Bizcommunity.com
www.bizcommunity.com
South Africa’s leading advertising, marketing and media news resource for the industry 16 Apr 2007
Marketing, Advertising, Africa, Branding, Cinema, CRM, Design, Design Indaba, Digital, Direct Marketing, Education & Training, Eventing, Exhibitions, Magazines, Media, Mobile, Newspapers, Online Media, Out Of Home, Printing, Production, Public Relations, Radio, Recruitment, Research, Retail, Sales, Sponsorship, The Loerie Awards 2006, TV.

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Social media developments have broadsided the local media industry in the past 18 months, leaving many publishers scrambling to try upskill from a predominantly media or sales background to having to understand technology constructs that – unless you graduated in the past three years – you were never taught. People like me are so ancient we started in what is now affectionately called ‘print media’ two decades ago on typewriters (those heavy machines like keyboards, but with big clickity clack keys that broke your nails and WITHOUT power cords and no EMAIL – really!). We have had to nervously embrace the power of the blogosphere where one arbitrary blogger can destroy a brand with one post (think Kryptonite locks; Dell ‘hell’) and editors blog about their latest brand extension (The Times’ editor Ray Hartley). Forget the Age of Aquarius, it’s the Age of Transparency and there’s no where left to hide. The savvy media and marketing people are using bloggers to launch their products and ‘leak’ their news, thereby creating a veritable storm of chatter and anticipation across cyberspace from these ‘consumer evangelists’. The local Stormhoek wine case study is one of the best globally on this. It’s the old ‘let me tell you a secret…’ thrill of knowing something no one else does. We’ve seen this particularly lately in the new media world with the launch of innovations on blogs with all ‘leaks’ denied. What was very interesting on Bizcommunity.com this past week was the debate on social media by ITWeb founder and media innovator Jovan Regasek and one of the hottest local bloggers right now (barely out of school) Tyler Reed. Basically the shift in power to citizen journalists (bloggers) is not great news for media owners or marketers. Reed’s view is that marketers need to embrace the power of social media and use it properly. The debate on the future of media and blogging ethics is still open… the conversation has only just begun!

Keep talking! Louise Marsland, editor, editor@bizcommunity.com

Headlines
  • Brands cannot be space invaders
  • Protest against “chains of Snukification”
  • Justice Malala to head Johncom Magazines
  • SA blog sponsorship marks new era
  • Online job hunting on the increase
  • Popular left magazine to launch
  • Marketers, media mustn't fear social media
  • DBSA realigns strategy, re-brands
  • Getting the best of buyers
  • Media owners, beware social media’s power
  • The Times takes a big byte
  • Digital cinema rollout completed
  • Untapped potential in transit media
  • Global gurus for digital event
  • Sunday Times leverages most valuable asset
  • Magazines making a comeback
  • So Close tops SA blog awards
  • Would you buy a pirated DVD?


  • Marketing
    SAA’s value as ‘national flag carrier’ questionable
    [Chris Moerdyk] It is time that Government dragged itself out of the dark ages of marketing and brand values and realised that there is very little value in SAA’s role as the country’s national flag carrier. In fact, given the ongoing litany of controversy, management blunders and gargantuan financial losses, right now SAA is, if anything, having a negative impact on Brand South Africa.

    Marketers, media mustn't fear social media
    [Tyler Reed] Jovan Regasek, founder and CEO of ITWeb, recently stated that “virtual communities are bad news for the marketers. They are anti-commercial by definition. And they are bad news for the media owners”. As an entrepreneur, blogger and online trend watcher, I believe the opposite.

    Would you buy a pirated DVD?
    A man was arrested recently in connection with the manufacture and holding of R4 million worth of pirate DVDs and CDs. Clearly, there is a good market for such items - the root cause of the problem, according to local marketing and social insights company TNS Research Surveys. So just how big is that market?

    Getting the latest marketing trends and ideas is now easy - Chris Moerdyk
    There is a huge demand these days for information and analysis of global marketing trends, case histories and successful ideas and with few executives having the time or the inclination to research it all, help is now at hand.

    Exclusive Solution for Absa - Actuate
    Actuate’s recent Exclusive Solutions campaign for Absa demonstrates how effective internal communications can be when properly implemented.


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    Advertising
    Loeries expo flies into Namibia
    The Loerie Awards season is now officially underway and the Travelling Exhibition, sponsored by the SABC, is currently showcasing the 2006 award-winning work to marketers, agencies, consumers, up-and-coming creatives and students at DV8 Saatchi & Saatchi in Windhoek, Namibia, 13 April - 20 April 2007.

    Maidens can bowl
    [Simone Puterman] Recent campaigns include Lays and 5FM inviting maidens to bowl, Net#work BBDO making sales for Chicken Licken fly through the roof, Young and Rubicam and Mars Productions turning Cape Town into an adventure wonderland for Spur, The Letter Corporation helping Aspen get up close and personal, and Wideopen showing that Chivas Regal is larger than life.


    SAARF TAMS universe grows substantially
    The South African Advertising Research Foundation is reporting that with the inclusion of black rural households, its TAMS panel is now fully representative of South African society, and that users need to be aware of the impact this will have on TV ratings.

    Volcano assists Airlink's expansion in Africa with new routes to paradise - Volcano Group
    Airlink, true to its theme of the ‘Freedom of the African Skies’, continues to extend its reach with new African destinations and is proud to announce a new direct route from Johannesburg to Pemba, Mozambique.


    Promise awarded the FishAways account - Promise
    Promise Brand Specialists has been awarded the full FishAways account. The agency is responsible for defining a focused communication strategy, national advertising, in-store promotions and all locality marketing for the 76 and growing number of restaurants.

    African Mediums announces new client Durban University of Technology - African Mediums
    African Mediums has been appointed by the Durban University of Technology to conceptualise, design and produce various creative projects for the various divisions and faculties of the entire institute.

    Roger Garlick finalists released - AMASA
    After an intense judging process, seven finalists for the Advertising Media Association of South Africa’s (AMASA’s) Roger Garlick Award have been announced.

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    Branding        Idea Engineers will grow your brand, reputation & business.  
     
    DBSA realigns strategy, re-brands
    The Development Bank of Southern Africa (DBSA) recently announced that it has enhanced its strategy and revitalised its identity, complete with a new brand, in order to accelerate broad-based growth and development and boost capacity in the Southern African region.


    Adobe InDesign CS - Vega School
    Vega Cape Town is running a series of digital media courses throughout 2007 as part-time courses two evenings a week.

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    Cinema
    A window into Spanish life
    Experience the fiery passion of Latin culture this April and May at the 2007 Spanish Film Festival in Pretoria, Joburg, Durban and Cape Town at Cinema Nouveau screened by Jameson. The seven films on offer range from comedy to drama and have not been screened in South Africa before.

    Digital cinema rollout completed
    Central Point Communications, with the support of Argil Venture Capital, recently concluded the rollout of digital cinema servers in 36 Nu Metro Cinema complexes around South Africa, enabling these cinemas to exhibit high definition advertising and full length feature movies from a digital platform.

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    CRM
    Measuring brand experience 24 hours after the event - Conexus
    A new measurement tool has recently hit the global services market and marketing and operations teams are wondering how they ever worked without it.


    Digital        Ensight - The Smarter eMarketing Solution  
     
    Broadband demystified
    [Joseph Neusu] The information revolution has produced jargon and acronyms that have frequently left laypeople dazzled and flat on the canvas. It seems that the gurus that drive this unparalleled Age of Innovations derive pleasure from conjuring terms that make the rest of the members of the society appear like blockheads.

    Go green with digital storyboarding
    MONTREAL, CANADA: Emmy award-winning Toon Boom Animation recently announced the release of Toon Boom Storyboard Pro, digital storyboarding software for films, documentaries, gaming, advertising, and animation projects that is entirely paperless, thus saving time and money while helping to preserve the Earth’s natural resources.

    Global gurus for digital event
    Wikipedia founder Jimmy Wales and Internet law expert Lawrence Lessig, a founder of Creative Commons, will speak at Africa’s first Digital Freedom Expo to be held at the University of the Western Cape (UWC) later this month. The expo aims to promote the use of free software and free or open content, including showcasing the business opportunities created by free operating systems, applications and tools.

    IP telephony experts to reveal impact of international trends on SA business - Global Call Center Solutions
    Limited space is available at the 'Telecoms that makes cents' breakfast seminars taking place in Cape Town, Durban, Bloemfontein, Pretoria and Johannesburg later this month. Hosted by open source-based IP telephony vendor, Global Call Center Solutions, the focus of the seminars will be on the latest international trends and developments in IP telephony and the impact these will have on South African business.


    Wonderful changes afoot! - 3dP New Media
    3dPresentations recently changed its name to 3dP New Media and welcomed two new staff members.

    A marketer’s guide to sending unsolicited email (and getting away with it) - Ensight
    [John Ginsberg] There are many ways to send unsolicited emails. It’s easy and relatively cheap to do so. However, the results are often less than desirable, with low engagement rates being the most common and frustrating. At worst, you will receive a spate of somewhat abusive responses from irate prospects.

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    Education and Training
    UCT course empowers teams with creative tools - UCT Graduate School of Business
    The UCT Graduate School of Business (GSB) is launching a new programme designed to harness creative expression as a means to develop dynamic team performance.



    Eventing
    Party of the year in the heart of Jozi - The Event Production Company
    The Event Production Company recently co-ordinated and organised a vibrant five-star affair on behalf of a leading blue-chip beverage company at Atlas Studios in downtown Johannesburg.


    Microsoft Service's Annual Off-site 2007 - Collyer Lessick & Associates
    The Microsoft Service Off-site Conference took place at the Riviera on Vaal boutique hotel. The theme for the whole event was based on The Amazing Race.



    Exhibitions
    Your Baby Show safety provided by Volvo - Your Baby Show
    Volvo is taking part in Your Baby Show, being held 17 - 20 May 2007 at the Coca-Cola Dome, Northgate, and will be sponsoring the ID bands given to each child who visits the show in order to ensure the safety of the younger visitors and give parents peace of mind. Volvo will also be demonstrating its latest vehicles and offering further safety information on car seats, cars and driving with a family.

    Your Baby Show 2007 - giving back to the community - Your Baby Show
    Each year, Your Baby Show chooses a different charitable organisation to donate 5% of its ticket sales to. This year, as well as a cash donation to Othandweni Children’s Home, Your Baby Show, its visitors and exhibitors will be making dreams come true by granting specific wishes from the Othandweni Children’s Home Wish List.

    Smart business matchmaking through business exhibitions and events - Outsmart Marketing
    Outsmart Marketing, which specialises in business matchmaking programs through the exhibition and event platform, strongly believes in the power of exhibitions. They enable face-to-face interaction with your target market and provide a platform to launch new products and services as well as build and develop new business.

    Expo visitors invited to go green
    Concern for the environment is shaping up as one of the major issues in 2007 as companies and individuals alike become aware of the urgent need for green reform. Visitors to Futurex & Equip, Sandton Convention Centre, Johannesburg, 15 - 18 May 2007, are invited to do their bit for the environment by bringing their old electronic products to be disposed of correctly instead of simply disposing of them in the trash, courtesy of African Sky.

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    Magazines
    Popular left magazine to launch
    [Chris Moerdyk] There has been a fair deluge of new consumer magazines on the South African markets recently, but here's something completely different and comes literally from left field. Amandla! makes its appearance this month and quite unlike all the other new magazines launched recently, it is very different, very intellectual and promisingly profound.

    Title auctions April cover for charity
    The April 2007 issue of 8 Ink Media’s Real Simple, which features a beautiful custom-made pantry, is being auctioned online via the magazine’s website in partnership with Bid or Buy, with all proceeds to go directly to the Starfish Greathearts Foundation.


    Magazines making a comeback
    The competition to be included in an advertiser’s marketing plan is fierce and has become an increasing challenge for magazines. The Magazine Publishers Association of South Africa (MPASA), together with its sponsor Sappi Fine Paper, has initiated a Magazine Advocacy Program (MAP) to leverage magazines as a media option.

    Special pregnancy supplement for Lewis Club magazine - New Highway Publishing
    The July 2007 issue of Lewis Club magazine will feature a 13-page supplement focused on pregnancy, following the success of a similarly themed supplement published in 2006.

    Three hundred issues in 13 years

    click to enlarge
    Now in its 13th year of publishing, Touchline Media’s award-winning sports magazine Kick Off recently celebrated 300 with the publishing of its 23 April 2007 issue. Currently available in stores, the 140-page bumper edition is packed with all of South Africa’s top soccer stars, in keeping with its slogan, ‘Soccer at its Best’, according to Richard Maguire, editorial director of Kick Off.


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    Media        Recruitment - Advertising, Marketing, Public Relations, Media Sales  
     
    Justice Malala to head Johncom Magazines
    Justice Malala has been appointed publisher of Johncom Media Investments (JMI) Magazine Division, it was announced this weekend. The appointment is with immediate effect and follows the departure to Independent Newspapers of Mike Tissong, who was the GM of JMI Magazine Division.

    Telkom ICT Journalist of the Year winners
    At an awards ceremony held earlier this month at Johannesburg’s Summer Place, freelance producer Bronwyn Nielsen walked off as the overall winner of the seventh annual Telkom ICT Journalist of the Year Awards, aimed at encouraging and rewarding excellence in ICT journalism and to stimulate interest in the ICT industry.

    Media owners, beware social media’s power
    Both online and traditional media are facing their toughest competition yet – their own audience, as material posted by amateurs begins to command more attention than professionally generated content. This is the view of Jovan Regasek, founder and CEO of ITWeb, a pioneer of online publishing in South Africa and a web-based business success story.

    The Times takes a big byte
    [Louise Marsland & Simone Puterman] The South African media community lit up this week with the launch of new Sunday Times daily publication, The Times. It wasn’t exactly a big secret, it was the way various developments were announced - on new editor Ray Hartley’s blog – that highlighted a new era in the media sector. Giving details of the path to launch, complete with visuals of the new paper layouts, was unprecedented transparency in the SA media community.


    Benefits of Johncom split
    “Belated it may be, but the proposed separation of the 38% Caxton holding from the group’s media, publishing, music and entertainment divisions will kill two birds with one stone, avoiding any unwelcome attention from Caxton and opening the way for a major black empowerment deal as part of a new listing.” This is according to Business Day - for more, click here.

    Johncom to unbundle
    Johnnic Communications, owner of Business Day, the Sunday Times and the soon-to-launch The Times, will be spinning off and listing its media and entertainment assets on the JSE under a new firm, OpCo, according to the Mail & Guardian Online. For more, click here.


    Mobile    
     
    The mobile opportunity for classifieds
    In South Africa and across the globe, the migration of advertisers and consumers from print to Internet to mobile is relentless and, by confidently and imaginatively managing the market, local publishers can significantly grow their customer base as they move toward the digital age. This is the opinion of Felix Erken, MD of Junk Mail Publishing Group.


    Newspapers    Sprint
     
    Sunday Times leverages most valuable asset
    [Chris Moerdyk] It has taken a long time, but at last the Sunday Times is taking on all those daily newspapers that have tried, mostly unsuccessfully, to shake it from its position of dominance of the weekend market.

    Successful BIDnSAVE auctions extended to Gauteng and Cape Town - Independent Newspapers KZN
    The Sunday Tribune and sister newspaper The Mercury made history in October last year with the staging of the first-ever online event auction on the African continent. This KwaZulu-Natal project proved so successful that Independent Newspapers South Africa is now rolling it out in Gauteng and Cape Town.

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    Online Media
    First Tuesday tackles social media revolution
    [Paul Jacobson] The theme of the First Tuesday event held in Johannesburg earlier this month was Web 2.0 and there were more than a few people, new to the idea of social media, who came away from the event more clued up on the social media revolution.

    So Close tops SA blog awards
    A year's worth of opinion, thousands of nominated blogs in 16 categories, more than 5000 confirmed public votes – and Blog of the Year in the recent third annual South African Weblog awards has gone to Tertia Albertyn's personal weblog, So Close, an intimate account of her personal battle with infertility.

    A ghost of an April Fool’s joke
    Local price comparison website HotPrice.co.za soft-launched on April Fool’s Day after two weeks of exposure of a fake web site called reinventech.co.za, which stated that a small number of South Africans had developed a gaming console, “The Phantom HP,” that could play games from three of the world's most popular gaming consoles.

    IMAGES24 the only place to find iconic South African imagery - IMAGES24
    IMAGES24, based in Cape Town, South Africa, is offering South African-based imagery, with unique shots of renowned figures such as Nelson Mandela, Desmond Tutu and Charlize Theron.


    Digital lifestyle magazine goes beta
    www.mydigitallife.co.za, ITWeb’s “combination of social media and lifestyle journalism for people who live for their tech and gadgets”, went into beta testing on Friday, 13 April 2007, blogs Vincent Maher. For more, click here.

    Proposed blogging conduct code triggers outrage
    The Blogging Code of Conduct recently proposed by Internet publisher Tim O’Reilly and Wikipedia founder Jimmy Wales – a response to the anonymous death threats posted on the blog of author and speaker Kathy Sierra, O’Reilly’s friend – has “ triggered torrents of vitriol”, according to IOL Technology. For more, click here.


    Out Of Home    
     
    Untapped potential in transit media
    South Africa’s public transport remains largely under-utilised as a communications platform, despite being used by around 17 million economically-active people on a daily basis, according to Jacques du Preez, MD of transit media communications company Provantage Media.

    Out of home overload
    [Chris Botha] Times Square is the most outrageously brash shrine to American commercialism. Visiting the US, I was dazzled by the sheer size of this cosmopolitan crossroad. Every billboard bigger than the next, each more modern in functionality, offering excellent visual qualities. People standing and staring at what is basically an Outdoor Billboard Show Stage.

    AirMedia reaches over 840 000 miners with Teba TV - AirMedia
    Teba TV consists of a network of television screens located in over 92 Teba Bank branches in and near mining towns throughout South Africa. This network reaches in excess of 840 000 miners, several times per month, when they come into the branch to collect their wages or perform banking transactions.


    Outdoor-Advertising.co.za launches - iLogic
    An online resource for outdoor advertising campaigns, ideas and awards has been launched which aims to be the ultimate online resource for all related outdoor advertising around the world.

    Prime360Media transforms South African airport terminals into a 3D experience - Prime360Media
    Prime 360 Media, a recently established division of the CineMARK Group, has recently placed 13 of its 3D units at OR Tambo International Airport, six at Durban International Airport and three at Cape Town International Airport.


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    Production
    Chasing storms on Table Mountain
    Action-man Jeremy Goodall is known for his specialty for in-camera improvisation, stunt work and cinematographic know-how - just some of the reasons why Saatchi & Saatchi Singapore appointed him to shoot and direct the latest Sony Ericsson TV commercial, dubbed ‘Lightning’.

    International conference to focus on photo metadata
    DARMSTADT, GERMANY: The first international Photo Metadata Conference, taking place in Florence, Italy, on 7 June 2007, will focus exclusively on photo metadata, bringing together camera makers, photographers, editors, software designers and others who have a stake in professional imaging. Held in conjunction with CEPIC Congress 2007, this event is organised by two major news industry organisations, IPTC and IFRA.

    Digital photography on the go
    Pixel Foundry, a hosting facility for independent photographers, recently launched a Pixel Pro on the Go hire division which services the requirements of local and international teams on location through a mobile photographic digital solution.

    New board for The Producers Alliance
    The Producers Alliance, a non-profit organisation registered in 2006 currently with 70 producer members, recently held its first AGM in Johannesburg, in which eight members were elected to the board.

    Re-souling the nation - Frieze Films
    Directed by Leigh Ogilvie of Frieze Films and conceptualised by Network BBDO, Chicken Licken’s latest TV ad depicts a funky lifestyle via a pair of shoes – the entire commercial is shot from the knee down.


    Fresh approach wins Fresh Eye a flying start to 2007 - Fresh Eye Film Productions
    It has been a great start to the year for Fresh Eye Film Productions. Its talented directors have been winning most of their pitches to shoot big budget commercials for top brands such as Absa, LG, Shield, Rama, Eskom.

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    Public Relations    
     
    Write Co graduate makes finals of SA Pen Award - The Write Co
    Morné Malan has been shortlisted for the South African Pen Award for his entry Jason’s Kiss. Nobel Laureate JM Coetzee is the judge. The best entries will be published in 2007 and the winners will be announced in Cape Town on 24 April 2007.


    Local representative contributes to international success
    GolinHarris, whose South African representative is GGi Communications, was recently named Large Agency of the Year at the 2007 PRWeek Awards, in Chicago, US. Comments Daryn-Lee Gamsy, executive director of GGi, “The unrelenting passion that the executives at GolinHarris have is contagious, and this passion is clearly passed down to all members of their team. As the GolinHarris affiliate in South Africa, we are very proud to have contributed to this award in our own way.” GGi has worked on various international brands falling under the GolinHarris umbrella, such as MasterCard, Dow Chemicals, TransUnion and the Aids Healthcare Foundation.


    Radio
    Danao cruises to success with Jacaranda 94.2 - Jacaranda FM
    Jacaranda 94.2's Love Boat 2007 set sail on 16 February 2007 for the romantic Mozambican coastline. By the time the luxury cruise liner, The Melody, docked back in Durban harbour four days later, all 1550 passengers on board were brand champions for Jacaranda 94.2 and the trip's sponsor, Danao.



    Recruitment        Recruitment - Advertising, Marketing, Public Relations, Media Sales  
     
    Online job hunting on the increase
    Online job seekers are more experienced and older than what is traditionally believed and visitors to online job boards spend more time engaging with the website than other information-only websites. This is according to statistics released by South African career website CareerJunction.


    Research    
     
    Synovate and BBC World unveil global attitudes to climate change - Synovate
    International market research firm Synovate has announced the key findings of its first global opinion survey carried out in conjunction with the 24-hour international news and information channel BBC World. The survey, which was carried out across 21 markets on six continents during February 2007, looks at global attitudes to climate change.

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    Retail
    High value purchases show faith in online shopping
    Despite the recent hype around online security alerts, South African-based online marketplace bidorbuy.co.za is reporting increasingly high valued purchases being concluded online. However, cautions bidorbuy, it further reiterates the necessity for website owners and technologists to ensure that they are always one (or 10) steps ahead of online fraudsters.

    Two new fortified wines

    click to enlarge
    Monis recently released two exclusive new fortified wines – its first low alcohol, extra dry flor sherry, the Monis Fino, and its first vintage Muscadel since 1992, the Monis Vintage Muscadel 2000. Created by cellarmaster Dirkie Christowitz and matured in 500 litre French oak barrels, both wines are available in 500ml bottles at all leading wine outlets countrywide and both retail at around R58.00 per bottle.


    New port vintage released

    click to enlarge
    Landskroon’s latest vintage, the 2002 Landskroon Port, has been crafted under the watchful eye of Cellarmaster Paul de Villiers, whose 1997 Port earned him the title of Diners Club South African Winemaker of the Year in 2000. The vintage is a blend of Tinta Barocca (6%), Tinta Roriz (22%), Souzao (22%) and Touriga Nacional (50%), all harvested from 11 – 16 year old vines on Landskroon estate and matured for 45 months in old oak barrels. The Landskroon Port 2002 sells at R43.50 at the cellar door.



    Sales
    Getting the best of buyers
    [Richard Mulvey] There are a number of techniques that buyers use to get a better deal for themselves. These are mostly tricks and the salesperson must avoid falling for them. I have listed a few of these ‘Tricks’ below so that you can be prepared.


    Sponsorship    
     
    SA blog sponsorship marks new era
    What do you get when you mix one part Virgin Money, two parts maverick blogger Vincent Maher and a good dose of passion for the online medium? The recent launch of a new blog, Money Talks, where Maher gets to mouth off about personal finance and banking in a way that is certainly not business as usual.


    TV    
     
    Brands cannot be space invaders
    [Stanley Edwards] CANNES, FRANCE: As a production company that derives its income producing television commercials, one of the keynotes I’m looking forward to at this year’s MIPTV is from New Marketing guru Joseph Jaffe, president and ‘chief interrupter’ of advertising consultancy Crayon and the author of Life after the 30-second Spot, who believes that "brands cannot be space invaders anymore" [Hear his podcast too…]


    Protest against “chains of Snukification”
    [Issa Sikiti da Silva] The Freedom of Expression Institute (FXI)’s ongoing struggle to free the SABC against what it calls the ‘chains of Snukification’ continues unabated, as hundreds protested – yet again – outside the public broadcaster’s headquarters in Auckland Park, Johannesburg, on Friday, 13 April 2007.

    Who will survive Malaysia?
    Who will fight, connive, backstab or strategise their way to one million rand in exotic Malaysia this year? More than 12 500 wannabe Survivors across South Africa are waiting anxiously for that very important phone call that could mean the start of the adventure of a lifetime.

    Hundreds expected at SABC protest
    Hundreds of protestors are expected to converge today, Friday, 13 April 2007, outside the headquarters of the South African Broadcasting Corporation in Auckland Park, Johannesburg. The protest is being organised by the Freedom of Expression Institute’s Communication Rights Campaign, with the support of a number of community and media-related organisations.


    Galleries
    Starcom Easter egg hunt


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    Best Life for Touchline Media


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    Primi Forum launch party


    More  
     

    Forums
    Time for a change?
    I came across this opinion piece by the M&G ed abut the lack of black writers on glossy magazines. I'm also beginning to question this - surely if newspapers can get it together, magazines can?What is your view?
    Marketing Salary Survey
    There has been much said on this forum about salaries and who gets, and should get, paid what. Let's settle this once and for all by contributing our figures to this post. EG. Graphic Designer with two years agency experience living in Bloemfontein. R250k pa ctc. or Marketing Manager with 10 years freelance experience, now working in the trucking industry in Port Elizabeth R600k plus company house.What is your view?
    More...  Submit a Forum
     

    Accounts
  • Purple Cow Communications wins Tlholego Business Solutions account - more info
  • Jenny Handley Promotions appointed to launch Take 3 - more info
  • Celebrity Services Africa exposes the bush internationally - more info
  • FiveStar PR adopts DNA Project - more info
  • Outsmart Marketing contracted to run matchmaking at Furniture Africa and MTI - more info
  • Purple Cow Communications lands iTouch - more info
  • The Lime Envelope secures Creative Licence (Pty) Ltd - more info
  • Hippo Communications and Greta Wilson Publicity awarded publicity contract - more info
  • Two new accounts for Carnelian Management Services - more info
  • Purple Cow Communications wins Saxon Boutique Hotel and Spa - more info
  • BBDO Cape Town awarded the Control Instruments Omnibridge account - more info
  • Sand Studio announces Famous Brands as new client - more info
  • Match Creative relaunches Kellogg's All-Bran Hi-Fibre - more info
  • Cape Town Central City Improvement District appoints Mustard Seed Marketing - more info
  • New account for Celebrity Services Africa - more info
  • More...  Submit a New account
     

    People
  • Keabetsoe Makhubela has been appointed editor and editorial director of Groove Magazine.
  • Charl Thom joins FoxP2 as managing director and partner - more info
  • Timothy Hammond has joined 3D Design as the new sales executive.
  • Andrew Lanning has been appointed editor of sports and news for 24.com.
  • Pearl Sebolao appointed new deputy editor for Business Day - more info
  • Sunworld Media appoints Shaun Visser as national sales manager - more info
  • New appointments at Tourism Business Council of South Africa - more info
  • Freshwater Films has signed commercials director Nomakhomazi Dyosopu - more info
  • New appointments at The MediaShop - Johannesburg - more info
  • Kevin Green has been appointed national business manager of WINE magazine.
  • Bernhard Riegler appointed marketing director for Sappi Fine Paper South Africa - more info
  • Ilana Price promoted to lifestyle editor for Finesse magazine - more info
  • More...  Submit a Person
     

    Events to diarise
    Freelance journalism course SA Writers College - Countrywide, 16 April
    From leads and features to interviewing skills, this online journalism course covers everything you need to write articles for newspapers.
     
    Magazine journalism course SA Writers College - Countrywide, 17 April
    Learn everything you need to know about writing and selling articles to magazines and get the chance to be published with this ten-module online course.
     
    Write short stories for magazines SA Writers College - Countrywide, 18 April
    This nine-module online course, presented by award-winning, Ginny Swart, can be completed at your own pace, and provides rigorous training in short story writing skills.
     
    Effective writing for dealing with the media Media Mentors - Johannesburg, 25 April
    Learn how to write short, but to the point, media releases and plan successful media campaigns with this one-day course presented by Marion Scher.
     
    Commercial correspondence The Write Co - Santon, 25 April
    Take your administrators, office managers, call centre staff and web writers from corporate scribblers to legible correspondence experts in just one day.
     
    Production management The Excellent Film School - Johannesburg, 28 April
    This two-day workshop will cover subjects like budgets and finances, locations, contracts, film insurances, technical equipment etc.
     
    The weapon of mass persuasion The Write Co - Sandton, 3 May
    Learn how to produce brilliant advertising copy that creates perceptions that a brand needs to survive and prosper, with this one-day course.
     
    Creative negotiation skills Maurice Kerrigan (Pty) Ltd - Johannesburg, 3 May / Johannesburg, 15 May
    In just two days, through the interactive nature of our creative negotiation skills programme and a very high degree of individual attention, delegates are armed with the tools and confidence to tackle any daily negotiation challenge and win.
     
    Be brilliant @ web analytics Britefire - Cape Town, 3 May
    This course teaches you how to develop a marketing performance evaluation strategy, and a set of simple procedures to select, measure and track relevant KPIs, and to report on them in a way that ensures the right actions are taken.
     
    Be brilliant @ marketing your B&B online Britefire - Franschhoek, 4 May / Knysna/George, 7 May
    With this one-day course you will learn a simple approach to creating an online marketing strategy, and step by step methods of specifying a website design, selecting a site developer, and managing the roll out process.
     

    Upcoming events
  • The financial marketer IIR Training - Rosebank, 16 April
  • Presentation skills Front Foot - Randburg, 16 April
  • Adobe Photoshop AAA School of Advertising - 444 Jan Smuts Avenue, Johannesburg, 16 April
  • Database marketing, mining and management IMM Graduate School of Marketing - Johannesburg, 16 April
  • Lodge and hotel photography David Rogers Photography - Cape Town, 16 April
  • Writing and presenting reports and proposals Institute for the Advancement of Journalism - Johannesburg, 16 April
  • The power of the press release The Write Co - Johannesburg, 16 April
  • Soho Editors Final Cut Pro 200 training Soho Editors - Johannesburg, 16 April
  • Advanced web programming and techniques Friends of Design - Academy of Digital Design - Cape Town, 16 April
  • Airbrushing workshop Airvolution Designs - Pretoria, 16 April
  • More...  Submit an event
     

    Jobs offered    Specialising in Media Sales, Advertising
    and Marketing placements
    OPEN DOOR Recruitment:
    Sales Executive - Johannesburg
    Dynamic fast growing company requires experienced sales executive to sell their brand to corporates, ad agencies, design agencies etc. Must have ability to reach and exceed set targets. read more

    Graphic Designer - Century City
    Graphic designer to join the MTN Sciencentre. Working on varied and exciting jobs, including logo design, brochures, marketing material, advertising, corporate gifts, exhibition material, educational worksheets and lots more. read more

    Website Content Editor - Johannesburg - Houghton
    Manage new Alchemy parenting website, write, edit and co-ordinate content, oversee design and interactive tools, maintain and manage updates and information, liaise with development and hosting team. read more

    Art Director - Your Baby Magazine - Johannesburg - Houghton
    Responsible for overall appearance and visual impact of the magazine, design pages, manage designer and photographer, manage image budget, meet deadlines, picture editing, train/mentor designer and attend photo shoots. read more

    Graphic Designer - Jhb - Houghton
    Commencing soonest, Alchemy Publishing requires a designer for Baba & Kleuter magazine, reporting to the art director and based in Houghton, Johannesburg. read more

    Junior Developer/Electronic Engineer - Midrand
    Software development for fleet management systems, including hardware and software support. Large scope for growth in modern high-tech industry. read more

    Out of Home Media Sales Executive - Tableview
    Media sales - out of home media company recruiting top closers. Basic plus commission from rand one. Advertising sales experience essential. Exceptional earning potential. read more

    Graphic Designer - Middle and Junior Weight - Green Point
    Graphic designers, middle and junior-weight, required for an international specialist publisher of award-winning photographic travel books and allied products to handle book projects and reproduction of products. read more

    ASP.Net Developer/Designer/Programmer/Manager - Sunninghill
    ASP.Net developer/programmer/designer - required to drive development of an exciting new SA website. Be on the ground level of a new venture. Work with international programmer team. Start ASAP! read more

    Sales Co-ordinator - Kramerville - Sandton
    Raizcorp is seeking someone who can sell and can facilitate others to sell. Can you network for others? Can you manage others? Can you sell services and products? read more

    Client Services - Cape Town
    We are looking for a client services person with the following skills: online marketing, excellent client services skills/experience, brand management, agency experience an advantage, good interpersonal/presentation skills. read more

    Advertising Sales Executive - Johannesburg
    Advertising sales executive for major publishing company, minimum three years proven sales record with own transport. Good contacts in advertising agencies necessary - team player who can service and maintain client portfolio. read more

    FMCG Sales Executive - Randburg
    FMCG environment - sales exec required. Must be able to communicate at a corporate level. Will need to concerntrate on market expansion and maintain existing client base. read more

    Media Sales Executive X2 - Johannesburg
    Sunworld Media, one of South Africa's leading tourism publishing companies, seeks two Gauteng-based, self-starting, pro-active, innovative, experienced media sales executives. read more

    Media Sales Executive - X2 - Cape Town
    Sunworld Media, a leading publisher of travel and internet guides is looking for dynamic, innovative, self-starting, pro-active, and hungry advertising sales executives to sell advertising in its popular range of guides. read more

    Database Manager - Bryanston - Johannesburg
    Gain invaluable experience while you work your way up in this very challenging position looking after the quality of our database. Persistance and an assertive personality will get you there. read more

    Designer - Cape Town
    Have you just graduated from design school? Are you looking to break into the wide world of media and marketing? Then this vibey online media publisher may just have the job for you! read more

    Advertising Sales Executive - Johannesburg North
    Well-established media company seeks a dynamic, sales-driven individual with a good track record in media sales. read more

    Media Sales Executive - Johannesburg
    Fabulous opportunities for well-experienced and target-driven individuals to sell advertising space in various publications. read more

    Financial Director - Johannesburg North
    Advertising group requires a financial director for the Gauteng region. read more

    Editor - Houghton Estate
    Joburg.co.za is looking for a dynamic online editor to manage both the website and weekly online newsletter. Superb writing skills are an absolute must! read more

    Internet Graphic Designer - Ferndale
    Mid-level experienced, hard-working internet graphic designer required for a busy internet development company based in Randburg. read more

    Senior ABTL Team - Johannesburg
    Small, happening, award-winning agency seeks current award-winning senior team. Broadcast experience, an excellent porty and awards a must! read more

    Senior Interior Designer - Bryanston
    Award-winning design house needs a senior, highly conceptual, technically proficient interior designer. read more

    Interior Designer - Florida
    Highly talented, conceptual interior/architectural designer for a very busy, well established exhibition design company. read more

    Business Development Executive - Cape Town
    Studentwise, a national staffing services and promotions company, seeks a business development executive for its Cape offices. The position involves business development, idea generation, drafting submissions, costings and client service. read more

    Regional Manager - PR Consultancy - Jhb - Northern Suburbs
    Opportunity for senior PR consultant to assist in the management of a local office of a well established and reputable PR agency. read more

    Digital Editor - Sandton
    UpperCase Media, publishers of FHM, heat and ZOO Weekly/Weekliks are looking for a digital editor to work across our online and mobile media platforms. read more

    Bookkeeper/Admin Manager - Cape Town
    Cape Portfolios is a leading villa rental and property management company specialising in renting luxury villas and apartments in the Camps Bay area to international tourism and film production clients. read more

     

    Noticeboards
    Sponsorship opportunity for Cape Town online media event
    [Sponsorship] iCommons, a UK private charitable corporation, is seeking sponsorship for its Bring ‘n Braai event supporting free online culture in SA.
    More...  Submit a Noticeboard
     

    Quotes
    "Wooing the press is an exercise roughly akin to picnicking with a tiger. You might enjoy the meal, but the tiger always eats last." - Maureen Dowd
    "The medium is the message." - Marshall McLuhan
    "It's such a pleasure to write down splendid words - almost as though one were inventing them." - Rupert Hart-Davis
    "You don't get harmony when everybody sings the same note." - Doug Floyd
    More...  Submit a Quote
     

    Print any item.   Mondi Rotatrim - The Better Performance Paper - www.rotatrim.co.za.
    Email - Email any item in this newsletter.
    Comment - Comment on any item in this newsletter.




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