Durban celebs support Unite Mzansi Unite campaign

10 Feb 2010

Celebrities in Durban threw their weight behind the adidas Unite Mzansi Unite campaign when the tour reached the Banana City yesterday, 9 February, 2010. Musicians and artists queued up to sign the jersey in a show of support for Bafana Bafana.

Durban celebs support Unite Mzansi Unite campaign

The gigantic adidas-produced Bafana Bafana jersey entered Durban, following stops in other smaller towns in KwaZulu-Natal. The big jersey is part of the adidas Unite Mzansi Unite campaign, which is aimed at uniting South Africans behind the 2010 FIFA World Cup and a platform for the fans to register their support for the South African National Football team - Bafana Bafana.

Significant milestone

“Our stop in this town of Durban - one of the host cities - is a significant milestone in our journey, which started in November 2009 and finishes on the eve of the World Cup in June 2010. Durban is the fourth host city we have been to and we are delighted to have the support of so many celebrities and artists in this city. They have all generously shown their support for our Unite Mzansi Unite campaign and have written some great words of encouragement for Bafana Bafana,” said Zobuzwe Ngobese, the public relations manager of adidas South Africa.

Musicians and artists such as L'vovo Derrango, Bongi Dube, Ntokozo Masinga, Hlengiwe Mhlaba, Msawawa, Sifiso Ncwane, Zanele Mbokazi, Vee Mthembu, Mbongeni Ngema, comedian Pastor Mjosti and Ukhozi FM DJs, gathered at the Mega City Mall in Umlazi to sign the jersey earlier today.

High-profile leaders

The celebrities join the list of other high-profile government leaders, such as President Jacob Zuma, Helen Zille (Western Cape Premier), Noxolo Kiviet (Eastern Cape Premier) and Dr Zweli Mkhize (KwaZulu-Natal Premier). Other high-profile personalities that have put their signatures include: 2010 LOC CEO Danny Jordaan, adidas global CEO Herbert Hainer, SAFA President Kirsten Nematandani, former Kaizer Chiefs PRO Putco Mafani, Bafana Bafana captain Aaron Mokoena and teammate Tsepo Masilela, Stormers rugby team and Ajax Cape Town FC, all of which signed during the Bloemfontein, Cape Town, Port Elizabeth and East London legs of the tour.

”We have many activities lined up for this tour and we are happy that our campaign is attracting the support of musicians, artists and celebrities,” said Ngobese.

The now famous giant jersey which has travelled throughout the Free State, Western Cape and Eastern Cape and it now boasts more than 90 000 signatures since the start of the UMU campaign.

For more information on the adidas UMU truck tour or to sign online, the public can track the campaign through the following social media platforms:
Microsite: www.adidas.com/unite
Flickr: http://www.flickr.com/photos/adidasunite/
Facebook: www.facebook.com
Twitter: twitter.com/adidasUMU

UMU truck tour schedule for the rest of KwaZulu Natal