What you need to know about the new direct marketing guidance note
Nadine Mather and Chloë Loubser
Evolver One song in M-Net campaign
Local rock band Evolver One will be heard on M-Net soon, as a variation of their song The World's Gone Crazy, will be an integral part of a campaign advertising the channel's line-up of movies and series over the festive season. The reworked version, Feel The Magic, will flight in November and December, 2010.
"We are all delighted that the song was selected and were very glad that we could manipulate it in a way that fits in with M-Net's positioning of 'Where The Magic Lives'," said Peter Pote, lead singer and guitarist of the band.
Free download
This sync deal, concluded by Peter Lacey of Musketeer Records, comes prior to a national tour and the forthcoming release of a deluxe edition of their eponymous album, "Evolver One". The album, packaged with a DVD, will feature a number of remixes, bonus tracks and video footage of hits from the album, including Criminal and the current radio single Move Along. Feel the Magic will be available as a free download on www.evolverone.com.
