light of some recent research. The sixth sense of communicationThe Public Relations and Communication Management Institute of Southern Africa (PRISA) has announced details of its forthcoming National Conference: ‘Communication – The Sixth Sense'. The conference will be held at Montecasino, Fourways, Johannesburg, from on 18 - 19 June, headlining as keynote speaker the renowned political economist Prof Noreena Hertz of Cambridge University. Communications industry is fast losing faith in tenders and pitches - Tshirundu Communications [Thendo Ratshitanga] There was a time when the slightest opportunity to participate in a PR tender or to pitch to a prospective client elicited great excitement and enthusiasm in the marketing communications industry. Where is respect and loyalty today? - Livewired Communications [Janine Lloyd] What is happening to our business culture and ethics? It seems to be fraught with attitudes closely resembling a soulless approach, topped off by “cheers you are out, in with the new”. That is not too bad, a bit of new blood is always good, however it seems that chucking out suppliers or partners who have supported them over the years, who have the skill and knowledge about their business and who are delivering, without a thought or care in the world is a bit callous.
| Radio | |  |
Ukhozi FM is searching for service providersUkhozi FM has announced that it will host a series of briefings aimed at identifying preferred partners and suppliers with whom it will work with in the 2008/09 financial year. These briefings will give organisations and companies an opportunity to understand the content and marketing objectives of Ukhozi FM as well as the SABC procurement policies and procedures. Heart 104.9FM's traffic idol - Heart 104.9Cape Town radio station Heart 104.9FM has issued an open invitation to audition for a slot on air. Jacaranda 94.2 makes ‘inroads' with pothole initiative - Jacaranda 94.2Community champion Jacaranda 94.2 has embarked on a proactive initiative, in a bid to alleviate the widespread problem of potholes. Dubbed the ‘Pothole Olympics', because of the ‘friendly competition' the initiative is intended to create between municipalities, the campaign has kicked off to an impressive start. Advertisement:
| Research | |  |
Is the ‘township market' getting healthier?OmniVision will be running its third Township Trends Series in May. One of the key shifts evident in the past six months was that health awareness is becoming more top of mind among township consumers. This growing awareness should gradually begin to impact on their purchasing decisions. The light on the other side of loadshedding - SynovateRecent loadshedding activity has led 90% of South Africans to cut down on electricity usage, according to a recent survey conducted by global marketing research company, Synovate. RetailWoolworths is awarded global 'responsible retailer' statusWoolworths has received international recognition in the retail sector by being named Responsible Retailer of the Year at the World Retail Awards – held during the annual World Retail Congress recently. Six companies from across the globe had been shortlisted for the prestigious award. Reach your target retail market with Bizcommunity.comThe www.bizcommunity.com New Products Pavilion at the Cape Town Good Food and Wine Show will be showcasing new products to exhibition goers May 15 - 18, 2008. Last year the show attracted 45 000 visitors, this year 50 000 are expected and www.bizcommunity.com will be hosting The New Products Pavilion. To find out how to showcase your new product, click here: https://www.bizcommunity.com/Article/196/160/23759.html.
| Sales | |  |
Insurance members can enjoy themselves responsibly with OUTsurance's new chauffeur service - OUTsuranceLeading Southern African direct short-term insurance company, OUTsurance, has launched ‘Buddy@OUT', a chauffeur service that provides members with a convenient alternative to drinking and driving: their own personal driver. SponsorshipBusiness sponsorship awards nominations openBusiness & Arts South Africa, in partnership with Business Day, launched awards for business sponsors of the arts in this country in 1997, to recognise and highlight businesses that make effective and innovative use of arts sponsorship and, in so doing, lift the profile of the arts. The 11th series of awards reflects a growing awareness within the corporate sector both of the inherent value of the arts to society at all levels, and of the business argument for supporting the arts. Illuminating sponsorship alleviates traffic chaos Leading aerial laser surveying firm, Southern Mapping Company (SMC), is taking the lead in alleviating some of the power problems caused by Eskom's outages, by sponsoring one of the first solar powered traffic lights in Gauteng. Hospitality packages on offer for Vodacom Tri-Nations series - SAILCIRCA Hospitality, a SAIL Group company is delighted to offer hospitality packages for the 2008 Vodacom Tri-Nations Rugby series. Healthy passport to Women's ShowLike- It-Lean will be sponsoring Health Slots at The Women's Show in Sandton next week at the Sandton Convention Centre, April 24 – 27, to empower and support women to embrace a healthier attitude. These will be held daily at the show and will be led by health experts.
| TV | |  |
New classic sports channelESPN and MultiChoice have announced the launch of ESPN's second sports channel in Africa: ESPN Classic. ESPN Classic will be the first sports channel in South Africa devoted entirely to the greatest moments and legends in sport. SABC decreases long term ad rates by 15%SABC Television Sales has decreased its advertising long term rates by an average of 15%, "in the interest of good business practice", the corporation said in a press release this afternoon, Friday 18 April 2008. Big Brother back by popular demandM-Net has announced entries for the third season of the blockbuster show, Big Brother Africa. The show boasts audience involvement of in excess of 900 000 SMS's, over 14 million page impressions and over 4 million video clips viewed online for their 2007 season. M-Net is on a drive to highlight sponsorship and product placement opportunities as a results-driven advertising medium with figures like that. Tommy Hilfiger and Sony BMG unveil TommyTVAmsterdam - TommyTV is a new online global music TV concept from Tommy Hilfiger and Sony BMG, bringing music and fashion together in an online evolution of the Hilfiger Sessions music series, staged in creative collaboration with Sony BMG Europe. SABC board holds emergency meetingSABC group executives yesterday, 15 April, held an emergency meeting to deal with recent media reports signalling a looming battle between the SABC board and senior management of the organisation. MultiChoice refines channels after feedbackFollowing the implementation of the Channel Shuffle six months ago, MultiChoice has taken note of feedback from customers and has made further improvements to its DStv's channel numbering and grouping. |
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| | New accounts | | | Clarity goes live with kulula.connect - more info | | More...  Submit a New account | | |
| | People on the move | | | Mpumelelo Mabaso has been appointed as junior art director at The Gate. | | The Letter Corporation has appointed Angie Meintjes as account manager. | | Chad Simons has been appointed new business manager for Wrapped Magazine. | | Virgin Atlantic appoints new country manager - more info | | TUT appoints new director for corporate affairs and marketing - more info | | More...  Submit a Person | | |
| | Events to diarise | Vega's idea exchange Vega The Brand Communications School - Johannesburg, 24 April Be part of this industry forum for brand-centric debate with Terry Behan, MD of The Fearless Executive, and Gordon Cook, co-founder of Vega. | | | Six-week part-time filmmaking course The Excellent Film School - Johannesburg, 3 May An intensive six-week filmmaking course with emphasis on producing, directing, scriptwriting and camera operating. | | | Adobe Photoshop CS3 - Advanced 2B Studio - Johannesburg, 5 May This two-day intensive hands-on Photoshop training will take your Photoshop expertise to the next level with all kinds of tips and techniques to improve workflow and expand your creative options. | | | Apple Final Cut Pro® essential skills Friends of Design - Academy of Digital Arts - Cape Town, 5 May This essential skills Final Cut Pro course covers the user interface, logging and capturing, basic editing, advanced concepts etc. | | | Breaking into freelance writing Media Mentors - Johannesburg, 7 May Aimed at those wanting to earn a living through writing or wanting to improve their skills, this course will provide the tools to write newspaper and magazine articles, press releases and edit copy. | | | mycustomer 2.0 training Trade Intelligence - Johannesburg, 7 May / Cape Town, 14 May / Durban, 28 May / Johannesburg, 6 August / Cape Town, 20 August / Durban, 25 August A two-day workshop providing a framework for the understanding of your key accounts and the environment in which they operate. | | | Heart 104.9 industry function - Gauteng RadMark - Johannesburg, 8 May As winter approaches, we invite you to join us for gluhwein and hot chocolate as Heart 104.9 takes you on a journey to the true soul of Cape Town with their brand presentation. | | | The one number you need to grow for 2010 BrandOvation - Johannesburg, 9 May / Durban, 16 May / Cape Town, 23 May / Pretoria, 30 May This half-day master-class, presented by international brand leadership expert, Dr Nikolaus Eberl examines the role of customer advocacy for brand leadership in view of the 2010 FIFA World Cup. | | | Illustrator CS3 training - Level one 2B Studio - Johannesburg, 12 May This two-day intensive hands-on Illustrator training will get you comfortable with fundamental concepts and skills, and then go beyond, increasing your productivity with timesaving shortcuts and insider secrets. | | | Web development essentials training 2B Studio - Johannesburg, 19 May This 2B Studio class goes beyond basic knowledge of Adobe Dreamweaver, XHTML, and CSS to help experienced and budding web designers create websites that are structurally sound and search engine friendly. | | |
| | Upcoming events | Writing product briefs, outlines, articles Institute for the Advancement of Journalism - Johannesburg, 21 April Enviromental reporting Institute for the Advancement of Journalism - Johannesburg, 21 April Basic photojournalism Institute for the Advancement of Journalism - Johannesburg, 21 April Techniques for persuasive selling Enterprise Support - Randpark Ridge, Randburg, 21 April InDesign - Short course StudioPeople - Johannesburg, 21 April e-Commerce web design course Phemba Technologies - Randburg, 21 April How to create and maintain your own website Eridge Marketing - Randburg, 22 April Adobe Illustrator CS3 AAA School of Advertising Cape Town - Cape Town, 22 April How to create and maintain your own website Eridge Marketing - Randburg, 22 April Dreamweaver level two - Short course StudioPeople - Johannesburg, 22 April | More...  Submit an event | | |
| | Jobs offered | Specialising in Media Sales, Advertising and Marketing placements |  |
| Meduim Graphic/Web Designer - Centurion/Pretoria Design agency in Centurion seeks creative individual with leadership potential. Two years experience minimum of a three year qualification from college or varsity, in CI's, branding, layout and web graphics. read more
| .Net Developers - Sandton Clarity is an interactive agency focusing on the creation and use of dynamic technologies for delivering unique online brand experiences. read more
| Accounts Executive - Cape Town Accounts executive required at Primedia@Home. Based in Rondebosch, you would source and develop new business as well as maintain top customer base. Energetic and driven individuals need only apply. read more
| Local Sales Executive - Rondebosch - Cape Town Local sales executive required at Primedia@Home. Based in Rondebosch, you would source and develop new business. Energetic and driven individuals need only apply. read more
| Client Service Representative/Sales Co-ordinator - Rondebosch - Cape Town Client service representative/sales co-ordinator required at Primedia@Home. Based in Rondebosch, you would co-ordinate and assist with consumer promotions as well as process briefs. Organised, disciplined only. read more
| Online Business Editor - Cape Town Online editor required for market-leading business website and email newsletter. Would suit young, ambitious journalist with energy and passion. read more
| PA to CEO - Fourways Exciting opportunity exists within a global advertising agency for an experienced PA to assist the CEO in the day-to-day running of her desk and diary management. read more
| HR Administrator - Johannesburg Pioneering advertising agency seeks the expertise of a qualified HR administrator with a minimum of two years experience within a similar environment. read more
| Recruitment Consultant - Creative - Sandton Are you young, dynamic and have a passion for advertising and design? Are you a designer or an art director who is looking for a new and exciting challenge? read more
| Account Manager – Client Service (AA) French/Port - Johannesburg Leading, global agency seeks the expertise of a dynamic and vibrant AM to work on exciting and innovative account. Minimum of two years in an AM role in an ad agency. read more
| Office Manager - Johannesburg A small, fun, and extremely busy production company seeks a dynamic, self-motivated office manager to develop, manage and improve every aspect of the operation of the office. read more
| Med-weight Designer and Senior Designer - Natal Midlands Escape the rat race, and join a company based in the Kwa-Zulu Natal midlands, head office of Xposure a national ad agency looking for two med/senior designers. read more
| Media/Advertising Sales Executive - Johannesburg Thunda.com seeks media/advertising sales executive. Join an entrepreneurial team of seasoned marketing professionals. Be a part of the future success and growth of this leading South African internet brand. read more
| MD of your own business - Kramerville - Sandton Don't give up. If you believe you can make your current business work with a little support and you know you are an entrepreneur then call Raizcorp. We understand. read more
| Financial Manager - Johannesburg Curious Pictures, production company based in Johannesburg, seeking financial manager with BComm Honours, two years experience. Duties include overseeing financial admin and production accounting. Salary negotiable. read more
| Marketing Co-ordinator - Cape Town Marketing positions available in dynamic companies in Cape Town. Must have tertiary qualification and 3+ years relevant experience. read more
| Head of Marketing and Business Development - Johannesburg Curious Pictures, a production company in Johannesburg, seeking head of marketing and business development. Strategic thinker with post graduate qualification and five years experience. Salary negotiable. read more
| Label Sales Executive - Midrand Successful and confident self-adhesive printed label and packaging sales executive required by a leading company in Midrand.
High basic salary and Commission with fringe benefits read more
| Graphic Designer - Johannesburg We are looking for a dynamic designer with five years experience in design across a wide spectrum of categories. Must be able to conceptualise and take job through to completion. read more
| Graphic Designer - Middle-weight - Durban We are looking for highly creative mid-level designers to join our team. Candidates must be lateral thinkers who thrive on using their problem solving skills. read more
| Highly-competent Producer - Bedfordview Christian media ministry based in Bedfordview requires a highly competent television producer to head up a small production department. read more
| PR Account Executive - Project-basis - Cape Town/City Bowl Small PR Agency seeks enthusiastic, sophisticated bright spark to assist on prestigious hospitality accounts. PR agency experience essential, including pitching and follow-up with media. Excellent writing and publicity skills. read more
| Call Centre Consultants - Bellville Call centre consultants x100 required. Full training and qualification provided. Industry related remuneration. Matric, excellent communication and spoken English skills required. Call centre knowledge advantageous. read more
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| | Quotes | | | "History is a symphony of echoes heard and unheard. It is a poem with events as verses." - Charles Angoff | | "When you are in trouble, people who call to sympathise are really looking for the particulars." - Edgar Watson Howe | | "If you're a gifted flirt, talking about the price of eggs will do as well as any other subject." - Mignon McLaughlin | | "Every creator painfully experiences the chasm between his inner vision and its ultimate expression." - Isaac Bashevis Singer | | "Television was not intended to make human beings vacuous, but it is an emanation of their vacuity." - Malcolm Muggeridge | | "In the pun, two strings of thought are tangled into one acoustic knot." - Arthur Koestler | | More...  Submit a Quote | | | Print - Print any item in this newsletter. Email - Email any item in this newsletter. Comment - Comment on any item in this newsletter.
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The following companies have opened press offices on Bizcommunity.com!
 Primedia Online is a generator and aggregator of quality content. We pride ourselves on our journalists and the ability to generate original content as well as their ability to manage and publish content. Click here to visit Primedia Online's press office.
 A true 100% BEE company from inception. Thuso is an emergent and innovative entity specializing in design, printing and supply of modular portables as well as structural display systems for every application. Click here to visit Thuso Exhibitions' press office.
 Kemtek specialises in providing end-to-end solutions for bar coding, labelling, printing, scanning and related data management requirements and believes that service is the key to success. Their extensive South African branch network spans Johannesburg, Pretoria, Durban and Cape Town Click here to visit Kemtek's press office.
 Formed in 1995, Ask Afrika is a South African Strategic research partner that applies active intellect and connectivity to provide credible research results and consulting services to their wide range of blue chip clients. Click here to visit Ask Afrika's press office.
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