| | | No Comment |  “What do agency people wear to formal functions? Usually, a t-shirt and jeans. And to a black tie function? A black t-shirt!” Thanks to Tony Koenderman for that joke at the AdReview Awards last week where a merry time was had by all at what was essentially the first social outing for the industry this year. There was much air kissing and cries of “Darlings, you look fabulous!” and variations thereof. 2007 is a fairly action-packed year with a host of key international events: the designers had their turn at Design Indaba in February, the PR industry has the World PR Festival in May, as does the research industry at the SAMRA conference, and media hacks get their chance at the World Association of Newspapers Congress in Cape Town in June. The rest of the media industry have another go towards the end of the year when the new magazine publishers awards are held jointly with a first-of-its-kind conference for the industry. And of course not forgetting the climax of the year, the Loeries, this year end-July and already the invites are coming in for a host of new events and parties. As a postscript to my No Comment last week on social media – the first visuals of the Virginia Tech shootings in the US last week were from a student (read: citizen journalist) taken on his cellphone and flighted by all networks continually: Sky, CNN, BBC, along with eyewitness accounts from students – the most powerful being the video clip emailed by the shooter himself during his rampage to the media networks. That is social media in action.
Keep networking! Louise Marsland, editor, editor@bizcommunity.com
| | Headlines | News24’s subtle multimedia launch
Mobile TV campus platform launched
Another reputation bungle - Royal Canin
Latest ROOTS 007 overview
Loeries PR call to entry
Jupiter, king of agencies
SA print media racist, xenophobic?
Mobile advertising: the new Holy Grail
AMEP final call for entries
SABC3 zooms in on men
Broadband + IPTV = media overload
One Show finalists for SA
Palm Beach Film Festival honours Anant Singh
World PR Festival in Mother City
McCann Worldgroup secures Sisulu partnership
Free paper focus for World Editors Forum
Cape community newspaper launches
Distell joins forces with Scotch distiller
Consumers are like cats and dogs
SAB introduces quart bottles
Online media monitoring for Africa
South Africa's D&AD nominees
Why outsource events?
|
Marketing | | KLA seals empowerment deal
South African marketing research and intelligence company Kaufman Levin Association (KLA) recently concluded an empowerment transaction with Women’s Development Bank Investment Holdings (WDB). In terms of the agreement, WDB, whose sole shareholder is the WDB Trust, a not-for-profit association which supports and develops rural women entrepreneurs by giving them access to finance, has acquired a 25.1% shareholding in the KLA business.
Podcasting, marketers and business plans
Reflecting the sizeable growth of podcasting in South Africa, this year marketers should be contemplating using podcasts as a marketing tool to make their service offering unique. This is according to Bryan Poggo from Podcity, a company which creates, manages and markets various podcasts.
OpenAd.net expands into Netherlands
OpenAd.net, reported to be the world’s first e-marketplace for advertising, marketing and design ideas, is continuing its worldwide expansion by launching in the Netherlands, due to growing interest from Dutch advertisers. The decision follows a six-month period of growth for OpenAd.net, which now has offices in London, Switzerland and Slovenia, as well as a presence in the US, Dubai, Latin America and Australia.
Technology in the playroom - Egg Marketing & Communications
 [Alda Heunis and Charlotte Bradley] Almost every popular toy has been technologically enhanced to achieve higher popularity and sales. "Traditional toy makers have been losing to video game makers for years, which is why they enhance their brands by introducing interactive extension or Internet connectivity to their toys," says Mark Ganz, of the research company IBISWorld.
| Advertisement:
|
Advertising | | Another sponsor for TBWA\ community initiative
The Nelson Mandela Children’s Fund (NMCF) was recently announced as the latest sponsor for the TBWA\ community initiative Room 13, which involves setting up an art room and ultimately self-funded business in schools around the country. The fund has promised to match all funds raised by TBWA\ this year and will also assist the programme's expansion.
Hard to miss
 [Simone Puterman] Lately, Absa and Visa having been doing it for die Bokke, Castle Lite chose right with Crossroads, Fresh Eye has been playing with kids for Absa, and SAB’s Brutal Fruits has been hard to miss, thanks to Wideopen.
Jupiter, king of agencies
The Jupiter Drawing Room won the top accolade at the AdReview Agency of the Year Awards presented at a gala banquet in Johannesburg last night, Thursday, 19 April 2007. The Jupiter Group took the Oracle Ad Agency of the Year award after its Johannesburg and Cape Town agencies both won their categories (Large Agency and Cape Agency of the Year).
Ogilvy Group regains top spot
After seven years at the top, FCB has been pushed off the top spot as South Africa’s biggest advertising and marketing services group by Ogilvy. This is disclosed in Tony Koenderman’s AdReview, which will be published with the April 26 issue of Finweek.
One Show finalists for SA
Out of the over 17 000 entries from 64 entries around the world, South Africa has 29 Advertising and nine Design finalists for the One Show Festival, New York, 8 - 11 May 2007. Widely recognised as one of the standards of excellence, the One Show awards the year’s best work in advertising, design, interactive and student work from all over the globe.
Shopping for commercials made easier
Ornico Media Information’s newly updated website offers 24-hour online access to commercials which appeared since January 2005. Clients can now compile their own shopping baskets and download these commercials as required.
McCann Worldgroup secures Sisulu partnership
McCann Worldgroup yesterday, Tuesday, 17 April 2007, announced that Zwelakhe Sisulu will become the new partner in McCann Worldgroup South Africa, with Sisulu’s company becoming a 49% shareholder. Sisulu, the founding editor and chief executive of New Nation newspaper, has held the positions of Group CE of the SABC and chairman of NAIL (New Africa Investments Limited) and currently has several media and telecoms interests in Africa.
Porky’s Animal Farm revolution
“It’s time to drive the humans out of the office and let the animals take charge! It’s a revolution in advertising, it’s overdue, and it’s all about giving creative thought - the animal in all of us - a chance to lead the way.” That’s how Porky Hefer describes his new brainchild and soon-to-be-launched creative initiative, Animal Farm.
South Africa's D&AD nominees
South Africa has scored five D&AD Global Award Pencil nominations and 12 In Book this year, compared to last year’s three Pencil and 16 'In Book' nominations. Winners of Yellow Pencils, or the even more rare Black Pencil, will be announced at the D&AD Global Awards Ceremony & Dinner on 24 May 2006.
AAA course on brand management
Running June to October 2007, the AAA School of Advertising will be running a module on strategic brand management, incorporating the latest theory and practical applications of two key disciplines – brand management and account planning.
AMASA Johannesburg welcomes 2007/8 committee - AMASA
The Advertising Media Association of South Africa (AMASA) welcomed and announced its Johannesburg 2007/2008 committee at the recent annual AGM held at the JSE in Sandown, Johannesburg.
RadMark MD exits advertising industry
Citing personal reasons, Sue Walker has decided to leave the advertising industry and thus, on Monday, 16 April 2007, announced her resignation as MD of RadMark, as of end April. Financial director Jerry Singh will act as MD until a replacement is found. “In the time I’ve been at RadMark, I’ve observed the management team grow into a highly capable, passionate and dedicated force, capable of taking RadMark to the next level,” says Walker.
Google bets on DoubleClick
The pending US$3.1 billion cash acquisition by Google of DoubleClick, which provides the technology to place online ads, is not only another blow to Microsoft but also an enormous bet, according to Adweek.com. For more, click here.
Showcasing SA at Cannes
South Africa Xposed (SAX) will once again be showcasing the South African commercials industry to the world at Cannes Lions 2007. “This will be our third year at Cannes Lions in what is arguably the best and most visible space on the Croisette.” comments Janette de Villiers, founder member of SAX and its working group. “[South Africa House], combined with the Shots party sponsorship, is undoubtedly the most high profile exposure for any one country at Cannes and reconfirms our industry’s place within the global commercials industry.”
| Advertisement:
|
Africa | | AMEP final call for entries
AMEP, the event organiser for the Maputo International Advertising Festival, is calling for final entries to the second annual festival. The festival honours and recognises advertising agencies, producers and other communication companies from any part of the world, especially from the southern Africa and Indian Ocean regions.
|
| | Branding | | | Idea Engineers will grow your brand, reputation & business. | |  |
| | | Too painful for words - Expanding Branding
 It’s that time of the year again, when 18 000 runners prepare themselves for one of the most gruelling races in the world, the Comrades Marathon. Expanding Branding has teamed up with Monica Childs Marketing to make it easy for marketers to reach this crazy crowd and the entourage through the OFFICIAL 2007 Goody Bag.
Vega to launch new degree - Vega School
Vega is launching a new degree - a BA in Brand Building and Management. The first intake for the degree will take place at the beginning of the 2008 academic year. It will be delivered on all three Vega campuses, namely Sandton, Cape Town and Durban.
In brands we trust - Affinity Brands & Branding
Brands & Branding in South Africa invited leading brand thinkers to respond to the adage "In brands we trust", which is the theme for this year’s book. Here are just a few of the many replies received...
Who cares about branding? Just about everyone, it seems... - Affinity Brands & Branding
Over 40 000 organisations and individuals in South Africa (and some overseas) have bought copies of Brands & Branding in SA. Many, in fact, have bought every edition since it was first published in 1993.
| Advertisement:
|
Cinema | | Palm Beach Film Festival honours Anant Singh
The 12th Annual Palm Beach International Film Festival (PBIFF) and its executive director Randi Emerman announced earlier this week that it will honour film producer Anant Singh with its prestigious Career Achievement Award on 23 April. Singh will be attending the festival.
|
Design | | Art Vespa winner no chicken
 By winning the Art Vespa 2007 competition, Adam Weber of TBWA\Hunt\Lascaris has shown that he’s no spring chicken when it comes to graphic design. He will soon be zipping through the city on his personalised Vespa LX, thanks to Vespa South Africa and advertising partner Guerrilla Marketing.
Concept Interactive does it again! - Concept Interactive
Concept Interactive has introduced a course specifically for fashion design students. Many fashion design graduates entering the industry do not have adequate digital design skills and thus find it difficult to market themselves.
Registration date for Art with Heart extended
Registration for Art with Heart, an exhibition organised by Stanley Edwards of Platypus Productions for ‘frustrated artists’ currently working in the advertising, marketing, PR, production, communications or media industries happening end of November 2007, closes 30 April 2007. All the works will be for sale, with proceeds donated to charity. Participants so far include top art directors from Young and Rubicam, King James, Jupiter, BBDO, FCB and DDB. Work must be submitted before 30 September for exhibition in Cape Town and Johannesburg in the last two weeks of November. To participate, send your details to awh@platypus.co.za or call Jill Manson on +27 (0)21 423 7245.
|
| | Digital | | | Ensight - The Smarter eMarketing Solution | |  |
| | | iBurst recognised as global standard
The International Telecommunications Union (ITU), in its “Recommendation for Broadband Wireless Access”, recently formally recommended HC-SDMA as a technology capable of delivering wireless data at broadband rates. Commercially known as iBurst, it is currently available in South Africa, Australia, Ghana, Kenya, Lebanon, Canada, Azerbaijan, Norway and Malaysia.
Digital marketing offers a way to protect corporate brands - Cambrient
[Jarred Cinman, Director, Cambrient] Branding today has reached a level of importance, maturity and competitiveness that demands a commensurate investment in infrastructure to do it justice - and that requires an investment in corporate identity (CI) management systems. Competitiveness today is all about the brand.
Callit-IT news - Callit-IT
This year promises to be most interesting, from an increase in companies wanting to acknowledge their staff with glorious incentives to high-level, content-filled conferences.
Stonewall+ adds new fizz to Graham Beck website - Stonewall+
Stonewall+ recently launched the new website for Graham Beck Wines, The project was a close partnership with the Graham Beck marketing division to design a site that meets strong brand requirements, and that ultimately pushes beyond the norm of a conventional winemaker's website.
SA website to pay public for news content - MyVideo
MyVideo.co.za is encouraging would-be (and genuine!) journalists to film newsworthy video content and send it to the South African video sharing site. MyVideo editors will review each news video they receive and will pay out R1000 to the videomaker, should the video represent an exclusive, compelling and responsible piece of breaking news.
| Advertisement:
|
Education and Training | | Call centre training - Janine Lazarus Media Consultancy
In any efficient organization, often the voice on the other end of the phone is the client's first and most important point of contact. The call centre agent thus becomes the all-important voice of the organisation.
Book now for South Africa’s premier business writing course - Simplified
This May, Simplified opens its business-writing programme to individuals, so a wider group of people can access the advantages of the Simplified approach. Until now, the highly acclaimed course has been available exclusively to those in large organisations.
|
Eventing | | Why outsource events?
[Janyce Currin] Successful companies are those who concentrate on core business while outsourced partners supply expert services for non-core functions. Since they are time-consuming exercises, events are ideal for outsourcing because your personnel’s time is freed up to focus on core functions.
Collyer Lessick and Associates celebrates new home - Collyer Lessick & Associates
 CLA recently celebrated the launch of its very own building in Randburg - All Craze Place. A performance by The Soweto Gospel Choir was a highlight of the evening.
Guests live the new SABC 1 brand positioning at launch party - H-Factor
 A recent party staged by event agency H-Factor to unveil SABC 1’s new brand positioning took audiences on a journey that went beyond a mere introduction - guests could see, hear, feel, taste and immerse themselves in a thoroughly three-dimensional brand experience.
R350 million piazza expansion
Tsogo Sun last week unveiled the Montecasino Piazza, which was constructed at a cost of R350 million and extends Montecasino into the outdoors. It includes the following: the 1900-seat Teatro at Montecasino; six al fresco-style restaurants; the 179-room SunSquare Hotel; the 1400m2 Montecasino Ballroom; the Montecasino Piazza; a paved venue for large-scale productions such as Moscow Circus; and 1000 new parking bays.
| Advertisement:
|
Exhibitions | | Free exhibitor training for wine show
The Joburg Wine Show, in association with Beeld, recently provided free training to exhibitors to ensure a successful show. “The success of any exhibition is directly linked to the success of the individual exhibitors,” explained co-director John Woodward.
Absa Vehicle and Asset Finance partners with the continent's biggest boat and watersports show - Biz Events
 Absa Vehicle and Asset has announced its decision to partner with the National Boat Show, as a headline sponsor. This sponsorship forges a powerful partnership between one of South Africa's leading leisure and asset financiers and Africa's biggest boat and watersport show.
Design confessions
To be held only at Gallagher Estate, 26 – 27 May 2007, this year’s Bridal Africa is being sponsored by bridal fashion supplier Bride & Co. Apart from the first Bridal Africa Lingerie Collection Fashion show, the first Body Beautiful Expo will offer brides and their retinues solutions and enhancements in cosmetic, beauty, physical and mental health care. The fashion masterpieces created by this year’s finalists of the Young Designer Awards will also be presented, as well as the hosting of the Model of the Year competition. For more info, go to www.bridalafrica.co.za.
|
Magazines | | New look TNT hits the streets
 TNT magazine's recently launched new look reflects the changing needs and interests of young South African, Australian and New Zealand professionals living in the UK.
Wegbreek grows up
Having evolved and undergone refinements over the past 10 months, the May 2007 issue of Wegbreek will have a smaller, more compact format, original content and its own design. The new look signals the final phase of the magazine’s development as it becomes an independent title with its own identity.
Ten years of Cars in Action - Action Publications
 Cars in Action magazine celebrates its 10th birthday with its bumper May 2007 issue now on sale. Among all its regular content, the birthday issue chooses 10 favourite cars of the past decade and gathers together 10 V10-powered cars in a marketplace that boasted just one back in '97.
By the readers for the readers
Shape’s fourth annual 500+ Best Beauty Buys, as voted by the title’s readers, is consumer-generated content at its best, according to publisher Elsa Carpenter-Frank: “Readers are able to interact with the Shape brand on a daily basis through our website, the magazine or even our reader programmes like our 10km Challenge. With our beauty book supplement, we’re compiling the information given to us by our readers for our readers.” The supplement is free with the May 2007 issue.
| Advertisement:
|
| | Media | | | Recruitment - Advertising, Marketing, Public Relations, Media Sales | |  |
| | | SA print media racist, xenophobic?
[Issa Sikiti da Silva] There is a general impression that many SA print media outlets capitalise on the ‘weak’ and ‘infamous’ social status of certain cultural, racial and ethnic groups to produce sensational – but not necessarily well-researched – stories in the purpose of boosting their sales and readership. Wary that this could fuel scourges such as xenophobia and ethnic conflict and undermine national unity, the Media Monitoring Project (MMP) has warned about these unfair practices, saying they constitute human rights violations, which undermine a person’s right to equality and dignity.
Property24 expands into print
South African online property marketplace Property24 is extending its brand with the launch of a new bi-weekly print property publication. This free publication will primarily carry real estate advertising and be tailored to the buyers and sellers of real estate in specific neighbourhoods.
Online media monitoring for Africa
Trinitas Consulting, together with global media monitoring and analysis services Media Proof, London, will be launching Media Proof Africa this month. Media Proof provides PR agencies, corporates, clipping agencies and research companies with a comprehensive online media aggregation and analysis service.
Ornico Online makes shopping for commercials easy - Ornico
With Ornico Media Information's new radically updated website, www.ornico.co.za, contract and ad hoc requirements can now have 24-hour online access to commercials which appeared since January 2005. Clients can now compile their own shopping baskets and download these commercials as required.
Reader, publisher role blurring – Wikipedia founder
In a recent interview with Mail & Guardian Online publisher Matthew Buckland, Jimmy Wales, founder of Wikipedia, said that the role between readers and publishers is blurring with the advent of the Internet and will result in a hybrid model, “where traditional news organisations start to see community participation as a huge positive thing for them”. Wales also believes that editorial opinion pages are facing competition from bloggers. Read Buckland’s blog posting here and the official M&G Online interview here.
Pulitzer for Wall Street Journal
Earlier this week, the Wall Street Journal won the Pulitzer Prize for public service “for its probe into backdated stock options for business executives that led to investigations and dismissals in corporate America”, reports the Mail & Guardian Online. For more, click here.
| Advertisement:
|
Mobile | | Mobile TV campus platform launched
Motherland Isiko TV (MiTV), which focuses on the student market, recently launched the first phase of its new mobile television platform using Bluetooth technology on campuses across the country. MiTV contracted Wireless Customer Interactive Services (WCIT) to install Bluetooth Zones at five campus’ country wide as the first of a three-phase project.
Mobile advertising: the new Holy Grail
[Stanley Edwards] MIPTV, CANNES: There are close to 2.5 billion mobile phones in the world, compared to 900 million Internet users and one billion television sets. Mobile is poised to be the most powerful brand marketing tool of all the media of the future. Leading mobile operators are ready to take advantage of this opportunity and so are the providers of ad serving technologies. But are brands and advertising agencies ready to jump in? When and how will this market take off and what will it look like?
|
| | Newspapers | |  |
| | | Latest ROOTS 007 overview
South Africans love fast food and health supplements; cannot live without cellphones; enjoy community newspapers, and regularly stock up on food and groceries. These are just some of the insights gleaned from the Newspaper Advertising Bureau’s (NAB) latest ROOTS 007 research, independently conducted by Research Surveys.
Free paper focus for World Editors Forum
The 14th World Editors Forum will be devoting a session to the editorial and commercial strengths and weaknesses of the new quality free papers - content-packed editions delivered to homes as well as picked up on public transport. The free newspapers will also be on display at the Forum, which will run concurrently with the 60th World Newspaper Congress and Info Services Expo 2007, 3 - 6 June 2007 in Cape Town, South Africa
Cape community newspaper launches
 Cape Community Newspapers, a division of Independent Newspapers Cape, today, Wednesday, 18 April 2007, launched a new weekly community newspaper, the Bolander, to replace the Helderberg Sun which previously only covered the Strand, Somerset West and Gordon’s Bay area.
The Citizen revs up for new supplement
Aimed at motorcycling enthusiasts, The Citizen new motorcycling supplement CitiBike launched today, Tuesday, 17 April 2007. The insert will appear in the newspaper every Tuesday under the editorship of George Portman.
Bigger, better, louder! Rockspaaider gets off to a rockin’ start - Beeld
Guitars. Sweat. Fame. JIP, the weekly national youth publication, promises this year’s Rockspaaider school bands contest is set to stir up a storm of ambition, talent and dreams as South Africa’s young and undiscovered bands take on one another for the chance to record their own CD.
Promotions at Sake 24 - Beeld
Sake 24, Media 24’s recently re-branded and re-positioned business supplement, has promoted two members of its editorial team, Danie Toerien and Francois Williams, to national production editor and Western Cape editor respectively.
| Advertisement:
|
Online Media | | News24’s subtle multimedia launch
“News24 has made a conscious decision to expand our normal breaking news content offering with multimedia content,” says Jannie Momberg, News24 editor. An example of this is the multimedia interview published on Friday, 20 April 2007, in which Jimmy Wales, self-confessed geek and founder of Wikipedia, told News24 that popular social-networking site MySpace will fail in a few years time.
OUTsurance shoots up the Google charts with Trafficonomy - Trafficonomy
OUTsurance, one of South Africa’s most prominent short term insurance companies, has achieved remarkable success on the hugely influential Google search engine pages, thanks to a thorough search engine optimisation effort implemented for it by Trafficonomy.
MSN Africa joins the OPA - Habari Media
MSN Africa, one of the world’s most recognised information and search portals, as well as free messaging and email applications, Windows Live Hotmail, and Messenger, has joined the Online Publishers Association. The move comes as the online industry continues to consolidate, and there are increased calls for audience measurement credibility from media agencies.
Turning the world of online gaming into serious business - Trafficonomy
Online gaming has become a force to reckon with, even in the local market place. Although not as highly visible or controversial as Internet gambling, gamers are increasingly taking to the Internet to play their favourite games, while a recent US report estimates that revenues from Internet games will top US$950 million this year.
User comments overload news sites
The Poynter Online reports that various American news websites were deluged by user comments on the Virginia Tech shootings and came up with different strategies in order to handle the overload. For more, click here.
|
| | Out Of Home | |  |
| | | Prime360Media rolls out more 3D units into airports around South Africa - Prime360Media
In addition to the 22 3D units already operating at OR Tambo International Airport, Durban International Airport and Cape Town International Airport, Prime360Media has rolled out a further three units at Cape Town International Airport, two at George Airport and two at Pilanesberg International Airport.
| Advertisement:
|
Production | | Consumers are like cats and dogs
[Stanley Edwards] MIPTV, CANNES: Cats and dogs both want the same basic things. They both want love and attention, they want to be fed and given treats every now and then. But a dog is the consumer of the past and a cat is the consumer of the future. You can give a dog a bone and he’ll be happy; call him and he’ll come straight to you. A cat is different; they’ll come to you when they’re ready for attention, they’ll eat when they feel like it and sometimes just can’t be found.
Creativity’s back with Terraplane’s Benjamin Magowan and MetropolitanRepublic for MTN! - Terraplane
 Benjamin Magowan and MetropolitanRepublic demonstrate the creative possibilities you hold in your hand with launch brand ad, ‘Love Story’ for MTN.
Sphere’s extreme office makeover... - Sphere Animation Studio
 The past three months have seen Block B of Stonewedge Office Park, Bryanston, Johannesburg, transforming internally to accommodate the location and relocation of various companies. It was during all this commotion that Sphere Animation Studio underwent a ‘facelift’ of its own.
Mitsubishi Triton ''Farmyard'' - Cinergy
 Set on a farmyard, Mitsubishi’s commercial for the new Triton bakkie was directed by Jonathan Cohen at Cinergy. Produced for Old Shanghai Firecracker Factory, the commercial features a pig, a goose, a horse and a cow, discussing the merits of the Triton bakkie.
The Video Lab celebrates new arrival - The Video Lab
The ARRILASER Film recorder has just been unpacked at The Video Lab. “Considered the international standard in film recording, the ARRILASER bridges the gap between digital film production and analogue film projection,” says VLab’s facility manager Tracey Williams.
Lighting your Tele VISION - 20-20 Lighting
20-20 Lighting started the year well with work done on M-Net’s Egoli and e.tv’s Backstage.
|
| | Public Relations | |  |
| | | Another reputation bungle - Royal Canin
[Marion Scher] And once again a reputation goes down the tubes – all for the want of communicating with the media. This time it’s Royal Canin – the company that manufactures Vets Choice, which recently announced a recall of all dog and cat dry food products manufactured under the Vets Choice and Royal Canin brands in South Africa produced between 8 March 2007 to 11 April 2007.
All-round skills key for internal communicators
LONDON: Internal communicators need good all-round skills and tend not to specialise too heavily, according to new research. These findings, from London-based development experts Sue Dewhurst and Liam FitzPatrick, challenge common views that the best professionals are focused on providing strategic advice, rather than getting involved in delivery work.
Loeries PR call to entry
The Loerie Awards 2007 call for entry for PR practitioners around the country is now open. Entry deadline to submit your work is 15 May 2007, so get those entries into the new Experiential category in now.
It must be true ‘cos I read it…
[Marion Scher] You wake up one morning, look in the mirror and ugh… you are horrified! You see lines where there were none before and cracks forming that will need Polyfilla sooner rather than later. But you’ve read really bad reports about Botox and heard horror stories from friends. BUT WAIT - what’s this in the latest edition of ‘Beauty Mag’ – a completely safe, foolproof way to look younger and it MUST BE TRUE because it’s in the editorial section…
World PR Festival in Mother City
2010 is looming at a rapid rate and there are lessons to be learnt - most importantly, what works and what does not. The PRISA conference at the World PR Festival (WPRF), being held in Cape Town, 13 – 15 May 2007, will include a panel discussion on country image and reputation.
RedCube Agency achieves top ranking in AdReview Awards - RedCube Agency
RedCube Agency was ranked number five alongside Ogilvy PR at last week's Finweek AdReview Awards. “We are very proud to have achieved this accolade. As one of the youngest agencies in the PR consultancy arena we have worked extremely hard to define and build our specialised concept of Brand PR,” Danni Vos, CEO of RedCube Agency, said.
The art of an interview - Janine Lazarus Media Consultancy
A customised on-camera Media Skills Training programme will go a long way in preparing appointed delegates for the 'hot seat,' while at the same time equipping them with the key techniques, skills and strategies necessary for giving effective media interviews.
Stimorol Green Apple and Stimorol Watermelon revitalise South Africa’s taste buds - RedCube Agency
 The launch of Stimorol Green Apple and Stimorol Watermelon has successfully refreshed thousands of South Africans following the creative implementation of multiple marketing mediums devised for the launch of the two new variants.
|
Radio | | Clear Channel Radio partners with Google
CALIFORNIA: Earlier this week, Clear Channel Radio and Google announced a multi-year agreement that enables Google to sell a guaranteed portion of 30-second advertising inventory available on more than 675 of Clear Channel’s AM/FM stations. Specific financial terms are not being disclosed.
Changes to Talk Radio 702 lineup
As of Monday, 16 April 2007, current afternoon drive sports presenter Xola Ntshinga began hosting Talk Radio 702‘s midweek 4am – 6am show, to serve as a warm-up to the breakfast shows on CapeTalk and 702. “It will include added features such as up-to-date news, sport, some of the best of 702 programming, issues of the day, and calls from listeners,” says station manager Pheladi Gwangwa. Douglas Kruger will also be hosting an early morning breakfast show on Talk Radio and CapeTalk on Saturday mornings, 4am - 7am, and another new appointment is sports presenter Cindy Grota, who will be taking over afternoon sport.
|
| | Recruitment | | | Recruitment - Advertising, Marketing, Public Relations, Media Sales | |  |
| | | New-look logo, brand new feel - Syndicate Personnel
In a move to stand out amongst the crowd and make more of a big, bold statement about who it is, headhunting and search consultancy Syndicate Personnel Specialists recently embarked on a re-branding campaign, starting with a revamp of its company logo.
|
| | Research | |  |
| | | Synovate strikes global panel partnership with GMI - Synovate
 Global market research company Synovate has entered a worldwide partnership with GMI (Global Market Insite, Inc.), one of the world’s leading panel and market research software providers. This partnership gives Synovate access to over six million panellists across the globe. Combined with its existing ViewsNet panels, this partnership now enables Synovate to offer panel research in more than 50 markets.
Finders keepers? Not always. - CRF South Africa
Eighty percent of employees are either actively job hunting or open to better offers from elsewhere. In a global – ageing – labour market characterised by skills scarcity and increased mobility, where money is not the primary motivator, finding and keeping talent is top of leadership’s to do list.
Battle of the brands for emerging market hearts - Synovate
While almost 60% of consumers in emerging market countries would buy a local brand over an international brand if both products were of equal price, consumers in these ‘Hotspots’ countries have the same brand preferences for cars (Toyota), fast food (McDonalds) and hotels (Hilton) as developed market consumers, reveals global market research company Synovate.
Soccer leads the pack as South Africans’ favourite sport - Markinor
Just more than a third of South African adults with telephones (36%) prefers watching soccer compared to other types of sport, while almost half (45%) has an overall strong positive attitude towards South Africa’s readiness for the 2010 soccer world cup.
| Advertisement:
|
Retail | | Franchise expo prepares for 2010
The looming 2010 FIFA World Cup is also fuelling South Africa’s current economic and this positive trend is reflected in a sold out International Franchise Expo (IFE 2007), indicating that franchising is at an all-time high, according to the Franchise Association of Southern Africa (FASA).
SAB World of Beer closed for revamp
[Issa Sikiti da Silva] The South African Breweries (SAB) World of Beer is to be closed temporarily for a complete revamp that will cost R20 million, Frank Johnson, the centre’s general manager told the media in Johannesburg earlier this week.
Distell joins forces with Scotch distiller
Distell earlier this week announced a joint venture as equal partners with Burn Stewart Distiller, a Scotch whisky producer and brand owner with a portfolio of leading whisky brands. In terms of the agreement, the joint venture will own and market three of Burn Stewart’s leading brands in sub-Saharan Africa.
SAB introduces quart bottles
 South African Breweries (SAB) announced yesterday, Monday, 16 April 2007, that it is to replace its existing 750ml beer bottle – the famous “quart” – with a new, more up-to-date model. The returnable new bottle will be introduced across four main brands, namely Castle Lager, Carling Black Label, Hansa Pilsener and Castle Milk Stout.
For those wacky about wine
The fourth annual Wacky Wine Weekend, which received over 10 000 visitors last year, takes place this year, 1 - 3 June 2007, in the Western Cape towns of Ashton, Bonnievale, McGregor and Robertson. A new event will follow 9 - 12 August with the launch of Robertson Slow, a more sedate and leisurely collection of activities at wine farms across the valley. The tempo will be upped again 19 - 21 October, with Robertson Wine on the River, a riverside festival launched in 2006. Go to www.wackywineweekend.com for more info.
New addition to Hansa family
South African Breweries last week launched Hansa Marzen Gold at a function at Durban’s Suncoast Casino. The new variant will be available nationwide from the end of May 2007. Comments Hansa brand manager Dino D’Araujo, “Hansa has always been about presenting consumers with an alternative to normal lager beer. Now Hansa is one brand that offers two unique beer alternatives: a Pilsener and a Marzen Gold.”
|
| | Sponsorship | |  |
| | | Octagon beefs up for 2010
 Global sponsors are scrambling for representation in South Africa in the lead up to the 2010 FIFA World Cup Soccer, and the big players in the sports marketing sector are beefing up to best represent their interests. So says Rick Dudley, Octagon’s global president and CEO based in New York on a visit to SA to install the group’s new Africa COO, John van den Aardweg.
SAIL nominated as one of the top gender empowered companies for 2007 - SAIL
South African gender empowerment directory Top Women in Business and Government has nominated the SAIL Group as one of SA’s top gender empowered organisations for 2007.
|
| | TV | |  |
| | | SABC3 zooms in on men
SABC3’s new talk show Zooming in on Men is a weekly 24-minute hybrid where magazine meets talk to engage men and women about men. It aims to be a fast moving, high end, creative format that speaks to the accomplished, open-minded, urban male and female.
Broadband + IPTV = media overload
[Stanley Edwards] MIPTV, CANNES: “Thank goodness we don’t have broadband.” If I was a media buyer, I would perhaps be making this statement. Broadband opens up the opportunity of Internet TV (IPTV) and, unfortunately for us, we cannot truly experience what IPTV is all about and how awesome it is.
Triple reality show whammy
M-Net recently announced that it will be producing its own versions of the world’s three top reality TV blockbusters this year - Survivor, Idols and Big Brother – with all three to start flighting in August 2007. In the past, M-Net rotated these shows year on year.
Rhythm City, e.tv’s new weekday soapie - e.tv
Free-to-air channel e.tv will launch a brand new local soap opera on Monday 9 July 2007 - Rhythm City. Rhythm City will be produced by Curious Pictures, which has a reputation for innovative productions of independent films and large scale television dramas.
New SABC commercial enterprises sales director
Nisha Jones has joined the SABC as sales director in commercial enterprises. Previously, Jones was GM: trade logistics and corporate affairs of the National Ports Authority of South Africa (NPA). She holds an MBA and a Master of International Business degree from Bond University Australia. In addition she serves on the Audit Committee of Statistics South Africa, a division of the Ministry of Finance.
|
| | Forums | | | Vodacom wake up and lose the meerkat!im sure we all have heard about the vodacom meerkat, and have an opinion about it.What is your view? | | Using blogs to promote portfolioI think I`m also going the blog way to promote my screenplay and film portfolio.What is your view? | | More... Submit a Forum | | |
| | Accounts | | | Penguin Films retains Celebrity Services Africa - more info | | Perfect Choice for Malakari Marketing and Communications - more info | | Avis, Listerine and Steers achieve Superbrands status - more info | | Ogilvy flying high - more info | | Starcom handles DTI campaign - more info | | News24 and K-TV select Trafficonomy as their games provider - more info | | Purple Cow Communications wins three new accounts - more info | | Coronation renews its contract with CineMARK - more info | | Guerrilla Marketing awarded re-branding and PR for MPASA and PICA - more info | | The Letter Corporation contracts ten South African airports - more info | | Sony BMG Music renews on-screen advertising contract with CineMARK - more info | | Interactive Market Systems secures two new clients - more info | | Sassda appoints Meropa Communications - more info | | Dream Out Loud handles Jou Taal media account - more info | | More... Submit a New account | | |
| | People | | | Avstage appoints Jana Duvenhage as general manager - more info | | Dave Rooney joins FCB Johannesburg - more info | | New appointments at brandhouse - more info | | New appointments at ComutaNet - Johannesburg - more info | | Annemarie Meintjes appointed editor of Plascon Colour magazine - more info | | Grant Willemse makes the move to Primedia Unlimited - more info | | More... Submit a Person | | |
| | Events to diarise | Editing edge The Write Co - Cape Town, 24 April / Sandton, 18 April
Learn all the basic writing guidelines and latest editorial must-knows with this one-day workshop, from improving the writer’s text and style to re-learning forgotten tools. | | | Magazine journalism course SA Writers College - Countrywide, 24 April
Learn everything you need to know about writing and selling articles to magazines - plus get the chance to be published, with this ten-module online course. | | | Motion course Soho Editors - Johannesburg, 24 April / Johannesburg, 24 April
This three day hands-on course will familiarise candidates with Motion 2, Apple’s revolutionary software for motion graphics design covering a comprehensive course outline. | | | AMASA April meeting - Cannes Advertising Festival AMASA - Cape Town, 25 April
The Cannes Advertising Festival, generally regarded as the most prestigious international advertising event of the year, is the topic of discussion for the upcoming AMASA meeting. | | | World-class stellar service experiences AchieveGlobal SA - Newlands, Cape Town, 25 April
Learn why strong customer relationships are essential to success in business today, and why customers, external and internal, actually want to be loyal to deserving organisations. | | | Freelance journalism course SA Writers College - Countrywide, 25 April / Countrywide, 29 April
From leads and features to interviewing skills, this online journalism course covers everything you need to write articles for newspapers. | | | Travel writing course SA Writers College - Countrywide, 26 April
This ten-module online course teaches you everything you need to know about this exciting niche market, plus gives you the chance to write a publishable piece. | | | Apple Mac computer training Creative Planet - Linden, 1 May
We provide all training on a one-on-one basis for ad agencies, corporates and private individuals in Freehand, Photoshop, Quark, InDesign etc. | | | Freehand to InDesign migration Friends of Design - Academy of Digital Design - Cape Town, 2 May
Gain in-depth knowledge of InDesign and the management of complex documents without stunting your existing work flow, with this six-lesson course that includes four lessons of software migration and two lessons of practical support. | | | Negotiation skills workshop Contraq Solutions - Johannesburg, 3 May
The negotiation skills workshop is a two-day highly interactive program that includes role-plays, video group feedback and team dynamics, directly targeting senior sales staff, sales management, project and production managers, commercial buyers etc. | | |
| | Upcoming events | Marketing planning for profit and value IMM Graduate School of Marketing - Johannesburg, 23 April Strategic brand management IMM Graduate School of Marketing - Johannesburg, 23 April Channel management marcus evans SA - Johannesburg, 23 April Web development advanced DanTal Training - Cape Town, 23 April Customer relationship management - CRM Ditaba Business Strategies - Maseru - Lesotho, 23 April Be brilliant @ e-marketing strategy Britefire - Cape Town, 23 April Setting up a media strategy Institute for the Advancement of Journalism - Johannesburg, 23 April Magazine journalism course SA Writers College - Countrywide, 24 April Short story writing course SA Writers College - Countrywide, 24 April Be brilliant @ website design Britefire - Cape Town, 24 April | More... Submit an event | | |
| | Jobs offered | Specialising in Media Sales, Advertising
and Marketing placements |  |
| Regional Field Manager - Newlands - Cape Town
Ensure quality and deadline driven regional field team. Manage the work process via the field managers ensuring delivery of quality work. Train and motivate managers to obtain optimal output. read more
| Graphic Designer - South of Johannesburg
Looking for a dynamic multimedia specialist. Young, fresh and talented graphic designer required for a dynamic media company. Position will entail web, online and print design. read more
| Contracts Manager Broadcasting Bus. Acquisitions - Johannesburg
Efficient contract management throughout various business units. Review and amend contracts and strategies pertaining thereto. Implement standard operating procedures for all contract types. HR contracts. Management of departmental financial resources. read more
| International Content Executive - Johannesburg
Acquire international television programmes that will appeal to the channel’s target market, in order to attract audiences and ensure competitiveness. read more
| Communications Strategist - Sandton/Sunninghill/Lonehill
Mortimer Harvey, Johannesburg-based TTL agency is offering a job opportunity to a communications strategist, with experience in either marketing and advertising. read more
| Communication Product Manager - Johannesburg
Support consultants in delivery of communication products and events. Manage processes and suppliers for audio visual, digital and print media production and event management. read more
| Program Officer - Microbicides Media - Johannesburg
Seeking Microbicides media communication initiative officer. The Global Campaign for Microbicides, an international coalition of non-governmental organisations, advocates working to accelerate access to safe/effective forms of HIV prevention. read more
| National Sales Manager - Newspapers - Johannesburg
Afrikaans-speaking newspaper sales manager required for leading media owner. Management experience secures. read more
| Programme Manager - Radio - Johannesburg
Ensure delivery of high quality programming aligned with station strategy and target audience, 24 hours a day, seven days a week. read more
| Marketing Assistant - Cape Town - CBD
We are seeking an energetic and enthusiastic teamplayer who thrives on organising the needs of their team. For a detailed description log onto our website. read more
| General Manager - Radio Sales - Johannesburg
To manage and provide strategic direction to radio sales in order to increase market share and maximise revenue for radio sales. read more
| Radio Sales Account Manager - Business Development - Nelspruit - Polokwane
Experienced media sales executive required to sell radio airtime in the Northern Province, Nelspruit area. read more
| Junior Graphic Designer - Rivonia
Junior graphic designer required for Rivonia-based advertising and branding company. Salary R4000-R5000 pm negotiable. read more
| Sales and Client Support Consultant - Randburg
Company offering data, laser printing, mailing, electronic document solutions requires dynamic person to source new business, offer customised document solutions based on business needs, client liaison, project management of assignments. read more
| Administrator - Kramerville - Sandton
The position requires a reasonably young person who is service-orientated with a pleasant disposition. The ability to multi-task and adapt to change is essential. read more
| Mid/Senior DTP Operator - Cape Town
Traffic requires full-time and freelance DTP operators to artwork for an expanding portfolio of heavyweight local and international clients. Skills in CS2, InDesign are essential. read more
| Web and Graphic Designer - Melville
All-round web designer who knows both Flash and HTML inside out with three years experience, ten websites designed and live as well as logo design under your belt. read more
| Strategic Planning Director - AA - Johannesburg
Work at one of the leading ad agencies and contribute to their vision of being revered as the hothouse for world-changing ideas that transform their clients’ business brands and reputations. read more
| Managing Editor - Johannesburg - Sandown
Managing editor required who will be responsible for compiling monthly production schedules on Excel and convening several meetings, setting team deadlines and ensuring that the editorial team is meeting them. read more
| Senior Copy Editor - Johannesburg - Sandown
Copy editor required that will be responsible for ensuring all copy adheres to the FHM values of being sexy, funny, useful and relevant to South African readers. read more
| Strategy Consultant - Johannesburg and Pretoria
Kagiso TV and Communications seeks a dynamic communications strategist to support the development of a high level, integrated public education strategy. This is a senior position for six months. read more
| Marketing and Sales Manager - Pietermaritzburg
Media company involved with promoting African photography internationally requires a motivated and experienced person to take responsibility for marketing and sales of all products - images, software, digitisation and other services. read more
| Marketer - Health Professional - Johannesburg
Marketer needed to define and develop effective communication strategies for health-care professionals. read more
| Senior Designer - Cape Town
Media Nova, publishers of The Property Magazine, are expanding and need a senior designer. Creatively strangled in your current role or just bored? Then send us your cv. read more
| Marketing/Sales Executive - Johannesburg
Advertising/marketing executive to join a stable, successful publishing company and help launch a new medical lifestyle magazine. read more
| Marketing and HR Assistant - Johannesburg
A leading, innovative fast food retail outlet is looking for a BEE marketing and HR assistant. read more
| Graphic Design Artist - Johannesburg
Graphic design artist required for creative and interactive agency. Applicants must have in-depth knowledge of Adobe InDesign and Photoshop. Salary negotiable. read more
| Educational Marketing Manager - Midrand
Market a range of software products to both students and tertiary facilities and achieve sales targets by driving sales management, channel development, market development, communications and engagement initiatives. read more
| Senior Business Analyst - Johannesburg
Seeking young, dynamic, numbers-orientated individual for an international marketing company. read more
| Senior Writer - Johannesburg
Senior writer/ICT journalist required for publishing house in Johannesburg. Good journalism/reporting skills. Salary - R180,000 negotiable, plus other incentives. read more
| Marketing Assistant - Sandton/Craighall
Opportunity to work in an exciting and new media space, on the mobile web. read more
| Account Director - Durban
Ogilvy Durban seeks an account director with five to seven years experience in advertising to work on blue-chip business. Marketing degree and/or diploma in advertising would be advantageous. read more
| Head of Operations/Project Manager - Johannesburg
Television company seeks senior manager to head operations. Would suit someone with project management experience. Knowledge of television production desirable but not essential. read more
| Corporate Relations Director - Cape Town
A leading brands/manufacturing company requires a corporate relations professional to lead their corporate relations function, building relationships with external and internal stakeholders in a highly legislated environment. read more
| Graphic Designer - Sunninghill
Solid graphic designer needed. A fast worker, capable and confident. To work on print and internet design in a small focussed design and ad agency in Sunninghill. read more
| Telemarketer - Rondebosch
Use your professional telephone canvassing skills to book appointments for our sales team. Updating the database and managing events to assist sales team.
Short-term to permanent contract. read more
| | | |
| | Noticeboards | | | New carpeting required for deaf children's classrooms[Sponsorship] They urgently need to replace their ten year old carpets in four classrooms where deaf children "learn to speak" in order to create a suitable environment for constructive development. | | More... Submit a Noticeboard | | |
| | Quotes | | | "I think it's a good thing that there are bloggers out there watching very closely and holding people accountable. Everyone in the news should be able to hold up to that kind of scrutiny. I'm for as much transparency in the newsgathering process as possible." - Anderson Cooper | | "Creativity represents a miraculous coming together of the uninhibited energy of the child with its apparent opposite and enemy, the sense of order imposed on the disciplined adult intelligence." - Norman Podhoretz | | "Individual commitment to a group effort - that is what makes a team work, a company work, a society work, a civilization work." - Vince Lombardi | | "Technology is a way of organising the universe so that man doesn't have to experience it." - Max Frisch | | "People love chopping wood. In this activity one immediately sees results." - Albert Einstein | | More... Submit a Quote | | |
Print any item. Mondi Rotatrim - The Better Performance Paper - www.rotatrim.co.za.
Email - Email any item in this newsletter.
Comment - Comment on any item in this newsletter.
| 
| Sponsors:
| | | | | | | | | | |
| | Advertisement:
Sky Blue Media has opened a press office on Bizcommunity.com!
Sky Blue Media is an associate of the powerful Witness Group of Companies and Media 24. This alliance empowers Sky Blue Media with the infrastructure and resources to be the highly effective marketing vehicle it has become. Brands, companies and NGOs are able to effectively deliver crucial messages to their intended target markets through the Sky Blue Media stable.
Click here to visit Sky Blue Media's press office.
Business ServicesMANAGEMENT BUSINESS TRAVEL TECHNOLOGY OFFICE EQUIPMENT CORPORATE WELLNESS MOTORING Advertisement:
Advertisement:
|
|
