UNITED STATES
YouTube is a great platform to share your expertise in a wide range of topics. Since the creation of this video sharing platform, it has grown to become the second biggest search engine in the world, surpassed only by Google, its owner...
Ron Stefanski 28 Aug 2020
UNITED STATES
Ron Stefanski, internet entrepreneur and marketing professor at National Louis University, unpacks what grassroots marketing is and how this powerful marketing tool is still effective for helping companies find new customers for their products and services...
Ron Stefanski 6 Aug 2020
SOUTH AFRICA
CEO of Simulpass, Michael Kramer explains how he's working on resetting expectations for digital privacy through this new app...
Juanita Pienaar 3 Jul 2020
SOUTH AFRICA
In response to the coronavirus/Covid-19 outbreak, the IAB SA took this year's Bookmark Awards outside, presenting in digital format via Instagram Stories...
Jessica Tennant 20 Mar 2020
UNITED STATES
The Augmented World Expo recently took place in Silicon Valley, USA. Here, Johan Walters shares highlights from Day 3...
Johan Walters 3 Jun 2019
RWANDA
How an American and Rwandan partnership brought the mythical 'Wakanda' to life by harnessing drone technology to deliver life-saving medical supplies...
Louise Burgers 1 Mar 2019
UNITED STATES
In 2018, the number of channels earning six figures per year on YouTube grew by more than 40% year over year! To try and learn more about this, Shorr Packaging conducted an analysis of more than 1,500 YouTube user channels to learn more about the growing impact of YouTube influencer marketing...
Matt Zajechowsk 19 Dec 2018
NAMIBIA
Doppelgangers are instant viral internet fodder, but even more so when the person in question looks like Regina George from Mean Girls.
Andy Walker 1 Oct 2018
SOUTH AFRICA
The Grey Group's Grey Adventures startup incubator is now operational in its Johannesburg office as it continues to roll out across the global network. Here, an interview with Francois du Preez, chief digital officer at Grey Africa, to find out more about this open culture of collaboration from a local perspective...
Jessica Tennant 20 Jul 2018
UNITED STATES
Successful marketing now needs to incorporate an online component, but online marketing requires a very different approach to traditional, offline marketing methods...
Boris Dzhingarov, Monetary Library 6 Jun 2018
GLOBAL
The digital age poses challenges for all brands in every sector, and yet for the luxury market, the conundrum is a particularly tricky one...
Megan Bowman 19 Jan 2018
SOUTH AFRICA
IndaHash.com is launching its own universal cryptocurrency payment structure specifically for influencers to help them develop loyal and engaging audiences...
Danette Breitenbach 16 Oct 2017
SOUTH AFRICA
The recent social media storm over Dove's latest advertising campaign bears testimony to the increasing power of social media platforms and how brands are being held accountable for their every move...
Madelain Roscher 11 Oct 2017
SOUTH AFRICA
NEWSWATCH: Dove comes out unclean after apologising for its latest advertising campaign that depicted a black woman turning white after using its shower cream...
Jessica Tennant 9 Oct 2017
GLOBAL
To grow your practice and to get the desired results out of your marketing efforts, you need to avoid these healthcare marketing mistakes...
Pranjali Singh 10 Aug 2017
GLOBAL
As virtual reality (VR) experiences become more prevalent and impressive, are we using VR for VR's sake?...
David Limbert 1 Aug 2017
GLOBAL
Bianca Quinn-Diavastos answers five frequently asked questions about influencer marketing, a current buzzword in the industry...
Bianca Quinn-Diavastos 31 Jul 2017
SOUTH AFRICA
This week marked the launch of The Plus Network, founded by WE Communications...
Jessica Tennant 12 May 2017
GLOBAL
Facebook's ambitions have set the company on a course to radically shift its standing from social media giant to futuristic innovation hub...
Gil Sperling 11 May 2017
GLOBAL
In a dazzling splash of lights, big screens and booming sound, Adobe hosted over 12,000 attendees at their 2017 Summit in Las Vegas...
Jay Smith 21 Apr 2017
SOUTH AFRICA
Companies that understand that fast-paced innovation is the key to long-term growth can take on even the largest enterprises who are slow to adapt to the fast-moving digital reality...
Werner Vogels 5 Apr 2017
SOUTH AFRICA
How companies can use collaboration tools as innovation hacks...
Farren Roper 27 Sep 2016
UNITED STATES
With more than 3 billion global users, the internet has proven to be the most prevalent and relevant communication tool. The Internet has also changed the way consumers enjoy, share and demand content...
Hicks Crawford 21 Apr 2016
UNITED STATES
The United States has a labour force of approximately 158 million people. Young and old, educated and unskilled labor, this gargantuan number only represents a tiny fraction of the 3 billion strong global labor force...
Hicks Crawford 14 Feb 2016
UNITED STATES
The workplace no longer exclusively means a space where everyone comes together five days a week, and sits at assigned desks or reports to their offices...
Hicks Crawford 12 Feb 2016
UNITED STATES
Consumers are becoming smarter than ever. Instant research and information can be retrieved using their smartphone, table or computer...
Hicks Crawford 27 Jan 2016
UNITED STATES
What used to require massive server farms and an army of IT experts is now being scaled into increasingly efficient systems to help businesses and organisations operate more effectively...
Hicks Crawford 20 Jan 2016
UNITED STATES
If you're a fan of science fiction movies, you've almost certainly seen fascinating scenes of lead characters gaining access to top-secret locations thanks to iris scans or fingerprint readings...
James White 1 Oct 2015
UNITED STATES
Thinking of starting a small business now? It's not too late neither is it too early, all you need is the right idea. You don't need to be a bank before you can start your own business; you need the drive and the obsession...
Boris Dzhingarov 17 Jul 2015
UNITED STATES
Fortunes of Android mobile OS have never looked back since its introduction in Sept 2008; instead it has witnessed tremendous growth...
Chirag Shivalker 30 Jun 2015
