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Marketing & MediaSouth Africans are open to AI but still expect access to a person
Juliet Mogorosi, Everlytic 2 Sep 2026
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O3 Ozone offers the new O3 technology and when used with a protein conditioner, it creates a smooth, shiny, lustrous finish. It drastically reduces the effect of static electricity on the hair by utilising ozone's unique molecular structure. It tames fly-aways by creating a layer of peptides around the hair. The ozone technology aids in fixing hair dye molecules by helping to bond the colour to the hair structure, thus keeping colour-treated hair looking vibrant for longer. O3 uses the cleansing power of ozone, and can help fight infection on your scalp that can cause excessive oiliness or dry scalp.
O3, an all-white hairdressing brand in Europe, has a cool-shot button, two speeds and three heats, for optimum control.