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Source: © 123rf While Global advertising spend is now on course to grow 6.7% this year to $1.15trn, according to a new study from Warc, this is a downgrade of almost one percentage point (pp) from the marketing effectiveness experts’ November forecast

Warc study shows growth this year but still downgrade of almost one percentage point

Source: © 123rf The CMO Council’s inaugural Marketing Vitality Index forecasts waves of vitality, volatility and velocity in 2025

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8 Apr 2020

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Global e-retail transaction values to exceed $4tn by 2024

Global e-retail transaction values to exceed $4tn by 2024

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Sports sponsorship market to record strongest growth [report]

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Mobile games generates $49bn in revenue in 2019

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Effective Use of Tech shortlist announced for Warc Media Awards 2019

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