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The Future of Measurement 2025, part of Warc’s Evolution of Marketing programme, highlights emerging trends in media and creative measurement (Image supplied)

3 Media and creative measurement trends from Warc

Source: © 123rf The 2025 first half AdForum Summit will take place in New York between 12 and 16 May 2025 with one of the key meetings with the leadership of Omnicom Advertising Group

AdForum Summit includes key meeting with Omnicom Advertising Group leadership

Source: © 123rf The 2025 first half AdForum Summit will take place in New York between 12 and 16 May 2025 with one of the key meetings with the leadership of Omnicom Advertising Group

AdForum Summit includes key meeting with Omnicom Advertising Group leadership

3 days

Source: © UNESCO
This year, World Press Freedom Day, 3 May, will focus on the profound influence of Artificial Intelligence (AI) on journalism and media under the theme: Reporting in the Brave New World – The Impact of Artificial Intelligence on Press Freedom and the Media

World Press Freedom Day 2025: The impact of AI on media and press freedom

2 May 2025

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Image source: Gallo/Getty Images.

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#BFGlobal500: Amazon breaks $200bn mark, still world's most valuable brand

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Grand Prix winning campaign; Fox Cricket.

Effective Use of Tech winners announced for Warc Media Awards 2019

22 Jan 2020

Jury member Benoit Weisser, chief strategy officer, Ogilvy Asia. Image supplied.

Best Use of Data winners announced for Warc Media Awards 2019

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Image source: Gallo/Getty Images.

Social media trends for 2020

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Image source: Gallo/Getty Images.

Mobile games generates $49bn in revenue in 2019

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Effective Use of Tech shortlist announced for Warc Media Awards 2019

Effective Use of Tech shortlist announced for Warc Media Awards 2019

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Image source: .

SA's VMLY&R wins Silver at 2019 Epica Awards

22 Nov 2019

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#EpicaAwards2019: Day three results

21 Nov 2019

Nicole Hartnett, senior marketing scientist, Ehrenberg-Bass Institute. Image source: .

Warc announces Best Use of Data shortlist for Warc Media Awards 2019

20 Nov 2019

Study examines engagement boosting on platforms

Study examines engagement boosting on platforms

19 Nov 2019

Glenn Carstens-Peters via .

Apple, Disney and Netflix's streaming battle isn't winner-take-all

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Image credit: Jeffrey F Lin on Unsplash.

How social media activity is fuelling future global women's sports investment

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The robot wears Prada: what happens when AI starts giving out fashion tips?

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Mark Liu 25 Oct 2019

Image credit: Charles DeLoye on Unsplash.

Key findings from East-West Digital News' report on influencer marketing in Russia

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Xolisa Dyeshana at the One Club for Creativity boot camps in SA. All images provided. © Kontent Park.

#CSIMonth: How creative boot camps add a fresh dynamic to the SA advertising landscape

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Spotify's Scott Marsden, global head of media, performance and lifecycle marketing. Image supplied.

Best Use of Data jury announced for Warc Media Awards 2019

10 Jul 2019

Report shows average of 800 hours spent using mobile internet this year

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Amazon's bottomless appetite

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Wina announces shortlist for 2019

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The only pic of Khoury at this year's One Show judging in the Dominican Republic, with other members of his jury.

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Five key learnings from SXSW 2019

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Zipline drone distribution centre, Rwanda.

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Louise Marsland 1 Mar 2019

Brave previews new advertising model, rewarding users for watching online ads

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Google brings Home Alone back to life with new ad

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